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By Brenda Goh<\/strong>
SHANGHAI: Amazon<\/a>.com said that from Thursday it will stop supplying retailers in China with its Kindle<\/a> e-readers and will shut its Kindle e-bookstore<\/a> in the country next year, the in latest pullback by a U.S. tech firm from the restrictive Chinese market.
Amazon announced the decision on its official WeChat<\/a> account on Thursday. It did not give a specific reason, but said it was adjusting the strategic focus of its operations and that its other business lines in China would continue.
The Kindle China e-bookstore will stop selling ebooks from June 30 next year, it said, though customers will be able to continue downloading any purchased books for a year beyond that.
It will also remove the Kindle app<\/a> from Chinese app stores in 2024, it added.
\"We remain committed to our customers in China. As a global business, we periodically evaluate our offerings and make adjustments, wherever we operate,\" a spokesperson for Amazon said in an emailed statement.
\"With our portfolio of businesses in China, we will continue to innovate and invest where we can provide value to our customers.\" The spokesperson declined to provide further comment on the decision.
Amazon's remaining businesses in China include cross-border e-commerce, advertising and cloud services. It shut down its China online store in 2019.
Reuters reported in December last year on Amazon's deep, decade-long effort to win favour in Beijing to protect and grow its business in China.
The report detailed how the Kindle business was one it had sought to expand in China, and cited an internal 2018 Amazon briefing document that said by the end of 2017, China had become Kindle's largest global market, \"accounting for 40%+ of our world device sales volume\".
Amazon joins a long line of Western internet companies, including Linkedin, Yahoo<\/a> and Airbnb<\/a> Inc to have cut services in or retreated completely from China in recent months, amid government efforts to tighten control over online content and new laws targeting data sharing and customer privacy.
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上海:亚马逊com从周四说,它将停止供应零售商在中国的Kindle电子阅读器,并将其关闭Kindle电子书店在明年的国家,在最新的回调中国市场的美国科技公司的限制。
亚马逊在其官方宣布的决定微信周四帐户。它没有给出具体的原因,但表示,这是调整其业务的战略重点,其在中国的其他业务将继续下去。
Kindle中国电子书店将于明年6月30日停止销售电子书,它说,虽然客户可以继续下载任何购买书籍一年不止于此。
它还将删除Kindle应用程序从2024年中国应用程序商店,它补充说。
“我们仍致力于我们的客户在中国。作为一个全球业务,我们定期评估我们的产品做出调整,无论我们操作,“亚马逊的发言人在一份电子邮件声明中表示。
“与我们在中国投资的企业,我们将继续创新和投资,我们可以为我们的客户提供价值。”The spokesperson declined to provide further comment on the decision.
亚马逊在中国的剩余业务包括跨境电子商务、广告和云服务。它在2019年关闭其中国在线商店。
据路透社报道,去年12月在亚马逊深,十年的努力赢得支持在北京需要保护和发展其在中国的业务。
报告详细说明了Kindle业务是它曾试图扩大在中国,并引用内部2018年亚马逊简报文件表示,到2017年底,中国已成为Kindle最大的全球市场,我们世界的“占40% +设备销售量”。
亚马逊加入西方互联网公司的,包括Linkedin,雅虎和Airbnb公司削减服务或撤退完全从中国近几个月来,由于政府努力加强控制在线内容和新的法律针对数据共享和客户隐私。
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