In this role, Veluri will lead Adobe’s marketing strategy across the Indian market, reporting to Adobe Asia Pacific (APAC) marketing vice president Duncan Egan.
In a career spanning over two decades, Veluri has held various leadership roles across sales and marketing. She joins Adobe from Deloitte<\/a>. Prior to that, she was associated with IBM<\/a>.
Duncan Egan, vice president, marketing, Adobe APAC<\/a>, said, \"We’re excited to welcome Veluri to drive Adobe’s marketing in India. With her strong track record and unique experience of having worked at the intersection of marketing, technology, business and creativity –Anindita will be a great partner for our fast growing India business.\"
“Given Adobe’s clear leadership in the exploding customer experience management category, we’ve led the industry by creating best-in-class marketing practices that drive business success,\" Egan added.
“In today’s digital economy, businesses understand that building customer experiences is mission-critical to their growth, and Adobe is at the forefront of delivering next generation technology to power them. I am excited to join Adobe’s exceptional team to grow the company’s strong and loyal base of customers as well as partners in India,\" said Veluri.
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