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酷派印度计划在节日期间手机销量增长10倍

手机制造商酷派科技印度公司(Coolpad Technologies India)周一表示,预计今年节日期间手机销量将同比增长10倍。

酷派印度计划在节日期间手机销量增长10倍
新德里:手机制造商酷派数码技术印度一家高级公司周一表示,预计今年圣诞季的手机销量将比去年同期增长10倍。该公司声称,已将6月至9月线上和线下销售总收入的7%用于节日期间的营销。

“从6月至今,我们的营销投资占线上和线下销售总收入的7%,我们预计销售额将大幅增长,今年节日期间的目标是销售10万部,比去年高出10倍。”酷派数码印度技术公司在线业务负责人Pankaj Upadhyay告诉记者。

该公司已指定未来5年在印度投资约35亿卢比,以扩大当地制造业并推动销售。

“为了实现更快的转变,我们现在100%的制造都在印度。我们正指望着两个新的设备来自酷派的Cool 3 plus,今年早些时候于6月推出,以及售价7999卢比的Cool 5,从9月30日起在亚马逊上发售。”

今年6月,该公司宣布重新进入在线销售,推出了Cool 3 plus智能手机。

Upadhyay早些时候表示,酷派计划在今年年底前销售300万部手机,重新进入在线市场。

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\"Coolpad<\/figure> New Delhi: Mobile phone maker Coolpad Technologies<\/a> India on Monday said it expects to post 10 times growth in handset sales during this festive season as compared to the year-ago period, a senior company said. The company claims to have invested 7 per cent of the total revenue generated from online and offline sales during June-September in marketing for the festive season.

\"Our marketing investment is 7 per cent of the total revenue generated from online and offline sales from June onwards till date and we are expecting a major boost in sales with a target of 1 lakh units to be sold in this festive season, this is 10 times higher than last year,\"
Coolpad<\/a> Technologies India, online business head, Pankaj Upadhyay told .

The company has earmarked about Rs 3,500 crore for investment in India over next five years to ramp up local manufacturing and push sales.