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New Delhi: Google<\/a> is cracking down on unexpected, annoying ads<\/a> that users face while playing Android games<\/a>, along with several other new ads<\/a> guidelines to ensure high-quality experiences for users on Play Store.
Effective from September 30, developers cannot show full-screen ads of all formats (video, GIF, static, etc.) that show unexpectedly, typically when the user has chosen to do something else, are not allowed.
\"Ads that appear during game play at the beginning of a level or during the beginning of a content segment are not allowed and full-screen video interstitial ads that appear before an app's loading screen (splash screen) are not allowed,\" Google<\/a> said in its developer policy update.
Such ads are unexpected for users, as they expect to begin a game or engage in content instead.
Full screen ads of all formats that are not \"closeable after 15 seconds are not allowed\", said Google.
\"Opt-in full screen interstitials or full screen interstitials that do not interrupt users in their actions (for example, after the score screen in a game app) may persist more than 15 seconds,\" said Google.
This policy does not apply to rewarded ads, monetisation and advertising that does not interfere with normal app use or game play.
Effective from November 1, all apps distributed on Google Play are required to respect the Flag_Secure declaration of other apps for security and privacy purposes.
\"Apps must not facilitate or create workarounds to bypass the Flag_Secure settings in other apps,\" the company said.
Flag_Secure is a display flag declared in an app's code to indicate that its user interface (UI) contains sensitive data intended to be limited to a secure surface while using the app.
Google will not allow apps that mislead users by impersonating someone else (another developer, company, entity) or another app from August 31.
\"Don't imply that your app is related to or authorised by someone that it isn't. Be careful not to use app icons, descriptions, titles, or in-app elements that could mislead users about your app's relationship to someone else or another app,\" said Google.
Effective from September 30, if developers sell subscriptions in apps, they must ensure that the apps clearly disclose how a user can manage or cancel their subscription.
\"You must also include in your app access to an easy-to-use, online method to cancel the subscription,\" the company said.
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谷歌打击意想不到的、误导性广告游戏商店
从9月30日有效,开发人员不能显示全屏广告的所有格式(视频、GIF、静态等)显示意外,通常当用户选择做其他的事情,是不允许的。
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新德里消息:谷歌是打击意想不到的,烦人吗广告用户在玩安卓游戏,连同其他几个新广告指导方针,以确保高质量的用户在游戏商店的经验。
从9月30日有效,开发人员不能显示全屏广告的所有格式(视频、GIF、静态等)显示意外,通常当用户选择做其他的事情,是不允许的。
”广告出现在游戏开始时的水平或在内容的开始部分是不允许和全屏视频间隙广告出现在应用程序的加载屏幕闪屏是不允许的,”谷歌在其开发者表示政策更新。
等广告是意想不到的用户,他们希望开始一个游戏或参与的内容。
全屏广告的所有格式“closeable 15秒后不允许”,谷歌说。
“选择全屏插页式广告或全屏插页式广告,不要打断用户自己的行为(例如,得分后屏幕游戏应用程序)可能会持续超过15秒,”谷歌表示。
这一政策不适用于奖励广告、货币化和广告,不干扰正常的应用程序使用或游戏。
从11月1日起,所有应用程序分布在谷歌玩需要尊重其他的Flag_Secure声明应用程序安全与隐私的目的。
“应用程序不能促进或创建工作区绕过Flag_Secure设置在其他应用程序,”该公司表示。
Flag_Secure显示标记中声明的一个应用程序的代码,表明它的用户界面(UI)包含敏感数据旨在限制在一个安全的表面在使用应用程序。
谷歌不会允许应用程序误导用户冒充别人(另一个开发人员,公司、实体)或另一个应用程序从8月31日。
“不要暗示你的应用或授权有关的人不是。小心不要使用应用程序图标,描述,标题,或应用内元素可能误导用户对你的应用程序与别人的关系或另一个应用程序,”谷歌表示。
从9月30日有效,如果开发者出售订阅应用程序,他们必须确保应用程序显然透露用户可以管理或取消订阅。
“你必须还包括在一个易于使用的应用程序访问,在线方法取消订阅,”该公司表示。
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