TikTok<\/a>'s meteoric rise has baffled Meta<\/a> (formerly Facebook<\/a>) as the Chinese short-video app is set to overtake the global advertising share of micro-blogging platform Twitter<\/a> and photo-sharing platform Snapchat<\/a> this year.

Moreover, TikTok is predicted to catch up with Google-owned YouTube by clocking $23.6 billion in ad revenue by 2024, reports The Guardian. \"Last year, it overtook the global ad take of Snapchat,\" the report said on Saturday.

TikTok, which was banned in India in June 2020 along with several Chinese apps in the first lot, is likely to triple its global worldwide ad revenues $11.6 billion this year - more than $10.44 billion for Snapchat and Twitter combined.

A TikTok user spent 19.6 hours on average per month on the app last year, according to data.ai, which is equal to Facebook which is seeing its user growth stalled, and dwindling among the Gen Z and millennials.

While Facebook still has 2.9 billion monthly active users and
Instagram<\/a> nearly 2 billion and Meta registered $118 billion in revenue last year, the Mark Zuckerberg-run company is worried at TikTok's rise.

Facebook has been losing users for quite some time while TikTok's usage is rising in the US.

Meta's recent earnings report said that Facebook's active users dropped by almost 5 lakh at the end of last year.

Meanwhile, TikTok emerged as the top grossing non-game app in Q1 2022, generating $821 million in consumer spending in the quarter.

On
Google<\/a> Play, it came second to Google One, which topped the chart with nearly $250 million, according to Sensor Tower<\/a>.

A latest teen survey claimed that TikTok and Snapchat are the two most popular social platforms among teens, with Instagram at the third spot. Just 3% of teens said they preferred Facebook.
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eclipse Twitter, Facebook担心TikTok将Snapchat广告份额

此外,TikTok预计赶上国有YouTube通过236亿美元的广告收入,到2024年,英国《卫报》报道。“去年,超过了全球广告需要Snapchat,”报告说。

  • 更新于2022年4月11日07:24点坚持
阅读: 100年行业专业人士
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TikTok迅速崛起的困惑(原脸谱网)随着中国视频应用的全球广告份额将取代微博平台推特和照片分享平台Snapchat今年。

此外,TikTok预计赶上国有YouTube通过236亿美元的广告收入,到2024年,英国《卫报》报道。“去年,超过了全球广告需要Snapchat,”报告说。

TikTok,禁止在印度2020年6月,随着一些中国应用很多,可能是三倍其全球今年全球广告收入116亿美元——超过104.4亿美元Snapchat和Twitter的总和。

广告
TikTok用户每月平均花费19.6个小时在app,去年的数据显示。人工智能,等于Facebook看到它的用户增长停滞,和减少Z和千禧一代一代。

而Facebook仍然每月有29亿活跃用户Instagram近20亿元注册去年收入1180亿美元,马克Zuckerberg-run公司担心TikTok的崛起。

Facebook已经失去用户一段时间虽然TikTok在美国的使用正在上升。

元最近的收益报告说,Facebook的活跃用户下降了几乎5多数在去年年底。

同时,TikTok成为2022年第一季度最高收入非游戏类应用,产生8.21亿美元的消费。

谷歌玩,谷歌一个位居第二,与近2.5亿美元中名列榜首,据感应塔

最新的青少年调查声称TikTok和Snapchat是两个最受青少年欢迎的社交平台,Instagram在第三的位置。只有3%的青少年说他们更喜欢Facebook。
  • 发布于2022年4月11日07:23点坚持
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TikTok<\/a>'s meteoric rise has baffled Meta<\/a> (formerly Facebook<\/a>) as the Chinese short-video app is set to overtake the global advertising share of micro-blogging platform Twitter<\/a> and photo-sharing platform Snapchat<\/a> this year.

Moreover, TikTok is predicted to catch up with Google-owned YouTube by clocking $23.6 billion in ad revenue by 2024, reports The Guardian. \"Last year, it overtook the global ad take of Snapchat,\" the report said on Saturday.

TikTok, which was banned in India in June 2020 along with several Chinese apps in the first lot, is likely to triple its global worldwide ad revenues $11.6 billion this year - more than $10.44 billion for Snapchat and Twitter combined.

A TikTok user spent 19.6 hours on average per month on the app last year, according to data.ai, which is equal to Facebook which is seeing its user growth stalled, and dwindling among the Gen Z and millennials.

While Facebook still has 2.9 billion monthly active users and
Instagram<\/a> nearly 2 billion and Meta registered $118 billion in revenue last year, the Mark Zuckerberg-run company is worried at TikTok's rise.

Facebook has been losing users for quite some time while TikTok's usage is rising in the US.

Meta's recent earnings report said that Facebook's active users dropped by almost 5 lakh at the end of last year.

Meanwhile, TikTok emerged as the top grossing non-game app in Q1 2022, generating $821 million in consumer spending in the quarter.

On
Google<\/a> Play, it came second to Google One, which topped the chart with nearly $250 million, according to Sensor Tower<\/a>.

A latest teen survey claimed that TikTok and Snapchat are the two most popular social platforms among teens, with Instagram at the third spot. Just 3% of teens said they preferred Facebook.
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