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NEW DELHI: The chief executive officer of Niantic Inc., the developer behind Pokemon Go<\/a>, believes Apple<\/a> Inc.’s entry into virtual and augmented reality this week should not be underestimated.
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“I don’t think anyone should bet against Apple<\/a>,” John Hanke<\/a> said at the Brilliant Minds conference in Stockholm. \"I personally think AR<\/a> is going to be a really important next computing platform that can succeed the mobile phone. It’s a few years off.\"
\n
On Monday Apple introduced a set of tools called ARKit to enable iOS<\/a> developers to create advanced augmented reality apps and services for iPhones and iPads, which included a new version of Pokemon Go<\/a> developed by Niantic, expected to be released in the fall.
\n
\nBloomberg previously reported Apple has spent more than $1 billion on acquisitions to bolster its efforts and spent years researching and developing for the technology.
\n
\nHanke said that while Apple will show enormous strength and reach in western markets such as the U.S. and Europe, reception for iOS-only products may be different.
\n
“In Asia, Brazil and the developing world, Android<\/a> really dominates,” he said, adding that in these territories “you’ve got to be cross-platform.”
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\nHanke also used the stage to announce several Pokemon Go festivals coming this summer, including one in Chicago and another in Yokohama, Japan. A further event will be held in a European city, although the CEO said finding a venue of sufficient size was proving difficult.
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\nAt these \"Pokemon Go fests,\" as the CEO referred to them, thousands of players would be invited to gather at specific locations to play the game together.\n\n<\/body>","next_sibling":[{"msid":59083284,"title":"Paranoid about security, setting up analytics centre: GSTN CEO","entity_type":"ARTICLE","link":"\/news\/paranoid-about-security-setting-up-analytics-centre-gstn-ceo\/59083284","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":59085783,"entity_type":"ARTICLE","title":"Developer behind Pokemon Go backs Apple's push into AR","synopsis":"On Monday Apple introduced a set of tools called ARKit to enable iOS developers to create advanced augmented reality apps and services for iPhones and iPads.","titleseo":"telecomnews\/developer-behind-pokemon-go-backs-apples-push-into-ar","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"Bloomberg","artdate":"2017-06-10 20:40:51","lastupd":"2017-06-10 20:40:51","breadcrumbTags":["Apple","AR","android","IOS","Hanke","Pokemon Go","MVAS\/Apps"],"secinfo":{"seolocation":"telecomnews\/developer-behind-pokemon-go-backs-apples-push-into-ar"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2017-06-10" data-index="article_1">
开发背后的口袋妖怪去支持苹果公司进军的基于“增大化现实”技术
周一苹果推出了一款名为ARKit套工具使iOS开发者创建先进的增强现实为iphone和ipad应用程序和服务。
由内特Lanxon
新德里:奈安蒂克Inc .的首席执行长,后面的开发人员口袋妖怪去认为,苹果Inc .)本周进入虚拟和现实增强不应被低估。
“我不认为任何人应该赌苹果,”约翰汉克在斯德哥尔摩的头脑会议上说。“我个人认为基于“增大化现实”技术将是一个非常重要的计算平台能够成功的手机。这是一个几年了。”
周一苹果推出一套工具称为ARKit启用iOS开发人员创建先进的增强现实为iphone和ipad应用程序和服务,其中包括一个新版本口袋妖怪去由奈安蒂克开发,预计将在秋季发布。
彭博社此前报道苹果已经花了超过10亿美元收购加强努力和多年研发的技术。
汉克说,虽然苹果将显示巨大的力量和到达在美国和欧洲等西方市场,接待iOS-only产品可能会有所不同。
“在亚洲,巴西和发展中国家,安卓真正主导,”他补充说,在这些领土”你要跨平台的。”
汉克也用舞台宣布几个口袋妖怪去今年夏天节日的到来,包括一个在芝加哥和另一个在日本横滨。进一步的事件将在欧洲城市,尽管首席执行官表示找到一个足够大的场地是一个很大的难题。
在这些“口袋妖怪去狂欢”CEO称,成千上万的玩家将被邀请参加聚集在特定位置一起玩游戏。
新德里:奈安蒂克Inc .的首席执行长,后面的开发人员口袋妖怪去认为,苹果Inc .)本周进入虚拟和现实增强不应被低估。
“我不认为任何人应该赌苹果,”约翰汉克在斯德哥尔摩的头脑会议上说。“我个人认为基于“增大化现实”技术将是一个非常重要的计算平台能够成功的手机。这是一个几年了。”
周一苹果推出一套工具称为ARKit启用iOS开发人员创建先进的增强现实为iphone和ipad应用程序和服务,其中包括一个新版本口袋妖怪去由奈安蒂克开发,预计将在秋季发布。
彭博社此前报道苹果已经花了超过10亿美元收购加强努力和多年研发的技术。
汉克说,虽然苹果将显示巨大的力量和到达在美国和欧洲等西方市场,接待iOS-only产品可能会有所不同。
“在亚洲,巴西和发展中国家,安卓真正主导,”他补充说,在这些领土”你要跨平台的。”
汉克也用舞台宣布几个口袋妖怪去今年夏天节日的到来,包括一个在芝加哥和另一个在日本横滨。进一步的事件将在欧洲城市,尽管首席执行官表示找到一个足够大的场地是一个很大的难题。
在这些“口袋妖怪去狂欢”CEO称,成千上万的玩家将被邀请参加聚集在特定位置一起玩游戏。
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