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苹果首席执行官蒂姆•库克称，苹果6月份当季在印度的收入“几乎翻了一番”
“我们还以强劲的两位数增长创造了6月份季度的转换记录，这推动了额外的安装基础。我们继续在一些重要的地区执行，在印度尼西亚、越南和印度，iphone的渗透率很低，我们在这些地区做得很好。iPhone往往是这些市场的引擎，特别是在苹果产品在那里创造市场的初期。”
苹果公司首席执行官蒂姆·库克在开幕致辞中强调了发达国家和新兴市场在6月份的季度收入记录，巴西、印度尼西亚和越南的收入增长了两位数，印度的收入增长了近一倍。
“我们还以强劲的两位数增长创造了6月份季度的转换记录，这推动了额外的安装基础。我们继续在一些重要的地区执行，在印度尼西亚、越南和印度，iphone的渗透率很低，我们在这些地区做得很好。iPhone往往是这些市场的引擎，特别是在苹果产品在那里创造市场的初期。”
卢卡还强调，企业客户“越来越多地投资于苹果产品，作为吸引和留住人才的一种策略”。另一家大型移动企业客户Wipro正在投资MacBook Air，将M1作为在全球招聘新毕业生时的竞争优势。”
据Counterpoint Research估计，2022年第二季度，苹果在印度的iphone出货量为100万部，按销量和价值计算分别占据了3%和12%的市场份额。iPhone 13和12都很畅销，随着新产品的推出，所有这些型号都将在印度保持相关性。
“受2019冠状病毒病第二波影响，2021年第二季度的基数较小，苹果公司在2022年第二季度同比增长63%。它仍然是超高端市场最畅销的品牌(4.5万卢比或650美元)，”Counterpoint的研究总监塔伦·帕塔克告诉《印度经济时报》。
尽管经济不景气，但苹果预计iPhone销量增长更快，需求强劲
苹果忠实且相对富裕的客户群使其能够比过去的其他品牌更好地抵御消费者支出的下降，该公司最新的季度业绩表明，类似的模式正在出现。
帕塔克补充说，提高“印度制造”在本地消费和出口方面的能力，通过多种促销活动进行线下推动，以及消费者在4.5万卢比及以上市场的品牌偏好，帮助苹果在超高端市场保持优势。3万至4.5万卢比的入门级高端市场是苹果目前不强大但可以增长的领域。
Pathak表示，在未来几个季度，特别是像Croma等大型零售商的线下推广将进一步推动苹果的出货量。
他补充说:“苹果将在印度拥有有史以来最强大的产品组合，进入节日季，其安装基数将达到历史最高水平。”
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<\/figure>NEW DELHI: iPhone-maker Apple<\/a>\u2019s chief executive officer Tim Cook<\/a> Friday said that the company has nearly doubled its revenue in India in the June quarter. Analysts said that the brand largely stayed resilient from the macroeconomic headwinds in India, captururing 3% by volume and 12% by value market share in April-June quarter.Apple CEO Tim Cook in his opening remarks highlighted the June quarter revenue records in developed and emerging markets with double digit growth in Brazil, Indonesia and Vietnam, and a near doubling of revenue in India.
\u201cWe also set a June quarter record for switchers with strong double-digit growth that is fuelling the additional install base. We continue to execute across some significant geographies with low penetration of iPhones between Indonesia, Vietnam and India where we did quite well. iPhone tends to be the engine for those markets, particularly at the beginning of creating the market there for Apple products,\u201d Cook added.
<\/div><\/div>\u201c...we set June quarter revenue records in both developed and emerging markets and set all time records in many countries around the world including the US, Mexico, Brazil, Korea and India,\u201d CFO Luca Maestri said.
Luca also highlighted how enterprise customers \u201care increasingly investing in Apple products as a strategy to attract and retain talent. Wipro, another large mobile enterprise customer, is investing in MacBook Air with M1 as a competitive advantage when recruiting new graduates globally.\u201d
As per Counterpoint Research estimates, Apple shipped 1 million iPhones in India in Q2 2022, capturing 3% by volume and 12% by value market share. Both iPhone 13 and 12 are going strong and with new launches coming, all these models will stay relevant in India.
\u201cApple grew 63% YoY in Q2 2022 driven by a smaller base in Q2 2021 due to the COVID 19 second wave. It remained the top-selling brand in the ultra-premium segment (>INR 45,000 or ~ $650),\u201d Tarun Pathak, research director at Counterpoint told ET.
Luca also highlighted how enterprise customers \u201care increasingly investing in Apple products as a strategy to attract and retain talent. Wipro, another large mobile enterprise customer, is investing in MacBook Air with M1 as a competitive advantage when recruiting new graduates globally.\u201d
As per Counterpoint Research estimates, Apple shipped 1 million iPhones in India in Q2 2022, capturing 3% by volume and 12% by value market share. Both iPhone 13 and 12 are going strong and with new launches coming, all these models will stay relevant in India.
\u201cApple grew 63% YoY in Q2 2022 driven by a smaller base in Q2 2021 due to the COVID 19 second wave. It remained the top-selling brand in the ultra-premium segment (>INR 45,000 or ~ $650),\u201d Tarun Pathak, research director at Counterpoint told ET.