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\n NEW DELHI: HMD Global<\/a>, which holds the rights for Nokia<\/a> brand name, aims to rank among the top smartphone players in the next 3-5 years in India as it works towards restoring the old glory of the iconic label.<\/p>\n \n\tOnce a dominant player in the Indian market, some time around 2012, Nokia<\/a> began to see a downfall in its market share, hurt by its slow response to changing trends like dual SIM, touch screen smartphones.<\/p>\n This was also the time when homegrown firms like Micromax<\/a> and others like Samsung began to eat into Nokia's market share, leaving it with under 10 per cent share at the end of 2012.<\/p>\n The market has changed even more with an influx of Chinese brands like Oppo<\/a> and Xiaomi<\/a> that have expanded their presence and captured considerable market share.<\/p>\n \"In the next 3-5 years, we want to be amongst the top players in the market, there is no question about it,\" HMD Global<\/a> Vice President India Ajey Mehta<\/a> told .<\/p>\n He added that the company has received a great response to all its devices<\/a> launched in the market so far.<\/p>\n \n\tAsked about how the company plans to compete with rivals that are spending millions of dollars on marketing, Mehta said: \"We want to build a firm foundation and a sustainable business going forward\".<\/p>\n \n\t\"We will compete on the pillars that we believe Nokia can stand on -- brand, pure Android, designer craftsmanship and real life experiences,\" he added.<\/p>\n \n\tIndia is one of the fastest growing smartphone markets globally. As per International Data Corporation (IDC), 28 million smartphones were shipped to India in the April-June 2017 quarter with Samsung commanding 24 per cent market share. The others in the top 5 tally included Xiaomi<\/a> (17 per cent), Vivo (13 per cent), Oppo<\/a> (8 per cent) and Lenovo (7 per cent).<\/p>\n \n\tHMD today launched a new device -- Nokia 8 -- priced at Rs 36,999 that will be available in India starting October 14.<\/p>\nThe device will be available across key mobile retail outlets as well as on Amazon.in. It features 5.3-inch display, 4GB RAM, 64 GB internal memory (expandable up to 256 GB), 13MP rear and front camera and 3090 mAh battery. \n\n<\/body>","next_sibling":[{"msid":60840959,"title":"Indian telecom industry undergoing a technology disruption phase: C B Vellayuthan, Nokia VP","entity_type":"ARTICLE","link":"\/news\/indian-telecom-industry-undergoing-a-technology-disruption-phase-c-b-vellayuthan-nokias-vice-president\/60840959","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":60842418,"entity_type":"ARTICLE","title":"Aim to make Nokia one of top smartphone brands in 3-5 yrs: HMD","synopsis":"2017 quarter with Samsung commanding 24 per cent market share.","titleseo":"telecomnews\/aim-to-make-nokia-one-of-top-smartphone-brands-in-3-5-yrs-hmd","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"PTI","artdate":"2017-09-26 17:45:25","lastupd":"2017-09-26 17:47:56","breadcrumbTags":["Nokia","Xiaomi","Oppo","Devices","Ajey Mehta","Micromax","HMD Global"],"secinfo":{"seolocation":"telecomnews\/aim-to-make-nokia-one-of-top-smartphone-brands-in-3-5-yrs-hmd"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2017-09-26" data-index="article_1">
新德里消息:头盔显示器全球拥有的权利诺基亚品牌,旨在跻身智能手机玩家在未来3 - 5年内在印度它对恢复古老的光荣标志性的标签。 一旦印度市场的主导者,一些时间大约在2012年,诺基亚开始看到其市场份额的垮台,伤害的反应迟缓等变化趋势双SIM,触屏智能手机。 这也是本土公司的时候Micromax和其他类似三星开始蚕食诺基亚的市场份额,让它在2012年底10%的份额。 市场改变了更多中国品牌的涌入相对应的人和小米,扩大了他们的存在,吸引了相当大的市场份额。 “未来3 - 5年,我们要在市场上的顶级球员,毫无疑问,”头盔显示器全球印度副总统Ajey梅塔告知。 他补充说,该公司已经收到了一个伟大的应对其所有设备目前在市场上推出。 要求该公司计划如何与竞争对手营销上花费数百万美元,梅塔说:“我们想要构建一个坚实的基础和可持续的业务向前发展”。 “我们将竞争的支柱,我们相信诺基亚能站在品牌,纯安卓,设计师工艺和真正的生活经历,”他补充道。 印度是全球增长最快的智能手机市场之一。根据国际数据公司(IDC), 2800万年智能手机被运到印度2017年4 - 6月季度三星占据24%的市场份额。前5名统计里的其他人包括在内小米(17%)、体(13%),相对应的人(8%)和联想(7%)。 HMD今天推出了一个新设备——诺基亚8——售价为36999卢比,印度将在10月14日开始。
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