独家
2对方篮里全球TWS发货量增长6.4%,在三年内最低:Canalys
全球智能个人音频市场总体增长了4.7%,在2021年第二季度出货量达到9980万台。
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BSNL名字六个官员被迫退休
强制退休的军官派是印度电信服务(其)干部分批从1988年到1992年。
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这是发货后两位数的强劲增长在过去几个季度。
全球智能个人音频市场总体增长了4.7%,在2021年第二季度出货量达到9980万台。
尽管苹果公司仍然领先TWS类别市场份额低于30% 2对方篮里AirPods出货量下降的结果。
“苹果的急剧下降在一定程度上是由于硬相比去年强劲的季度。指出尽管跌宕起伏,“Canalys研究经理Jason低。
但是苹果的关键优势在于它大量忠实的生态系统,它可以将其利用在内容与音频硬件创建独特的用户体验,低说。
“释放新的AirPods今年下半年将会再次支持类别,但日益饱和的iOS和macOS装机量可能担心的一个原因,“低补充道。
中国的小米排在第二的位置,回收其现货从韩国人三星哈曼(包括子公司),出货量在530万年和520万年的单位,分别。
“自2019年底以来,两国一直势均力敌。虽然小米无疑将价值链,提供更多优质TWS产品,三星正迎头赶上,支持具有自主和子品牌TWS产品尤其是JBL电子Canalys研究分析师说:“在哈曼子公司辛西娅·陈。
分销商)的成功来自其积极主一个负担得起的和欢快的TWS阵容如硬币、臂和塞希瞄准年轻人口比三星或苹果。与布拉吉,Skullcandy声称提供更好的免提的体验,但它将是至关重要的,确保用户体验生活的期望,补充道,“而不是营销宣传低。
无线耳机,无线耳机,另两类构成智能个人音频市场增长了3.0%和2.1%分别达到1500万和2650万台。
![\"Global](\"https:\/\/st.etb2bimg.com\/Themes\/Release\/images\/responsive\/ettelecom-default.jpg\")
<\/figure>NEW DELHI: The global True Wireless Stereo (TWS) shipments seem to be reaching the peak of growth as shipments grew at 6.4% quarter-over-quarter, reaching 58.3 million units shipped in Q2 2021, the lowest-ever figure in three years according to a new report by Canalys. This is after the shipments grew strongly in double-digits in the past few quarters.
The global smart personal audio market grew 4.7% overall as shipments reached 99.8 million units in Q2 2021.
<\/div><\/div>Smart personal audio segment leader Apple<\/a> saw its first-ever decline due to lockdowns. The shipments of AirPods TWS devices<\/a> fell 25.7% to reach 15 million units in 2Q21, contributing to the slower than usual growth of the overall TWS market during the quarter.
Though the Cupertino-based company still leads the TWS category its market share dipped below 30% in 2Q21 as a result of decline in AirPods shipments.
\u201cApple\u2019s steep decline is partly due to a hard comparison to a stronger quarter last year. Despite the ups and downs,\u201d noted Canalys Research manager Jason Low.
But Apple\u2019s key advantage lies in its heavily faithful ecosystem and it can combine its leverage over content with audio hardware to create unique user experiences, Low said.
\u201cThe release of new AirPods in the second half of the year will prop the category up again, but the growing saturation of its iOS<\/a> and macOS installed base could be a cause of worry,\u201d Low added.
China\u2019s Xiaomi<\/a> came in at the second position, reclaiming its spot from Korean Samsung<\/a> (incl. Harman subsidiaries), with shipments at 5.3 million and 5.2 million units, respectively.
\u201cSince late 2019, the two have been evenly matched. While Xiaomi has definitely moved up the value chain, offering more premium TWS products, Samsung is catching up by bolstering both self-branded and sub-branded TWS offerings especially with JBL<\/a> under the Harman subsidiary,\u201d said Canalys Research Analyst Cynthia Chen.
Though the Cupertino-based company still leads the TWS category its market share dipped below 30% in 2Q21 as a result of decline in AirPods shipments.
\u201cApple\u2019s steep decline is partly due to a hard comparison to a stronger quarter last year. Despite the ups and downs,\u201d noted Canalys Research manager Jason Low.
But Apple\u2019s key advantage lies in its heavily faithful ecosystem and it can combine its leverage over content with audio hardware to create unique user experiences, Low said.
\u201cThe release of new AirPods in the second half of the year will prop the category up again, but the growing saturation of its iOS<\/a> and macOS installed base could be a cause of worry,\u201d Low added.
China\u2019s Xiaomi<\/a> came in at the second position, reclaiming its spot from Korean Samsung<\/a> (incl. Harman subsidiaries), with shipments at 5.3 million and 5.2 million units, respectively.
\u201cSince late 2019, the two have been evenly matched. While Xiaomi has definitely moved up the value chain, offering more premium TWS products, Samsung is catching up by bolstering both self-branded and sub-branded TWS offerings especially with JBL<\/a> under the Harman subsidiary,\u201d said Canalys Research Analyst Cynthia Chen.
<\/div><\/div>Meanwhile, Skullycandy\u2019s share reached an all-time high of 7%, pushing it into fourth position.
Skullcandy<\/a>\u2019s success came from its aggressive pivot to an affordable and cheerful TWS lineup such as Dime, Jib and Sesh targeting a younger demographic than Samsung or Apple. Partnering with Bragi, Skullcandy claims to offer a better handsfree experience, but it will be crucial to ensure the user experience lives up to expectations, and not marketing hype,\u201d added Low.
Read also<\/h3>
Skullcandy<\/a>\u2019s success came from its aggressive pivot to an affordable and cheerful TWS lineup such as Dime, Jib and Sesh targeting a younger demographic than Samsung or Apple. Partnering with Bragi, Skullcandy claims to offer a better handsfree experience, but it will be crucial to ensure the user experience lives up to expectations, and not marketing hype,\u201d added Low.
Read also<\/h3><\/a><\/div>Global TWS market grew 27% YoY in Q2; new AirPods may drive Apple's TWS sales past 80mn units by end 2021: Report<\/h4><\/a><\/div><\/a><\/div>India TWS shipments up 68% YoY in 2Q21, boAt maintains lead: Counterpoint<\/h4><\/a><\/div><\/div>
Wireless headphones and wireless earphones, the other two categories that make up the smart personal audio market, grew 3.0% and 2.1% reaching 15.0 million and 26.5 million units respectively.
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赞助的故事
<\/a><\/div>Global TWS market grew 27% YoY in Q2; new AirPods may drive Apple's TWS sales past 80mn units by end 2021: Report<\/h4><\/a><\/div><\/a><\/div>India TWS shipments up 68% YoY in 2Q21, boAt maintains lead: Counterpoint<\/h4><\/a><\/div><\/div>
Wireless headphones and wireless earphones, the other two categories that make up the smart personal audio market, grew 3.0% and 2.1% reaching 15.0 million and 26.5 million units respectively.
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