The late launch of new 5G phones caused Apple Inc's customers to put off buying new devices<\/a>, leading the company on Thursday to report the steepest quarterly drop in iPhone<\/a> sales in two years. 自2013年以来,苹果公司已经交付新iphone每个9月。但pandemic-induced延迟公告后一个月,有些设备还没有船。 后期推出的新的5 g手机造成苹果(aapl . o:行情)的客户推迟购买新的设备,导致该公司周四报告季度下滑幅度最大的一次iPhone在两年的销售。
Apple fell over 5 per cent at one point in after-hours trade, wiping $100 billion from its stock market value.
Since 2013, Apple has delivered new iPhones each September like clockwork. But pandemic-induced delays pushed the announcement back a month, with some devices still yet to ship.
Even as booming sales of Macs and AirPods boosted overall revenue and profit above what analysts had expected, iPhone sales dropped 20.7 per cent to $26.4 billion.
Investors anticipated lower sales from the Cupertino, California company's bestselling product, but the hold-back was worse than expected, especially in China, where more consumers have access to 5G than in the United States or Europe.
Apple has mostly beaten sales expectations this year and released a slew of new products and services that its customers have embraced while largely homebound during the pandemic<\/a>.
Apple said revenue and profits for the fiscal fourth quarter ended on Sept. 26 was $64.7 billion and 73 cents per share, compared with analyst estimates of $63.7 billion and 70 cents per share, according to IBES data from Refinitiv<\/a>.
But the flagship iPhone 12's announcement was delayed until Oct. 13, several weeks later than usual, meaning no opening-weekend iPhone sales are included in the fourth-quarter results.
In an interview with Reuters, Apple Chief Executive Tim Cook<\/a> said that he was \"optimistic\" about the iPhone 12 cycle based on the first five days of shipping data.
\"5G is a once-in-a-decade kind of opportunity. And we could not be more excited to hit the market exactly when we did,\" Cook said. \"At least in the U.S., the carriers are being very aggressive.\"
The iPhone 12 release timing drove down sales in Greater China by 28.5 per cent to $7.95 billion. Cook said he expects the new 5G devices to help iPhone sales recover in China.
\"What we're seeing in the early going in the first five days gives us a lot of confidence that China will return to growth in our fiscal Q1,\" Cook told Reuters.
Apple did not provide a revenue growth forecast, but Chief Financial Officer Luca Maestri said revenue from services and non-iPhone products would grow by double-digit percentages in the fiscal first quarter, in line with analyst expectations. He said iPhone revenue would also grow, implying the rate would be in the single digits. Analysts expect iPhone revenue to rise 6.45 per cent to $59.56 billion in the first quarter, according to Refinitiv data.
Logan Purk, an analyst with Edward Jones, said that \"while iPhone sales will grow this cycle, it will be disappointing compared to elevated expectations, as we do not believe the 5G presents a compelling reason for a wave of upgrades.\"
Apple has offset volatile iPhone sales in recent years with steady growth in its services segment, which includes streaming music and television. Services revenue rose 16.3 per cent to $14.5 billion, compared with analyst estimates of $14 billion. Cook told Reuters that Apple One<\/a>, a bundle of Apple's paid services, will launch on Friday.
Cook told Reuters that Apple has 585 million paying subscribers across its platforms, up from 550 million the previous quarter and closer to the goal of 600 million subscribers that the company set out for the end of calendar 2020.
Apple's shares have soared in the past two years as it has diversified its revenue streams to lessen its dependence on the iPhone. The share tumble on Thursday raises the question of whether Apple is still more dependent on iPhone sales than some investors had hoped.
\"Apple needs to be able to keep the upgrade cycle going or the share price will wobble because there's no real room for forgiveness in the current valuation,\" said Sophie Lund-Yates, an equity analyst at Hargreaves Lansdown.
Apple said revenue from its accessories segment was up 20.8 per cent to $7.9 billion, compared with analyst estimates of a 13.5 per cent rise to $7.4 billion, according to Refinitiv data. Mac and iPad sales rose to $9.0 billion and $6.8 billion, compared with estimates of $7.92 billion and $6.12 billion, according to Refinitiv data.
<\/p><\/body>","next_sibling":[{"msid":78944803,"title":"View: Nokia makes a meal of its Huawei free lunch","entity_type":"ARTICLE","link":"\/news\/view-nokia-makes-a-meal-of-its-huawei-free-lunch\/78944803","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"78943574","title":"apple","entity_type":"IMAGES","seopath":"markets\/stocks\/news\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value\/apple","category_name":"Apple's late iPhone launch temporarily wiped $100 billion off its stock value","synopsis":"\"Apple needs to be able to keep the upgrade cycle going or the share price will wobble because there's no real room for forgiveness in the current valuation,\" said Sophie Lund-Yates, an equity analyst at Hargreaves Lansdown.","thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-189505\/78943574.cms?width=150&height=112","link":"\/image\/markets\/stocks\/news\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value\/apple\/78943574"}],"msid":78944876,"entity_type":"ARTICLE","title":"Apple's late iPhone launch temporarily wiped $100 billion off its stock value","synopsis":"Since 2013, Apple has delivered new iPhones each September like clockwork. But pandemic-induced delays pushed the announcement back a month, with some devices still yet to ship.","titleseo":"telecomnews\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":345,"shares":0,"engagementtimems":1720000},"Alttitle":{"minfo":""},"artag":"Reuters","artdate":"2020-10-30 09:21:09","lastupd":"2020-10-30 09:22:53","breadcrumbTags":["Apple shares","Apple Inc.","Devices","Apple One","Refinitiv","Tim Cook","pandemic","international","iPhone"],"secinfo":{"seolocation":"telecomnews\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2020-10-30" data-index="article_1">
苹果的iPhone推出暂时它的股票价值下降了1000亿美元
苹果在盘后交易中下跌一度超过5%,擦拭从股票市场价值1000亿美元。
自2013年以来,苹果公司已经交付新iphone每个9月。但pandemic-induced延迟公告后一个月,有些设备还没有船。
即使在繁荣的mac和AirPods提升了整体的销售收入和利润超出分析师预期,iPhone销量下降20.7%,至264亿美元。
苹果公司主要打销售预期今年发布了一系列新的产品和服务,客户接受,很大程度上回家的期间流感大流行。
苹果说收入和利润在截至9月26日的第四财季每股647亿美元和73美分,较分析师预估的637亿美元,每股盈馀为70美元,据ib的数据Refinitiv。
但是旗舰iPhone 12日宣布推迟到10月13日,比以往几周后,这意味着没有首周末iPhone销售包括在第四季度业绩。
在接受路透社采访时,苹果公司的首席执行官蒂姆•库克说,他“乐观”的iPhone 12个周期基于第一个五天的航运数据。
“5 g是一种once-in-a-decade的机会。我们不能更多的兴奋达到市场什么时候,”库克说。“至少在美国,运营商正在咄咄逼人。”
iPhone 12发布时机,使在大中华区销售下降了28.5%,至79.5亿美元。库克说,他预计新的5 g设备帮助iPhone在中国的销售恢复。
“初我们看到在第一个五天给我们很多信心,中国将恢复增长,我们的财政Q1,”库克告诉路透。
苹果公司没有提供收入增长预期,但首席财务官卢卡大音乐家说收入来自服务和没有iphone的产品将在第一财政季度增长两位数的百分比,符合分析师的预期。他说iPhone收入也会增长,这意味着利率将在个位数。分析师预计iPhone收入在第一季度增长6.45%,至595.6亿美元,根据Refinitiv数据。
洛根Purk,分析师Edward Jones说,“尽管iPhone销售将增长周期,这将是令人失望和升高的预期相比,我们不相信5 g为一波又一波的升级提出了一个令人信服的理由。”
苹果近年来抵消波动的iPhone销售稳定增长在其服务领域,包括流媒体音乐和电视。服务收入增长16.3%至145亿美元,而分析师预期的140亿美元。库克对路透表示,苹果一个一堆苹果的有偿服务,将在周五发布。
库克对路透表示,苹果在其平台上拥有5.85亿付费用户,从5.5亿年第一季度接近6亿用户的目标,该公司2020年年底完成。
苹果的股价在过去的两年里飙升,原因是它多样化的收入来源减少对iPhone的依赖。股价周四下跌引发了一个问题,苹果是否还更加依赖比一些投资者希望iPhone销售。
“苹果需要能够保持持续的升级周期或股价会摆动,因为没有真正的宽恕的空间在当前估值,”苏菲Lund-Yates说,Hargreaves Lansdown股票分析师。
苹果说配件部门收入上升了20.8%,至79亿美元,而分析师预期的上升13.5%至74亿美元,根据Refinitiv数据。Mac和iPad销量升至90亿美元和68亿美元,与79.2亿美元和61.2亿美元的估计相比,据Refinitiv数据。
读到
The late launch of new 5G phones caused Apple Inc's customers to put off buying new devices<\/a>, leading the company on Thursday to report the steepest quarterly drop in iPhone<\/a> sales in two years.
Apple fell over 5 per cent at one point in after-hours trade, wiping $100 billion from its stock market value.
Since 2013, Apple has delivered new iPhones each September like clockwork. But pandemic-induced delays pushed the announcement back a month, with some devices still yet to ship.
Even as booming sales of Macs and AirPods boosted overall revenue and profit above what analysts had expected, iPhone sales dropped 20.7 per cent to $26.4 billion.
Investors anticipated lower sales from the Cupertino, California company's bestselling product, but the hold-back was worse than expected, especially in China, where more consumers have access to 5G than in the United States or Europe.
Apple has mostly beaten sales expectations this year and released a slew of new products and services that its customers have embraced while largely homebound during the pandemic<\/a>.
Apple said revenue and profits for the fiscal fourth quarter ended on Sept. 26 was $64.7 billion and 73 cents per share, compared with analyst estimates of $63.7 billion and 70 cents per share, according to IBES data from Refinitiv<\/a>.
But the flagship iPhone 12's announcement was delayed until Oct. 13, several weeks later than usual, meaning no opening-weekend iPhone sales are included in the fourth-quarter results.
In an interview with Reuters, Apple Chief Executive Tim Cook<\/a> said that he was \"optimistic\" about the iPhone 12 cycle based on the first five days of shipping data.
\"5G is a once-in-a-decade kind of opportunity. And we could not be more excited to hit the market exactly when we did,\" Cook said. \"At least in the U.S., the carriers are being very aggressive.\"
The iPhone 12 release timing drove down sales in Greater China by 28.5 per cent to $7.95 billion. Cook said he expects the new 5G devices to help iPhone sales recover in China.
\"What we're seeing in the early going in the first five days gives us a lot of confidence that China will return to growth in our fiscal Q1,\" Cook told Reuters.
Apple did not provide a revenue growth forecast, but Chief Financial Officer Luca Maestri said revenue from services and non-iPhone products would grow by double-digit percentages in the fiscal first quarter, in line with analyst expectations. He said iPhone revenue would also grow, implying the rate would be in the single digits. Analysts expect iPhone revenue to rise 6.45 per cent to $59.56 billion in the first quarter, according to Refinitiv data.
Logan Purk, an analyst with Edward Jones, said that \"while iPhone sales will grow this cycle, it will be disappointing compared to elevated expectations, as we do not believe the 5G presents a compelling reason for a wave of upgrades.\"
Apple has offset volatile iPhone sales in recent years with steady growth in its services segment, which includes streaming music and television. Services revenue rose 16.3 per cent to $14.5 billion, compared with analyst estimates of $14 billion. Cook told Reuters that Apple One<\/a>, a bundle of Apple's paid services, will launch on Friday.
Cook told Reuters that Apple has 585 million paying subscribers across its platforms, up from 550 million the previous quarter and closer to the goal of 600 million subscribers that the company set out for the end of calendar 2020.
Apple's shares have soared in the past two years as it has diversified its revenue streams to lessen its dependence on the iPhone. The share tumble on Thursday raises the question of whether Apple is still more dependent on iPhone sales than some investors had hoped.
\"Apple needs to be able to keep the upgrade cycle going or the share price will wobble because there's no real room for forgiveness in the current valuation,\" said Sophie Lund-Yates, an equity analyst at Hargreaves Lansdown.
Apple said revenue from its accessories segment was up 20.8 per cent to $7.9 billion, compared with analyst estimates of a 13.5 per cent rise to $7.4 billion, according to Refinitiv data. Mac and iPad sales rose to $9.0 billion and $6.8 billion, compared with estimates of $7.92 billion and $6.12 billion, according to Refinitiv data.
<\/p><\/body>","next_sibling":[{"msid":78944803,"title":"View: Nokia makes a meal of its Huawei free lunch","entity_type":"ARTICLE","link":"\/news\/view-nokia-makes-a-meal-of-its-huawei-free-lunch\/78944803","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"78943574","title":"apple","entity_type":"IMAGES","seopath":"markets\/stocks\/news\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value\/apple","category_name":"Apple's late iPhone launch temporarily wiped $100 billion off its stock value","synopsis":"\"Apple needs to be able to keep the upgrade cycle going or the share price will wobble because there's no real room for forgiveness in the current valuation,\" said Sophie Lund-Yates, an equity analyst at Hargreaves Lansdown.","thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-189505\/78943574.cms?width=150&height=112","link":"\/image\/markets\/stocks\/news\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value\/apple\/78943574"}],"msid":78944876,"entity_type":"ARTICLE","title":"Apple's late iPhone launch temporarily wiped $100 billion off its stock value","synopsis":"Since 2013, Apple has delivered new iPhones each September like clockwork. But pandemic-induced delays pushed the announcement back a month, with some devices still yet to ship.","titleseo":"telecomnews\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":345,"shares":0,"engagementtimems":1720000},"Alttitle":{"minfo":""},"artag":"Reuters","artdate":"2020-10-30 09:21:09","lastupd":"2020-10-30 09:22:53","breadcrumbTags":["Apple shares","Apple Inc.","Devices","Apple One","Refinitiv","Tim Cook","pandemic","international","iPhone"],"secinfo":{"seolocation":"telecomnews\/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value"}}" data-news_link="//www.iser-br.com/news/apples-late-iphone-launch-temporarily-wiped-100-billion-off-its-stock-value/78944876">
评论
现在评论 阅读评论(1)所有评论
找到这个评论进攻?
下面选择你的理由并单击submit按钮。这将提醒我们的版主采取行动