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据报道，苹果计划让竞争对手的应用商店在欧盟的iphone上运行

向外部应用商店开放可能会对苹果快速增长的服务业务构成重大威胁，但竞争对手首先必须克服障碍，说服消费者放弃使用苹果自己的应用商店的安全性和简便性。

  • 路透
  • 美国东部时间2022年12月14日07:34分
据报道，苹果计划让竞争对手的应用商店在欧盟的iphone上运行
作者:帕雷什·戴夫

苹果苹果公司正准备允许其iphone和ipad上的替代应用程序商店欧盟彭博新闻社(Bloomberg News)周二援引知情人士的话报道称，该公司最早将在明年晚些时候实施，以遵守此前反对的欧洲新竞争法。乐动扑克

向外部应用商店开放可能会对苹果快速增长的服务业务构成重大威胁，但竞争对手首先必须克服障碍，说服消费者放弃使用苹果自己的应用商店的安全性和简便性。

后果的严重程度取决于这家美国公司如何遵守欧洲法律《数字市场法案》(DMA)中的其他规定。

微软集团,元由于苹果计划改变竞争对手的店面，平台公司、亚马逊公司和其他拥有应用商店的公司的销售可能会得到提振。

苹果拒绝置评。Meta、亚马逊和微软没有回应置评请求，但一个应用程序制造商联盟表示，苹果必须完全遵守DMA，才能真正开放竞争。

据报道，作为计划改变的一部分，苹果用户最终可以在不使用苹果应用商店的情况下安装应用程序。但苹果尚未就是否遵守该法律的其他条款做出决定，比如允许其他支付系统替代苹果自己的支付系统。

如果允许其支付工具被绕过，苹果通过对App Store购买行为收取高达30%的佣金而获得的数十亿美元收入将受到威胁。

据移动分析公司Sensor Tower估计，去年App Store的交易额约为100亿美元。至少70%的资金流向了应用程序开发商。

CFRA股票分析师吉诺(Angelo Zino)说，他预计苹果在欧洲受到竞争对手应用商店影响的总销售额将不到0.2%。

他说:“最终的影响将是微乎其微的，因为大多数消费者都是习惯生物，对这个平台非常满意。”“我们预计大多数消费者将继续使用(苹果)现有的应用程序商店。”

欧盟DMA的实施预计将于2024年年中开始。该法律要求大型科技公司向竞争对手开放系统，以期增加消费者的选择。按照法律的描述，这些大的“看门人”将因违规行为面临高达全球年收入10%的罚款。

这家iPhone制造商表示，允许绕过其应用程序商店(App Store)进行侧面加载，会让用户面临安全和隐私风险。但一些监管机构和批评人士，如《堡垒之夜》的开发商Epic Games表示，这些担忧被夸大了。

Epic首席执行官Tim Sweeney周二在推特上表示，美国国会必须通过类似DMA的立法提案，否则“将使美国开发者处于奴役状态”。

Alphabet Inc .的谷歌多年来一直允许在搭载安卓操作系统的手机上进行侧边加载。但Epic在法庭上指控称，为了利用这一优势，用户必须调整设置并跳过安全警告，这意味着90%的下载量仍然来自谷歌的官方应用商店。

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\"Apple<\/figure>By Paresh Dave<\/strong>

Apple<\/a> Inc is preparing to allow alternative app stores on its iPhones and iPads in the European Union<\/a> as soon as late next year to comply with a new European competition law it had fought, Bloomberg News reported on Tuesday, citing sources familiar with the matter.

Opening up to outside app stores could present a major threat to Apple's fast-growing services business, but rivals would first have to surmount the hurdle of convincing consumers to leave the security and simplicity of using Apple's own store.

<\/div><\/div>The magnitude of consequences depends on how the U.S. company complies with additional mandates in the European law, known as the Digital Markets Act (DMA).

Microsoft<\/a> Corp, Meta<\/a> Platforms Inc, Amazon.com Inc and other companies with app stores could receive boosts to sales as a result of Apple's planned change on rival storefronts.

Apple declined to comment. Meta, Amazon and Microsoft did not respond to requests for comment but a coalition of app makers said Apple must fully comply with the DMA to truly open competition.

As part of the reportedly planned change, Apple customers could ultimately install apps without using the company's App Store. But Apple has not made decisions on whether to comply with other provisions of the law, such as allowing for alternative payment systems to its own.

Permitting its payment tool to be bypassed would threaten billions of dollars in revenue Apple collects from charging a commission of up to 30% on App Store purchases.

About $10 billion worth of transactions flowed through the App Store last year, according to estimates from Sensor Tower, a mobile analytics company. At least 70% of the funds go to app makers.

Angelo Zino, a stock analyst at CFRA, said he expects under 0.2% of Apple's total sales to be affected by competing app stores in Europe.

<\/div><\/div>\"The ultimate impact will be minimal as most consumers are creatures of habit and are very satisfied with the platform,\" he said. \"We expect a majority of consumers will keep the status quo by utilizing (Apple's) existing app store.\"

Enforcement of the European Union's DMA is expected to begin in mid-2024. The law requires big tech companies to open their systems to competitors in hopes of increasing consumer choice. The big gatekeepers, as the law describes them, face fines of up to 10% of annual global revenue for violations.

The iPhone maker has said that allowing sideloading, bypassing its App Store, exposes users to security and privacy dangers. But some regulators and critics, such as \"Fortnite\" maker Epic Games, have said those concerns are overblown.

Epic CEO Tim Sweeney tweeted Tuesday that U.S. Congress must pass proposed legislation similar to DMA, or it \"would leave American developers in serfdom.\"

Alphabet Inc's Google has allowed sideloading on phones powered by its Android operating system for years. But to take advantage, users must adjust settings and swipe past security warnings, meaning 90% of downloads still come from Google's official app store, Epic has alleged in court.
<\/div><\/div>
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is free to ignore the rapporteur's recommendations, but these typically carry a lot of weight regarding the watchdog's final decision.","seolocation":"telecomnews\/apple-should-face-6-million-euro-fine-adviser-to-french-privacy-watchdog-says","seolocationalt":"Apple should face 6 million euro fine, adviser to French privacy watchdog says","url_seo":"apple-should-face-6-million-euro-fine-adviser-to-french-privacy-watchdog-says"},"96171058":{"msid":"96171058","stname":"Twitter Blue relaunching today; check price, features and more","artsyn":"In a post on the microblogging site, the company said, \u201cWe\u2019re relaunching @TwitterBlue on Monday \u2014 subscribe on web for $8\/month or on iOS for $11\/month to get access to subscriber-only features, including the blue checkmark.\u201d","seolocation":"telecomnews\/twitter-blue-relaunching-today-check-price-features-and-more","seolocationalt":"Twitter Blue relaunching today; check price, features and more","url_seo":"twitter-blue-relaunching-today-check-price-features-and-more"},"96159491":{"msid":"96159491","stname":"China's PC shipments fall 13% over weakening commercial demand","artsyn":"According to market research firm Canalys, shipments of desktops and notebooks declined by 31 per cent and 3 per cent, respectively, as economic activity and business confidence declined.","seolocation":"telecomnews\/chinas-pc-shipments-fall-13-over-weakening-commercial-demand","seolocationalt":"China's PC shipments fall 13% over weakening commercial demand","url_seo":"chinas-pc-shipments-fall-13-over-weakening-commercial-demand"},"96159465":{"msid":"96159465","stname":"Tata Group planning to open exclusive Apple stores","artsyn":"Infiniti Retail will become an Apple franchisee partner and intends to open 100 such outlets of 500-600 sq ft each at malls as well as high-street and neighbourhood locations.","seolocation":"telecomnews\/tata-group-planning-to-open-exclusive-apple-stores","seolocationalt":"Tata Group planning to open exclusive Apple stores","url_seo":"tata-group-planning-to-open-exclusive-apple-stores"},"96126078":{"msid":"96126078","stname":"Ericsson, Apple end patent-related legal feud with license agreement","artsyn":"\u201cThe agreement includes a cross-license relating to patented cellular standard-essential technologies and grants certain other patent rights,\u201d as per a statement by Ericsson.","seolocation":"telecomnews\/ericsson-apple-end-patent-related-legal-feud-with-license-agreement","seolocationalt":"Ericsson, Apple end patent-related legal feud with license agreement","url_seo":"ericsson-apple-end-patent-related-legal-feud-with-license-agreement"},"96123587":{"msid":"96123587","stname":"Second tranche of mobile PLI sops cleared","artsyn":"\"We have already received the first chunk of payments, and the second, we believe, is on its way. We have already invested in four other PLI schemes and we are also aiming to qualify for the PLI for IT hardware,\" said Sunil Vachani, chairman, Dixon Technologies.","seolocation":"telecomnews\/second-tranche-of-mobile-pli-sops-cleared","seolocationalt":"Second tranche of mobile PLI sops cleared","url_seo":"second-tranche-of-mobile-pli-sops-cleared"},"96122980":{"msid":"96122980","stname":"Big Tech hiring in India hits a low amid global layoffs","artsyn":"These US tech giants had been reducing hiring for months now. Their active openings fell from 9,000 in the July-August period to 4,000 in mid-October, Xpheno said. Job postings in November were almost 80% less than in July.","seolocation":"telecomnews\/big-tech-hiring-in-india-hits-a-low-amid-global-layoffs","seolocationalt":"Big Tech hiring in India hits a low amid global layoffs","url_seo":"big-tech-hiring-in-india-hits-a-low-amid-global-layoffs"},"96122949":{"msid":"96122949","stname":"Apple workers in Australia plan Christmas strike","artsyn":"The less than two-day strike by about 200 of Apple's roughly 4,000 employees in Australia comes as the U.S. tech giant faces disruptions due to worker unrest in its main iPhone plant in China.","seolocation":"telecomnews\/apple-workers-in-australia-plan-christmas-strike","seolocationalt":"Apple workers in Australia plan Christmas strike","url_seo":"apple-workers-in-australia-plan-christmas-strike"},"96105958":{"msid":"96105958","stname":"French environmentalists file complaint against Apple for wasteful practices","artsyn":"\"In many of the cases documented in the complaint, malfunctions are found in cases where the device is repaired with a part, even an identical and original part, not authorised by Apple's software,\" the HOP association said in a statement. This would compromise the possibilities to repair or refurbish some products, including iPhone smartphones, the group said.","seolocation":"telecomnews\/french-environmentalists-file-complaint-against-apple-for-wasteful-practices","seolocationalt":"French environmentalists file complaint against Apple for wasteful practices","url_seo":"french-environmentalists-file-complaint-against-apple-for-wasteful-practices"},"96102184":{"msid":"96102184","stname":"Oppo, Vivo, Xiaomi agree to shift some export production from China to India","artsyn":"Export of the made-in-India smartphones by Chinese companies would mean a shift in their manufacturing strategy as it will perhaps be the first time that they share their global production volumes with India and open up their world markets, something that they have steadfastly refused to do till now.","seolocation":"telecomnews\/oppo-vivo-xiaomi-agree-to-shift-some-export-production-from-china-to-india","seolocationalt":"Oppo, Vivo, Xiaomi agree to shift some export production from China to India","url_seo":"oppo-vivo-xiaomi-agree-to-shift-some-export-production-from-china-to-india"},"96098255":{"msid":"96098255","stname":"FTC challenges Meta acquisition of VR company in court","artsyn":"In a landmark legal challenge to a Big Tech merger, the Federal Trade Commission has sued to prevent Meta's acquisition of Within Unlimited and its fitness app Supernatural, asserting it would hurt competition and violate antitrust laws.","seolocation":"telecomnews\/ftc-challenges-meta-acquisition-of-vr-company-in-court","seolocationalt":"FTC challenges Meta acquisition of VR company in court","url_seo":"ftc-challenges-meta-acquisition-of-vr-company-in-court"},"96098233":{"msid":"96098233","stname":"Broadcom gives upbeat revenue forecast as server, data center demand booms","artsyn":"Shares in Broadcom, which are down over 20% this year, rose 3% in extended trading.","seolocation":"telecomnews\/broadcom-gives-upbeat-revenue-forecast-as-server-data-center-demand-booms","seolocationalt":"Broadcom gives upbeat revenue forecast as server, data center demand booms","url_seo":"broadcom-gives-upbeat-revenue-forecast-as-server-data-center-demand-booms"},"96091934":{"msid":"96091934","stname":"Apple supplier Foxconn pushed China to ease COVID curbs: WSJ","artsyn":"The appeal, sent by Gou in a letter more than a month ago, played a major role in convincing China's leadership to quickly reopen the economy and move away from its zero-tolerance COVID-19 policy, the report said on Thursday, citing people familiar with the matter.","seolocation":"telecomnews\/apple-supplier-foxconn-pushed-china-to-ease-covid-curbs-wsj","seolocationalt":"Apple supplier Foxconn pushed China to ease COVID curbs: WSJ","url_seo":"apple-supplier-foxconn-pushed-china-to-ease-covid-curbs-wsj"},"96091801":{"msid":"96091801","stname":"Foxconn recharges India unit with $500 million","artsyn":"The iPhone maker is looking to expand production at its iPhone factory at Sriperumbudur in Tamil Nadu over the next couple of years, and more than double its headcount, amid efforts to shift manufacturing away from China to India.","seolocation":"telecomnews\/foxconn-unit-invests-500-million-in-india-affiliate","seolocationalt":"Foxconn recharges India unit with $500 million","url_seo":"foxconn-unit-invests-500-million-in-india-affiliate"},"96076700":{"msid":"96076700","stname":"Twitter to hike Blue pricing to $11 for iPhone app users: report","artsyn":"The move was likely a pushback against Apple Inc's 30% cut on any payments made by users via apps on the iOS operating system, the report said.","seolocation":"telecomnews\/twitter-to-hike-blue-pricing-to-11-for-iphone-app-users-report","seolocationalt":"Twitter to hike Blue pricing to $11 for iPhone app users: report","url_seo":"twitter-to-hike-blue-pricing-to-11-for-iphone-app-users-report"}}}}" data-news-images="[{"msid":"96212401","msname":"Apple upgrades App Store pricing, adds 700 new price points","msnameseo":"apple-upgrades-app-store-pricing-adds-700-new-price-points","mediatype":"44","artdate":"2022-12-07 11:44:00.0","caption":""}]" data-newsletter-by="0" data-newsletter-date="a" data-hasbottomcarousel="" data-alldetailsopen="0" data-multipleanalyticshit="" data-deeplink="https://ettelecom.app.link?$deeplink_path=" data-socialshareformat="default">
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