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<\/span><\/figcaption><\/figure>NEW DELHI: Comviva<\/a> on Monday said it has entered into a partnership with Tunisia’s Ooredoo<\/a> to help strengthen the telecom operator’s customers’ loyalty and engagement.

As a part of this engagement, Comviva will deploy its MobiLytix Marketing Studio<\/a> platform supported by data science services<\/a>. The platform is expected to leverage real-time customer interaction data in conjunction with a rich unified customer profile to enable real-time, contextual digital experience across all customer touchpoints, Comviva said in a statement at the Mobile World Congress 2023 (MWC23<\/a>).

“MobiLytix<\/a> shall help Ooredoo Tunisia<\/a> to enhance customers’ loyalty through more personalized offers. Customers shall be segmented across various categories and provided with an interactive best-fit offer leading to better value propositions and increased revenue,” the company said.

In addition, Comviva will also provide its data science services with pre-built AI\/ML models for faster time-to-market and accelerated adoption of AI technologies.

“We are making substantial investments in modernizing our marketing technology stack, to support the tremendous growth and engagement in digital channels. This partnership will allow Ooredoo to build a set of capabilities that empower our consumers on their digital journey,” said Mansoor Al Khater, CEO of Ooredoo Tunisia.

“With this collaboration, we will deliver a best-in-class digital experience across all customer touch points. Our partnership with Comviva will further help us deliver real-time personalized marketing programs to enhance customers’ loyalty and engagement, “said Sunil Mishra, CMO of Ooredoo Tunisia.

“Our MobiLytix<\/a> solution is built to facilitate a single and unified view of each customer in real time by integrating data across siloed systems and across different digital and physical customer touch points. We're thrilled about this collaboration as Ooredoo plans to leverage our MobiLytix platform in Tunisia to deliver significantly enhanced overall customer experience,” said Manoranjan Mohapatra, CEO, Comviva.

\"Comviva<\/a><\/figure>

Comviva launches Microsoft Azure-powered CPaaS solution<\/a><\/h2>

The CPaaS solution is based on a cloud-delivery model, and Comviva claims that it “seamlessly integrates” with business applications and enables secure real-time customer interactions for all customer engagement use cases from marketing to operations to customer service.<\/p><\/div>

\"\"
<\/span><\/figcaption><\/figure>NEW DELHI: Comviva<\/a> on Monday said it has entered into a partnership with Tunisia’s Ooredoo<\/a> to help strengthen the telecom operator’s customers’ loyalty and engagement.

As a part of this engagement, Comviva will deploy its MobiLytix Marketing Studio<\/a> platform supported by data science services<\/a>. The platform is expected to leverage real-time customer interaction data in conjunction with a rich unified customer profile to enable real-time, contextual digital experience across all customer touchpoints, Comviva said in a statement at the Mobile World Congress 2023 (MWC23<\/a>).

“MobiLytix<\/a> shall help Ooredoo Tunisia<\/a> to enhance customers’ loyalty through more personalized offers. Customers shall be segmented across various categories and provided with an interactive best-fit offer leading to better value propositions and increased revenue,” the company said.

In addition, Comviva will also provide its data science services with pre-built AI\/ML models for faster time-to-market and accelerated adoption of AI technologies.

“We are making substantial investments in modernizing our marketing technology stack, to support the tremendous growth and engagement in digital channels. This partnership will allow Ooredoo to build a set of capabilities that empower our consumers on their digital journey,” said Mansoor Al Khater, CEO of Ooredoo Tunisia.

“With this collaboration, we will deliver a best-in-class digital experience across all customer touch points. Our partnership with Comviva will further help us deliver real-time personalized marketing programs to enhance customers’ loyalty and engagement, “said Sunil Mishra, CMO of Ooredoo Tunisia.

“Our MobiLytix<\/a> solution is built to facilitate a single and unified view of each customer in real time by integrating data across siloed systems and across different digital and physical customer touch points. We're thrilled about this collaboration as Ooredoo plans to leverage our MobiLytix platform in Tunisia to deliver significantly enhanced overall customer experience,” said Manoranjan Mohapatra, CEO, Comviva.

\"Comviva<\/a><\/figure>

Comviva launches Microsoft Azure-powered CPaaS solution<\/a><\/h2>

The CPaaS solution is based on a cloud-delivery model, and Comviva claims that it “seamlessly integrates” with business applications and enables secure real-time customer interactions for all customer engagement use cases from marketing to operations to customer service.<\/p><\/div>