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\"It hasn't gained the traction with users that we expected so we've made the difficult decision to begin winding down our Stadia streaming service,\" Google vice president Phil Harrison said in a blog post.
Google said it will refund purchases of Stadia hardware, such as controllers, as well as game content bought through its online store, and that players will have access to the service through January 18 of next year, he added.
\"They had a great idea and a bad business model,\" Wedbush Securities analyst Michael Pachter said of Stadia.
\"They tried to offer the service as a subscription without games.\"
Xbox-maker Microsoft<\/a>, meanwhile, offered a rival Game Pass service \"with a ton of games,\" making it a more tempting option for players, Pachter said.
Game Pass has some 25 million subscribers, while Stadia has fewer than a million, the analyst noted.
Microsoft is considered the streaming video game heavyweight with its Xbox Game Pass service and large community of players who use its consoles and desktop computers.
The Redmond, Washington-based company also has a stable of video game studios.
And while Microsoft makes Xbox video game consoles, it has been leading a shift to letting people play titles on internet-linked devices of their choosing with titles hosted in the cloud.
Microsoft recently announced that the ability to play Xbox games will be built into Samsung<\/a> smart televisions in its latest cloud gaming<\/a> move.
\"We're on a quest to bring the joy and community of gaming to everyone on the planet, and bringing the Xbox app to smart TVs is another step in making our vision a reality,\" Microsoft Gaming chief Phil Spencer said in a post.
Microsoft catapulted itself into the big league in one of the world's most lucrative markets early this year by announcing a $69 billion deal to take over video game maker Activision Blizzard -- the biggest acquisition in the sector's history.
Amazon<\/a> early this year launched its Luna video game streaming service for the general public in the United States, aiming to expand its multi-pronged empire into the booming gaming industry.
Luna allows players to access games directly online with no need for a console as part of the cloud gaming technology that is seen as a future direction of the industry.
Luna takes on Microsoft and PlayStation-maker Sony as well as Stadia.
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“我们并没有获得牵引与用户的预期我们做出了艰难的决定开始的视距流媒体服务,“谷歌副总裁菲尔·哈里森在一篇博客文章中说。
谷歌说,它将退还购买视距硬件,如控制器,以及游戏内容通过其在线商店购买的,而玩家将获得服务通过明年1月18日,他补充说。
“他们有一个伟大的想法和坏的商业模式," Wedbush Securities分析师Michael Pachter说视距。
“他们试图提供服务订阅没有游戏。”
Xbox-maker微软与此同时,游戏提供了一个竞争对手通过服务”与大量的游戏”,使它更诱人的选择球员,帕特说。
游戏通过拥有大约2500万用户,在视距不足一百万,分析师指出。
微软认为视频游戏重量级的Xbox游戏通过服务和大型社区的玩家使用控制台和台式电脑。
,总部位于华盛顿州雷蒙德市的公司也有一个稳定的视频游戏工作室。
虽然微软Xbox视频游戏机,它一直在领导的转变让人玩联网设备上的标题与标题的选择托管在云里。
微软最近宣布的能力将被嵌入到玩Xbox游戏三星智能电视在其最新的云游戏移动。
“我们在追求带来的欢乐和社区游戏,地球上的每个人都和Xbox应用智能电视是另一个步骤,让我们的愿景成为现实,”微软游戏首席菲尔斯宾塞的一篇文章中说。
微软本身推上大联盟在世界上最赚钱的市场之一,今年早些时候宣布一项690亿美元的协议,接管动视暴雪的视频游戏制造商——该行业历史上最大的收购。
亚马逊今年早些时候推出了月神为公众游戏流媒体服务在美国,旨在扩大多管齐下的帝国进入游戏产业蓬勃发展。
卢娜玩家可以直接访问游戏在线和不需要一个控制台作为云游戏技术的一部分,被视为该行业未来的发展方向。
月亮在微软和索尼PlayStation-maker以及视距。
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