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Jio、Airtel和沃达丰Idea都表示将重点放在企业客户上

Reliance Jo、Bharti Airtel和沃达丰的高管周四表示，在2019冠状病毒病(Covid-19)大流行之后，作为数字化转型的一部分，企业客户对产品和服务的要求更高，寻求的不仅仅是连接。

新德里:在Covid-19大流行之后，企业客户对产品和服务的要求越来越高，而不仅仅是连接数字转换， Reliance Jo，Bharti Airtel和沃达丰的高管周四说。

“中小企业是最大的细分市场，尽管门票规模较小。中小型企业的需求是不同的，这是我们正在努力解决的大问题，”Prateek Pashine, at企业业务总裁依赖Jio他说，并补充说，如今企业的眼光已经超越了企业互联。

在印度,信息通信技术中国的支出占GDP的1.3%，而美国为4.13%，据一位高管称，这是企业加速数字化转型的瓶颈之一。

Pashine在2020年第四届印度移动大会(IMC)的第三天发表讲话印度手机运营商协会(COAI)是一家总部位于德里的组织，代表Jio、Airtel和印度电信沃达丰的想法．该小组包括Bharti Airtel企业业务首席执行官Ganesh Lakshminarayanan和Vodafone Idea商业服务执行副总裁Kartik Narayan。

“电信公司需要一种smb产品的心态，我们已经了解了其中的细微差别行业．今天，我们需要创建可以插拔和播放的企业级产品，”这位Jio高管表示。

亿万富翁控制的Jio于2016年9月进军纯第四代或4G服务，瞄准了近5000万中小企业。

“我们提供的解决方案可以通过应用程序激活，”帕辛补充道。

Airtel的Lakshminarayanan以一家珠宝零售连锁店为例表示，在新冠疫情导致的封锁期间，销售了30亿卢比的珠宝，而且也是没有物理接口的。

他说:“客户要求带宽，并进一步要求Wi-Fi，为员工配备平板电脑，它希望通过云托管向客户展示视频，并寻求在每次购买时发送即时消息。”

“现在，有2万家商店变成了数字商店。它不是连接，而是为企业提供端到端解决方案，”Lakshminarayanan补充道。

读也

分歧观点:Jio说5G准备好了，COAI说行业还没有准备好

Airtel、Jio、Vodafone Idea希望印度解决5G频谱量子问题

据他介绍，Bharti Airtel已经部署了一个分析程序，用于来自各个餐厅的视频反馈，可以对客户客流量和库存状况发出警报。

“整个转变需要两个月的时间。目前的情况是，很多企业都受到了伤害，而不是每个人都在寻求技术干预。”

他认为，数字化转型的关键在于流程和人员。

纳拉扬说:“企业客户正在询问如何提高收入、增强客户体验和改善底线。”他还补充说，过去‘一刀切’的方法在今天已经不再适用。

他说，在新冠肺炎疫情爆发后，企业客户的需求非常多，电信公司必须了解如何适应这些业务。


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NEW DELHI: Following the Covid-19 pandemic, the enterprise customers have become more demanding and seeking products and services beyond mere connectivity, as a part of digital transformation<\/a>, Reliance Jo, Bharti Airtel<\/a> and Vodafone executives Thursday said.

\"SME is the biggest segment though the ticket size is small. The needs of SMBs are different, and this is the big problem that we are trying to solve,\" Prateek Pashine, President, enterprise Business at Reliance Jio<\/a> said, and added that businesses are looking beyond enterprise connectivity today.

In India, ICT<\/a> spend is 1.3% of the GDP as compared to 4.13% in the US which according to a senior executive, is one of the bottlenecks for accelerated digital transformation of organisations.

<\/div><\/div>Pashine was speaking at the third-day of the fourth edition of the Indian Mobile Congress (IMC) 2020 organised by the Cellular Operators Association of India<\/a> (COAI), a Delhi-based group that represents Jio, Airtel and Vodafone Idea<\/a>. The panel included Ganesh Lakshminarayanan, CEO, Enterprise Business at Bharti Airtel and Kartik Narayan, EVP - Business Services at Vodafone Idea.

\"Telcos need an SMB-product mindset, and we have learnt the nuances of the industry<\/a>. Today, we need to create ready-to-use enterprise-class products that can be plugged and played,\" the Jio executive said.

Billionaire-controlled Jio which forayed into pure-play fourth generation or 4G services in September 2016, is eying close to 50 million small-and-medium businesses.

\"We are providing solutions that can be activated over the app,\" Pashine added.

Citing an example of one of the jewellery retail chains, Airtel's Lakshminarayanan said that Rs 300 crore of jewelry was sold during the Covid-induced lockdown and that too without a physical interface.

\"The customer had asked for bandwidth, and further demanded Wi-Fi, enabled with tablets for staff, and it wanted to show videos to its customers with a hosting over the cloud, and sought to send instant messages on every purchase,\" he said.

<\/div><\/div>\"Now, 20,000 stores have become digital stores. It is not connectivity but enables the enterprise with end-to-end solution,\" Lakshminarayanan added.

Read also<\/h3>
<\/a><\/div>

Divergent views: Jio says 5G ready, COAI says industry not ready yet<\/h4><\/a><\/div>
<\/a><\/div>

Airtel, Jio, Vodafone Idea want India to solve 5G spectrum quantum issue<\/h4><\/a><\/div><\/div>
Bharti Airtel, according to him, has deployed an analytics program for a video feed from across restaurant outlets enabling alerts on customer footfall and inventory status.

\"The entire transformation takes a larger time upto two months. It is a situation where a lot of businesses are hurting and not everybody is seeking technological intervention,\" Vodafone Idea's Narayan said.

The digital transformation, according to him, is all about processes and people.

\"Enterprise customers are asking how to improve top line, enhance customer experience and improve bottom lines,\" Narayan said, and added that the 'same size fits all' approach of the past is no more relevant today.

Following the Covid-19 outbreak, he said that there are so many demands coming from enterprise customers, and telcos have to see how they could orient themselves to those businesses.

<\/div><\/div>
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Right now, even if we have devices in the affordable segment, it will not make sense because the use cases and applications will still have a cost,\u201d Faisal Kawoosa, chief analyst at Techarc told ETTelecom.","seolocation":"telecomnews\/5g-is-here-but-cloud-gaming-ar\/vr-streaming-ecosystem-will-take-time-to-develop-in-india","seolocationalt":"5G: Cloud gaming, AR\/VR streaming ecosystem to take time to develop in India","url_seo":"5g-is-here-but-cloud-gaming-ar\/vr-streaming-ecosystem-will-take-time-to-develop-in-india"},{"msid":"97031541","stname":"Jio Ebitda estimate for FY24 cut by 7%: JPM","artsyn":"JP Morgan, in a report, also said that it does not see Reliance Industries listing its consumer businesses, which includes Jio, in the coming year. 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The board of the company had offered the government the stake at a par value of Rs 10 per share, based on which the government had made all the financial calculations regarding its entry (for a stake of around 33%).","seolocation":"telecomnews\/vodafone-idea-faces-dots-operations-finance-inspection","seolocationalt":"Vodafone Idea faces DoT\u2019s operations & finance inspection","url_seo":"vodafone-idea-faces-dots-operations-finance-inspection"},{"msid":"96796031","stname":"Banks not keen to fund India's Vodafone Idea before capital hike: Sources","artsyn":"The company needs the funds to remain in business. But the lenders will wait for either a capital increase by its main shareholders - UK-based Vodafone Group and local investor Aditya Birla Group - or a debt-to-equity conversion by the government before granting the debt-laden operator more funding, the sources told Reuters.","seolocation":"telecomnews\/banks-not-keen-to-fund-indias-vodafone-idea-before-capital-hike-sources","seolocationalt":"Banks not keen to fund India's Vodafone Idea before capital hike: Sources","url_seo":"banks-not-keen-to-fund-indias-vodafone-idea-before-capital-hike-sources"},{"msid":"96778584","stname":"Vodafone Idea calls banks for Rs 7,000 crore emergency loans","artsyn":"Co-promoted by the UK's Vodafone Plc and India's Aditya Birla Group (ABG), Vi needs the cash quickly as its dues to Indus have mounted to around Rs 7,500 crore. It has given a commitment to the tower company to pay 100% of its current dues from January onwards, and also clear its outstanding as of December 31, 2022, over seven months, starting this month.","seolocation":"telecomnews\/vodafone-idea-calls-banks-for-rs-7000-crore-emergency-loans","seolocationalt":"Vodafone Idea calls banks for Rs 7,000 crore emergency loans","url_seo":"vodafone-idea-calls-banks-for-rs-7000-crore-emergency-loans"},{"msid":"96778522","stname":"Revenue growth of telcos likely to be sluggish in Q3","artsyn":"JPL's profit after tax (PAT) for the quarter is expected to be flat at Rs 4,753.8 crore as the company recognises a portion of 4G spectrum cost, said ICICI Securities. The firm expects Bharti Airtel to benefit from lower forex in the quarter, pushing its PAT up nearly 49% quarter-on-quarter to Rs 3,194.5 crore.","seolocation":"telecomnews\/revenue-growth-of-telcos-likely-to-be-sluggish-in-q3","seolocationalt":"Revenue growth of telcos likely to be sluggish in Q3","url_seo":"revenue-growth-of-telcos-likely-to-be-sluggish-in-q3"},{"msid":"96766022","stname":"KM Birla meets Vaishnaw to urge govt to expedite Vodafone Idea\u2019s dues conversion into equity: Report","artsyn":"Vaishnaw, speaking on the sidelines of a 5G launch event in Bhubaneswar on Thursday, said that Vodafone Idea needs capital infusion and not just the conversion of its dues into government equity.","seolocation":"telecomnews\/km-birla-meets-vaishnaw-to-urge-govt-to-expedite-vodafone-ideas-dues-conversion-into-equity-report","seolocationalt":"KM Birla meets Vaishnaw to urge govt to expedite Vodafone Idea\u2019s dues conversion into equity: Report","url_seo":"km-birla-meets-vaishnaw-to-urge-govt-to-expedite-vodafone-ideas-dues-conversion-into-equity-report"},{"msid":"96759164","stname":"Vodafone Idea needs capital, not mere dues conversion to equity: Vaishnaw","artsyn":"\u201cVodafone Idea has many requirements. It has a particular requirement of capital. How much capital, who will infuse? All those things are under discussion at this point of time,\" Vaishnaw told reporters. \"The responsibility of capital has to come from various sources \u2026 All those things are complex issues.\u201d","seolocation":"telecomnews\/vodafone-idea-equity-conversion-complex-issue-under-discussion-vaishnaw","seolocationalt":"Vodafone Idea needs capital, not mere dues conversion to equity: Vaishnaw","url_seo":"vodafone-idea-equity-conversion-complex-issue-under-discussion-vaishnaw"}],"primeid":0,"storytags":{"categoryTag":{"sectionid":"49830939","sectionname":"TelecomNews","seolocation":"telecomnews","seolocationalt":"telecomnews"},"otherTags":[{"keyid":"1553175","value":"Vodafone Idea","smid":"0","keynameseo":"Vodafone-Idea","keytype":"","keycount":"totalcount","weightage":"100"},{"keyid":"240099","value":"The Cellular Operators Association of India","smid":"0","keynameseo":"The-Cellular-Operators-Association-of-India","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"34974","value":"telecom news","smid":"0","keynameseo":"telecom-news","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"6354504","value":"reliance jio","smid":"0","keynameseo":"reliance-jio","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"6354887","value":"Industry","smid":"0","keynameseo":"Industry","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"4293052","value":"India Mobile Congress","smid":"0","keynameseo":"India-Mobile-Congress","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"10247244","value":"imc 2020","smid":"0","keynameseo":"imc-2020","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"70733","value":"ICT","smid":"0","keynameseo":"ICT","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"860946","value":"digital transformation","smid":"0","keynameseo":"digital-transformation","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"6354287","value":"bharti airtel","smid":"0","keynameseo":"bharti-airtel","keytype":"","keycount":"totalcount","weightage":"20"}],"filterTags":[]},"formattedTags":{"companyTags":[],"otherTags":[{"name":"The Cellular Operators Association of India"},{"name":"digital transformation"},{"name":"India Mobile Congress"},{"name":"Vodafone Idea"},{"name":"bharti airtel"},{"name":"telecom news"},{"name":"reliance jio"},{"name":"Industry"},{"name":"imc 2020"},{"name":"ICT"}],"newsCategoryTags":[{"name":"TelecomNews","seolocation":"telecomnews"}],"breadcrumbTags":["Vodafone Idea","The Cellular Operators Association of India","telecom news","reliance jio","Industry","India Mobile Congress","imc 2020","ICT","digital transformation","bharti airtel"],"filterTags":[]},"breadcrumbTags":["Vodafone Idea","The Cellular Operators Association of India","telecom news","reliance jio","Industry","India Mobile Congress","imc 2020","ICT","digital transformation","bharti airtel"],"Alttitle":{"minfo":""},"Altdescription":{"minfo":""},"amp_url":"\/\/www.iser-br.com\/amp\/news\/engaging-with-business-customers-beyond-connectivity-jio-airtel-vodafone-idea\/79658449"}" data-news-images="[{"msid":"79658444","msname":"tower","msnameseo":"tower","mediatype":"1","artdate":"2020-12-08 07:53:00.0","caption":""}]" data-newsletter-by="0" data-newsletter-date="a" data-hasbottomcarousel="" data-alldetailsopen="0" data-multipleanalyticshit="" data-deeplink="https://ettelecom.app.link?$deeplink_path=" data-socialshareformat="default">
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