\"\"
<\/span><\/figcaption><\/figure>By Dawn Chmielewski<\/strong>

Discovery<\/a> Inc Chief Financial Officer Gunnar Wiedenfels<\/a> on Monday provided the most concrete details to date about the media company<\/a>'s plans to combine its Discovery+<\/a> streaming service with HBO<\/a> Max once the acquisition of WarnerMedia<\/a> closes.

Wiedenfels said the services would unite to create a more broadly appealing consumer product, with HBO Max's more \"male skewing\" scripted series complementing Discovery's reality shows, with their heavily female viewership.

\"The acquisition power of HBO Max, combined with the retention power of the Discovery content, I think, is going to make for a blowout
DTC<\/a> (direct-to-consumer) product,\" Wiedenfels told the Deutsche Bank Annual Media, Internet & Telecom Conference<\/a>, using the industry<\/a>'s term for streaming.

The melding of the two services, following the completion of Discovery's $43 billion acquisition of
AT&T<\/a>'s WarnerMedia in a deal announced in May 2021, had long been anticipated.

Wiedenfels said the company would need to \"harmonize\" the separate technology platforms to offer a single streaming product, with more than 200,000 hours of movies and television episodes. There will be an ad-free service and a less expensive, ad-supported tier.

The deal, on track to close in the second quarter, last month passed the U.S. Department of Justice's antitrust review, clearing another key hurdle toward closing.

Discovery+ has 22 million subscribers, and HBO Max, together with its HBO television network, has 73.8 million subscribers.
<\/body>","next_sibling":[{"msid":90213163,"title":"China Development Bank writes to FM Nirmala Sitharaman, seeks implementation of Reliance Infratel resolution","entity_type":"ARTICLE","link":"\/news\/china-development-bank-writes-to-fm-nirmala-sitharaman-seeks-implementation-of-reliance-infratel-resolution\/90213163","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":90213208,"entity_type":"ARTICLE","title":"Discovery to combine its Discovery+ with WarnerMedia's HBO Max","synopsis":"Wiedenfels said the services would unite to create a more broadly appealing consumer product, with HBO Max's more \"male skewing\" scripted series complementing Discovery's reality shows, with their heavily female viewership.","titleseo":"telecomnews\/discovery-to-combine-its-discovery-with-warnermedias-hbo-max","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":112,"shares":0,"engagementtimems":406000},"Alttitle":{"minfo":""},"artag":"Reuters","artdate":"2022-03-15 07:45:56","lastupd":"2022-03-15 07:49:03","breadcrumbTags":["WarnerMedia's HBO Max","hbo","wiedenfels","warnermedia","at&t","dtc","discovery+","industry","media company","Telecom Conference"],"secinfo":{"seolocation":"telecomnews\/discovery-to-combine-its-discovery-with-warnermedias-hbo-max"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2022-03-15" data-index="article_1">

发现结合发现+ WarnerMedia HBO的马克斯

Wiedenfels表示,服务将团结起来,建立一个更广泛的消费产品,与HBO马克斯的“男性扭曲”脚本系列补充发现的真人秀,大量女性收视率。

  • 更新2022年3月15日07:49点坚持
阅读: 100年行业专业人士
读者的形象读到100年行业专业人士
由黎明Chmielewski


发现公司首席财务官贡纳Wiedenfels周一提供到目前为止的最具体的细节媒体公司计划结合起来发现+流媒体服务HBO马克斯曾经收购WarnerMedia关闭。

Wiedenfels表示,服务将团结起来,建立一个更广泛的消费产品,与HBO马克斯的“男性扭曲”脚本系列补充发现的真人秀,大量女性收视率。

“收购HBO马克斯的力量,加上发现内容的保留能力,我认为,要使爆裂直接转矩直接面向消费者的产品,“Wiedenfels对德意志银行年度媒体,互联网&电信会议,使用行业的流。

广告
这两种服务的融合,完成后发现的430亿美元收购美国电话电报公司(AT&T)的WarnerMedia宣布了一项合作协议,在2021年5月,一直是预期。

Wiedenfels表示,该公司将需要“协调”单独的技术平台提供一个流媒体产品,超过200000小时的电影和电视节目。将会有一个无广告服务和便宜,广告支持层。

该交易有望在第二季度完成,上月通过了美国司法部的反垄断审查,清算对关闭另一个关键障碍。

发现+拥有2200万用户,HBO马克斯,连同其HBO电视网,拥有7380万用户。
  • 发布于2022年3月15日07:45点坚持
是第一个发表评论。
现在评论

加入2 m +行业专业人士的社区

订阅我们的通讯最新见解与分析。乐动扑克

下载ETTelec乐动娱乐招聘om应用

  • 得到实时更新
  • 保存您最喜爱的文章
扫描下载应用程序
\"\"
<\/span><\/figcaption><\/figure>By Dawn Chmielewski<\/strong>

Discovery<\/a> Inc Chief Financial Officer Gunnar Wiedenfels<\/a> on Monday provided the most concrete details to date about the media company<\/a>'s plans to combine its Discovery+<\/a> streaming service with HBO<\/a> Max once the acquisition of WarnerMedia<\/a> closes.

Wiedenfels said the services would unite to create a more broadly appealing consumer product, with HBO Max's more \"male skewing\" scripted series complementing Discovery's reality shows, with their heavily female viewership.

\"The acquisition power of HBO Max, combined with the retention power of the Discovery content, I think, is going to make for a blowout
DTC<\/a> (direct-to-consumer) product,\" Wiedenfels told the Deutsche Bank Annual Media, Internet & Telecom Conference<\/a>, using the industry<\/a>'s term for streaming.

The melding of the two services, following the completion of Discovery's $43 billion acquisition of
AT&T<\/a>'s WarnerMedia in a deal announced in May 2021, had long been anticipated.

Wiedenfels said the company would need to \"harmonize\" the separate technology platforms to offer a single streaming product, with more than 200,000 hours of movies and television episodes. There will be an ad-free service and a less expensive, ad-supported tier.

The deal, on track to close in the second quarter, last month passed the U.S. Department of Justice's antitrust review, clearing another key hurdle toward closing.

Discovery+ has 22 million subscribers, and HBO Max, together with its HBO television network, has 73.8 million subscribers.
<\/body>","next_sibling":[{"msid":90213163,"title":"China Development Bank writes to FM Nirmala Sitharaman, seeks implementation of Reliance Infratel resolution","entity_type":"ARTICLE","link":"\/news\/china-development-bank-writes-to-fm-nirmala-sitharaman-seeks-implementation-of-reliance-infratel-resolution\/90213163","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":90213208,"entity_type":"ARTICLE","title":"Discovery to combine its Discovery+ with WarnerMedia's HBO Max","synopsis":"Wiedenfels said the services would unite to create a more broadly appealing consumer product, with HBO Max's more \"male skewing\" scripted series complementing Discovery's reality shows, with their heavily female viewership.","titleseo":"telecomnews\/discovery-to-combine-its-discovery-with-warnermedias-hbo-max","status":"ACTIVE","authors":[],"analytics":{"comments":0,"views":112,"shares":0,"engagementtimems":406000},"Alttitle":{"minfo":""},"artag":"Reuters","artdate":"2022-03-15 07:45:56","lastupd":"2022-03-15 07:49:03","breadcrumbTags":["WarnerMedia's HBO Max","hbo","wiedenfels","warnermedia","at&t","dtc","discovery+","industry","media company","Telecom Conference"],"secinfo":{"seolocation":"telecomnews\/discovery-to-combine-its-discovery-with-warnermedias-hbo-max"}}" data-news_link="//www.iser-br.com/news/discovery-to-combine-its-discovery-with-warnermedias-hbo-max/90213208">