![\"\"](\"\/\/www.iser-br.com\/Themes\/Release\/images\/responsive\/ettelecom-default.jpg\")
“...we have R&D in the centre here. So for the new innovation, we will continue our investment in this area critical…we will continue our investment to bring optimization through smart factories to the Noida facilities. We will continue our investment there…It will bring competitiveness in the production,” said TM Roh<\/a>, President and Head of Mobile eXperience Business at Samsung Electronics<\/a>.
The top executive said that Samsung<\/a> is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.
“Samsung India<\/a> for a long time has been focusing on the make for India and make in India trend and we are not only focusing on the domestic meeting the domestic needs, but also use India as a hub for export. From Noida production facilities, Samsung India<\/a> is exporting to many countries across the world and it will continue to do so,” he added.
Roh said that Samsung will continue to work with local partners for technological collaboration. “Even in the case of our OLED display manufacturing, we've been closely working with the local vendors.”
Talking about the inflationary-related challenges in India, the executive said that the more the economic condition is down the more the customers go for reliable products to use for a longer time. “...in these economically challenging times, the global trend as well as the India trend is to purchase the mid segment or flagship segment of phones to use for a longer period of time.”
He added that Samsung is ensuring durability and four years of Android OS updates along with 5 years of security updates to help people keep their devices<\/a> for a long time.
The executive believes that the Indian market is shifting from feature phones to smartphones, and within smartphones, they are shifting from entry-level to mid and the premium segment. “The transition is rapidly happening. Customers are very quick to adopt the new technology and they see more opportunities with smartphones. India customers use maximum data consumption so that requires the use of smartphones so that transition will take place quickly.’
Samsung is focusing on local requirements of Indian customers with the help of its M and F series. “These series are purely India centric to meet the needs of the Indian customers. With these series, we have a lot of local focus on local services as well.”
Read also<\/h4><\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-authors="[" danish khan"]" data-category-name="Devices" data-category_id="12" data-date="2023-03-20" data-index="article_1">
班加罗尔:全球智能手机的专业三星将继续向印度投资研发中心及其生产设备,进一步提高市场竞争力,其全球智能手机业务的老板说。
“…我们这里有研发中心。对于新的创新,我们将继续我们的投资在这个领域重要…我们将继续我们的投资将通过智能优化工厂诺伊达设施。我们将继续投资…它将带来竞争力的生产,”说TM卢武铉,总统和移动体验业务主管三星电子。
高管说三星看印度作为一个智能手机出口到其他国家的制造业中心和正在与当地合作伙伴竞争。
”三星印度很长一段时间一直在关注让印度在印度的趋势,使我们不仅关注国内满足国内需求,而且还将印度作为出口中心。从诺伊达生产设施,三星印度是出口到世界各地的许多国家,它会继续这样做,”他补充道。
卢武铉表示,三星电子将继续与当地合作伙伴的技术合作。“即使在我们的OLED显示器生产的情况下,我们一直在密切与当地供应商的合作。”
谈论inflationary-related挑战在印度,这位高管说,经济条件下更多的客户去可靠的产品使用更长的时间。“…在这些经济艰难时期,全球趋势以及印度趋势是购买中期段或旗舰段的手机使用更长一段时间。”
他补充说,三星是确保耐用性和四年的Android操作系统更新以及5年的安全更新来帮助人们保持他们设备很长一段时间。
高管认为,印度市场将从功能手机到智能手机,智能手机,他们正从入门级中期和保险费。“过渡正在迅速发生。客户非常迅速采用新技术,他们看到更多的机会与智能手机。印度客户使用最大消费数据,因此需要使用智能手机,以便将迅速过渡。”
三星是专注于当地的印度客户的需求帮助的M和F系列。“这些纯粹的以印度为中心的系列来满足印度客户的需求。与这些系列中,我们有很多地方关注本地服务。”
该公司还专注于高端智能手机市场在印度。卢武铉说,高端智能手机的价格标签的需求超过400美元在印度迅速上升为5 g网络扩展。
“我们在继续努力的溢价功能等众多战略伙伴的合作谷歌。我们理解印度市场和印度客户比其他任何公司。我们的策略来增加高端市场份额在印度的帮助下我们对印度客户的理解。我们想要专注于服务和内容创作经验,将功能启用,”他说
“5 g智能手机市场预计将在2023年增长了60%。在高端智能手机市场预计将增长超过30%,”他进一步补充道。
该公司还计划给印度带来自我修复程序的智能手机,已经介绍了它在美国和韩国等市场。使用这个程序,用户可以很容易地进行维修,包括修复破碎的玻璃,三星手机屏幕和充电端口设备。
<\/span><\/figcaption><\/figure>Bengaluru: Global smartphone major Samsung<\/a> will continue its investments towards its India research and development centres along with its manufacturing facilities to further increase competitiveness in the market, its global boss for smartphone business said.
“...we have R&D in the centre here. So for the new innovation, we will continue our investment in this area critical…we will continue our investment to bring optimization through smart factories to the Noida facilities. We will continue our investment there…It will bring competitiveness in the production,” said TM Roh<\/a>, President and Head of Mobile eXperience Business at Samsung Electronics<\/a>.
The top executive said that Samsung<\/a> is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.
“Samsung India<\/a> for a long time has been focusing on the make for India and make in India trend and we are not only focusing on the domestic meeting the domestic needs, but also use India as a hub for export. From Noida production facilities, Samsung India<\/a> is exporting to many countries across the world and it will continue to do so,” he added.
Roh said that Samsung will continue to work with local partners for technological collaboration. “Even in the case of our OLED display manufacturing, we've been closely working with the local vendors.”
Talking about the inflationary-related challenges in India, the executive said that the more the economic condition is down the more the customers go for reliable products to use for a longer time. “...in these economically challenging times, the global trend as well as the India trend is to purchase the mid segment or flagship segment of phones to use for a longer period of time.”
He added that Samsung is ensuring durability and four years of Android OS updates along with 5 years of security updates to help people keep their devices<\/a> for a long time.
The executive believes that the Indian market is shifting from feature phones to smartphones, and within smartphones, they are shifting from entry-level to mid and the premium segment. “The transition is rapidly happening. Customers are very quick to adopt the new technology and they see more opportunities with smartphones. India customers use maximum data consumption so that requires the use of smartphones so that transition will take place quickly.’
Samsung is focusing on local requirements of Indian customers with the help of its M and F series. “These series are purely India centric to meet the needs of the Indian customers. With these series, we have a lot of local focus on local services as well.”
Read also<\/h4><\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-news_link="//www.iser-br.com/news/devices/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president/98799483">
<\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-authors="[" danish khan"]" data-category-name="Devices" data-category_id="12" data-date="2023-03-20" data-index="article_1">
班加罗尔:全球智能手机的专业三星将继续向印度投资研发中心及其生产设备,进一步提高市场竞争力,其全球智能手机业务的老板说。
“…我们这里有研发中心。对于新的创新,我们将继续我们的投资在这个领域重要…我们将继续我们的投资将通过智能优化工厂诺伊达设施。我们将继续投资…它将带来竞争力的生产,”说TM卢武铉,总统和移动体验业务主管三星电子。
高管说三星看印度作为一个智能手机出口到其他国家的制造业中心和正在与当地合作伙伴竞争。
”三星印度很长一段时间一直在关注让印度在印度的趋势,使我们不仅关注国内满足国内需求,而且还将印度作为出口中心。从诺伊达生产设施,三星印度是出口到世界各地的许多国家,它会继续这样做,”他补充道。
卢武铉表示,三星电子将继续与当地合作伙伴的技术合作。“即使在我们的OLED显示器生产的情况下,我们一直在密切与当地供应商的合作。”
谈论inflationary-related挑战在印度,这位高管说,经济条件下更多的客户去可靠的产品使用更长的时间。“…在这些经济艰难时期,全球趋势以及印度趋势是购买中期段或旗舰段的手机使用更长一段时间。”
他补充说,三星是确保耐用性和四年的Android操作系统更新以及5年的安全更新来帮助人们保持他们设备很长一段时间。
高管认为,印度市场将从功能手机到智能手机,智能手机,他们正从入门级中期和保险费。“过渡正在迅速发生。客户非常迅速采用新技术,他们看到更多的机会与智能手机。印度客户使用最大消费数据,因此需要使用智能手机,以便将迅速过渡。”
三星是专注于当地的印度客户的需求帮助的M和F系列。“这些纯粹的以印度为中心的系列来满足印度客户的需求。与这些系列中,我们有很多地方关注本地服务。”
该公司还专注于高端智能手机市场在印度。卢武铉说,高端智能手机的价格标签的需求超过400美元在印度迅速上升为5 g网络扩展。
“我们在继续努力的溢价功能等众多战略伙伴的合作谷歌。我们理解印度市场和印度客户比其他任何公司。我们的策略来增加高端市场份额在印度的帮助下我们对印度客户的理解。我们想要专注于服务和内容创作经验,将功能启用,”他说
“5 g智能手机市场预计将在2023年增长了60%。在高端智能手机市场预计将增长超过30%,”他进一步补充道。
该公司还计划给印度带来自我修复程序的智能手机,已经介绍了它在美国和韩国等市场。使用这个程序,用户可以很容易地进行维修,包括修复破碎的玻璃,三星手机屏幕和充电端口设备。
<\/span><\/figcaption><\/figure>Bengaluru: Global smartphone major Samsung<\/a> will continue its investments towards its India research and development centres along with its manufacturing facilities to further increase competitiveness in the market, its global boss for smartphone business said.
“...we have R&D in the centre here. So for the new innovation, we will continue our investment in this area critical…we will continue our investment to bring optimization through smart factories to the Noida facilities. We will continue our investment there…It will bring competitiveness in the production,” said TM Roh<\/a>, President and Head of Mobile eXperience Business at Samsung Electronics<\/a>.
The top executive said that Samsung<\/a> is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.
“Samsung India<\/a> for a long time has been focusing on the make for India and make in India trend and we are not only focusing on the domestic meeting the domestic needs, but also use India as a hub for export. From Noida production facilities, Samsung India<\/a> is exporting to many countries across the world and it will continue to do so,” he added.
Roh said that Samsung will continue to work with local partners for technological collaboration. “Even in the case of our OLED display manufacturing, we've been closely working with the local vendors.”
Talking about the inflationary-related challenges in India, the executive said that the more the economic condition is down the more the customers go for reliable products to use for a longer time. “...in these economically challenging times, the global trend as well as the India trend is to purchase the mid segment or flagship segment of phones to use for a longer period of time.”
He added that Samsung is ensuring durability and four years of Android OS updates along with 5 years of security updates to help people keep their devices<\/a> for a long time.
The executive believes that the Indian market is shifting from feature phones to smartphones, and within smartphones, they are shifting from entry-level to mid and the premium segment. “The transition is rapidly happening. Customers are very quick to adopt the new technology and they see more opportunities with smartphones. India customers use maximum data consumption so that requires the use of smartphones so that transition will take place quickly.’
Samsung is focusing on local requirements of Indian customers with the help of its M and F series. “These series are purely India centric to meet the needs of the Indian customers. With these series, we have a lot of local focus on local services as well.”
Read also<\/h4><\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-news_link="//www.iser-br.com/news/devices/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president/98799483">
<\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-authors="[" danish khan"]" data-category-name="Devices" data-category_id="12" data-date="2023-03-20" data-index="article_1">
班加罗尔:全球智能手机的专业三星将继续向印度投资研发中心及其生产设备,进一步提高市场竞争力,其全球智能手机业务的老板说。
“…我们这里有研发中心。对于新的创新,我们将继续我们的投资在这个领域重要…我们将继续我们的投资将通过智能优化工厂诺伊达设施。我们将继续投资…它将带来竞争力的生产,”说TM卢武铉,总统和移动体验业务主管三星电子。
高管说三星看印度作为一个智能手机出口到其他国家的制造业中心和正在与当地合作伙伴竞争。
”三星印度很长一段时间一直在关注让印度在印度的趋势,使我们不仅关注国内满足国内需求,而且还将印度作为出口中心。从诺伊达生产设施,三星印度是出口到世界各地的许多国家,它会继续这样做,”他补充道。
卢武铉表示,三星电子将继续与当地合作伙伴的技术合作。“即使在我们的OLED显示器生产的情况下,我们一直在密切与当地供应商的合作。”
谈论inflationary-related挑战在印度,这位高管说,经济条件下更多的客户去可靠的产品使用更长的时间。“…在这些经济艰难时期,全球趋势以及印度趋势是购买中期段或旗舰段的手机使用更长一段时间。”
他补充说,三星是确保耐用性和四年的Android操作系统更新以及5年的安全更新来帮助人们保持他们设备很长一段时间。
高管认为,印度市场将从功能手机到智能手机,智能手机,他们正从入门级中期和保险费。“过渡正在迅速发生。客户非常迅速采用新技术,他们看到更多的机会与智能手机。印度客户使用最大消费数据,因此需要使用智能手机,以便将迅速过渡。”
三星是专注于当地的印度客户的需求帮助的M和F系列。“这些纯粹的以印度为中心的系列来满足印度客户的需求。与这些系列中,我们有很多地方关注本地服务。”
该公司还专注于高端智能手机市场在印度。卢武铉说,高端智能手机的价格标签的需求超过400美元在印度迅速上升为5 g网络扩展。
“我们在继续努力的溢价功能等众多战略伙伴的合作谷歌。我们理解印度市场和印度客户比其他任何公司。我们的策略来增加高端市场份额在印度的帮助下我们对印度客户的理解。我们想要专注于服务和内容创作经验,将功能启用,”他说
“5 g智能手机市场预计将在2023年增长了60%。在高端智能手机市场预计将增长超过30%,”他进一步补充道。
该公司还计划给印度带来自我修复程序的智能手机,已经介绍了它在美国和韩国等市场。使用这个程序,用户可以很容易地进行维修,包括修复破碎的玻璃,三星手机屏幕和充电端口设备。
<\/span><\/figcaption><\/figure>Bengaluru: Global smartphone major Samsung<\/a> will continue its investments towards its India research and development centres along with its manufacturing facilities to further increase competitiveness in the market, its global boss for smartphone business said.
“...we have R&D in the centre here. So for the new innovation, we will continue our investment in this area critical…we will continue our investment to bring optimization through smart factories to the Noida facilities. We will continue our investment there…It will bring competitiveness in the production,” said TM Roh<\/a>, President and Head of Mobile eXperience Business at Samsung Electronics<\/a>.
The top executive said that Samsung<\/a> is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.
“Samsung India<\/a> for a long time has been focusing on the make for India and make in India trend and we are not only focusing on the domestic meeting the domestic needs, but also use India as a hub for export. From Noida production facilities, Samsung India<\/a> is exporting to many countries across the world and it will continue to do so,” he added.
Roh said that Samsung will continue to work with local partners for technological collaboration. “Even in the case of our OLED display manufacturing, we've been closely working with the local vendors.”
Talking about the inflationary-related challenges in India, the executive said that the more the economic condition is down the more the customers go for reliable products to use for a longer time. “...in these economically challenging times, the global trend as well as the India trend is to purchase the mid segment or flagship segment of phones to use for a longer period of time.”
He added that Samsung is ensuring durability and four years of Android OS updates along with 5 years of security updates to help people keep their devices<\/a> for a long time.
The executive believes that the Indian market is shifting from feature phones to smartphones, and within smartphones, they are shifting from entry-level to mid and the premium segment. “The transition is rapidly happening. Customers are very quick to adopt the new technology and they see more opportunities with smartphones. India customers use maximum data consumption so that requires the use of smartphones so that transition will take place quickly.’
Samsung is focusing on local requirements of Indian customers with the help of its M and F series. “These series are purely India centric to meet the needs of the Indian customers. With these series, we have a lot of local focus on local services as well.”
Read also<\/h4><\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-news_link="//www.iser-br.com/news/devices/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president/98799483">
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“…我们这里有研发中心。对于新的创新,我们将继续我们的投资在这个领域重要…我们将继续我们的投资将通过智能优化工厂诺伊达设施。我们将继续投资…它将带来竞争力的生产,”说TM卢武铉,总统和移动体验业务主管三星电子。
高管说三星看印度作为一个智能手机出口到其他国家的制造业中心和正在与当地合作伙伴竞争。
”三星印度很长一段时间一直在关注让印度在印度的趋势,使我们不仅关注国内满足国内需求,而且还将印度作为出口中心。从诺伊达生产设施,三星印度是出口到世界各地的许多国家,它会继续这样做,”他补充道。
卢武铉表示,三星电子将继续与当地合作伙伴的技术合作。“即使在我们的OLED显示器生产的情况下,我们一直在密切与当地供应商的合作。”
谈论inflationary-related挑战在印度,这位高管说,经济条件下更多的客户去可靠的产品使用更长的时间。“…在这些经济艰难时期,全球趋势以及印度趋势是购买中期段或旗舰段的手机使用更长一段时间。”
他补充说,三星是确保耐用性和四年的Android操作系统更新以及5年的安全更新来帮助人们保持他们设备很长一段时间。
高管认为,印度市场将从功能手机到智能手机,智能手机,他们正从入门级中期和保险费。“过渡正在迅速发生。客户非常迅速采用新技术,他们看到更多的机会与智能手机。印度客户使用最大消费数据,因此需要使用智能手机,以便将迅速过渡。”
三星是专注于当地的印度客户的需求帮助的M和F系列。“这些纯粹的以印度为中心的系列来满足印度客户的需求。与这些系列中,我们有很多地方关注本地服务。”
该公司还专注于高端智能手机市场在印度。卢武铉说,高端智能手机的价格标签的需求超过400美元在印度迅速上升为5 g网络扩展。
“我们在继续努力的溢价功能等众多战略伙伴的合作谷歌。我们理解印度市场和印度客户比其他任何公司。我们的策略来增加高端市场份额在印度的帮助下我们对印度客户的理解。我们想要专注于服务和内容创作经验,将功能启用,”他说
“5 g智能手机市场预计将在2023年增长了60%。在高端智能手机市场预计将增长超过30%,”他进一步补充道。
该公司还计划给印度带来自我修复程序的智能手机,已经介绍了它在美国和韩国等市场。使用这个程序,用户可以很容易地进行维修,包括修复破碎的玻璃,三星手机屏幕和充电端口设备。
“...we have R&D in the centre here. So for the new innovation, we will continue our investment in this area critical…we will continue our investment to bring optimization through smart factories to the Noida facilities. We will continue our investment there…It will bring competitiveness in the production,” said TM Roh<\/a>, President and Head of Mobile eXperience Business at Samsung Electronics<\/a>.
The top executive said that Samsung<\/a> is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.
“Samsung India<\/a> for a long time has been focusing on the make for India and make in India trend and we are not only focusing on the domestic meeting the domestic needs, but also use India as a hub for export. From Noida production facilities, Samsung India<\/a> is exporting to many countries across the world and it will continue to do so,” he added.
Roh said that Samsung will continue to work with local partners for technological collaboration. “Even in the case of our OLED display manufacturing, we've been closely working with the local vendors.”
Talking about the inflationary-related challenges in India, the executive said that the more the economic condition is down the more the customers go for reliable products to use for a longer time. “...in these economically challenging times, the global trend as well as the India trend is to purchase the mid segment or flagship segment of phones to use for a longer period of time.”
He added that Samsung is ensuring durability and four years of Android OS updates along with 5 years of security updates to help people keep their devices<\/a> for a long time.
The executive believes that the Indian market is shifting from feature phones to smartphones, and within smartphones, they are shifting from entry-level to mid and the premium segment. “The transition is rapidly happening. Customers are very quick to adopt the new technology and they see more opportunities with smartphones. India customers use maximum data consumption so that requires the use of smartphones so that transition will take place quickly.’
Samsung is focusing on local requirements of Indian customers with the help of its M and F series. “These series are purely India centric to meet the needs of the Indian customers. With these series, we have a lot of local focus on local services as well.”
Read also<\/h4><\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-news_link="//www.iser-br.com/news/devices/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president/98799483">
<\/a><\/figure>Samsung and Apple gain smartphone revenue share as Chinese rivals lag<\/a><\/h5><\/div><\/a><\/figure>Xiaomi's slow shift in India to premium smartphones helps Samsung steal its crown<\/a><\/h5><\/div><\/div><\/div>
The company is also focusing on the premium smartphone segment in India. Roh said that the demand for premium smartphones with a price tag of over $400 is rising quickly in India as the 5G network expands.
“We are continuing our efforts to bring the premium features in collaboration with many strategic partners such as Google<\/a>. We understand the Indian market and Indian customers better than any other companies. Our strategy to increase premium market share in India with the help of our understanding of Indian customers. We want to focus on services and content creation experience and bring features to enable that,” he said
“The 5G smartphone market is expected to grow by over 60% in 2023. The premium smartphone market is projected to grow by more than 30%,” he further added.
The company is also planning to bring a self-repair program for smartphones to India, having already introduced it in markets like the US and Korea. With this program, users can easily perform repairs, including fixing the cracked back glass, phone screen and charging ports on Samsung devices<\/a>.
<\/body>","next_sibling":[{"msid":98800914,"title":"Optiemus Electronics forays into laptop manufacturing, to make 1 lakh 4G laptops for Primebook by FY24","entity_type":"ARTICLE","link":"\/news\/devices\/optiemus-electronics-forays-into-laptop-manufacturing-to-make-1-lakh-4g-laptops-for-primebook-by-fy24\/98800914","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":98799483,"entity_type":"ARTICLE","title":"Samsung to continue investment in R&D and manufacturing in India: TM Roh, global smartphone biz president","synopsis":"The top executive said that Samsung is looking at India as a smartphone manufacturing hub for export to other countries and is working with local partners to be competitive.","titleseo":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Editor","agency":false}}],"analytics":{"comments":0,"views":1792,"shares":0,"engagementtimems":4435000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-20 13:00:00","lastupd":"2023-03-20 13:00:00","breadcrumbTags":["Samsung","google","samsung electronics","Devices","Samsung smartphones","TM Roh","Samsung India","Samsung R&D","Samsung India R&D"],"secinfo":{"seolocation":"devices\/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president"}}" data-news_link="//www.iser-br.com/news/devices/samsung-to-continue-investment-in-rd-and-manufacturing-in-india-tm-roh-global-smartphone-biz-president/98799483">
<\/a><\/figure>
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