NEW DELHI: Nazara Technologies<\/a> was looking forward to launching its IPO way back in 2018 and had also got necessary approvals from Sebi in April that year.

But a strong selloff in midcap and smallcap stocks in the wake of the implementation of Sebi's reclassification of mutual fund categories changed investor sentiment overnight. The highs of January 2018 proved to be the record highs for midcap and smallcap indices for next two years before they came to alive again recently.

Nazara, a smallcap firm, thought the situation was not ideal for an IPO as risk aversion increased.

But in hindsight that proved to be a ‘great blessing in disguise,’ recalls Nazara CEO Manish Agarwal as the gaming market has evolved manifold since then.

Fundamentally, what has really changed since 2018 is the appreciation and understanding of the Indian gaming industry in the investing ecosystem, says Agarwal.

“Three years ago, explaining gaming was quite a difficult task. We did a lot of gaming education in 2017 and 2018 in the domestic investor ecosystem. We also detailed the foreign investor ecosystem about the Indian gaming industry. That's why Nazara is being tracked consistently. We spoke of the reality, what is going to change and also how it may pan out,” he said.

Agarwal said the infrastructure of digital payments and the speed and quality of Internet changed substantially during this period, which enabled multiplayer gaming in India.

This, he said, was unthinkable before due to poor Internet connections. That led to PUBG and Free Fire getting millions of active users. And those users, he noted, pay.

“Suddenly, India, which was always seen as a market that will create downloads and users, began to be seen as a paying user market. From an investor’s point of view, India always had the potential,” Agarwal said.

Agarwal said because of the lockdown, Internet consumption grew over the past one year, which proved to be another tailwind for the gaming industry.

“Investor awareness has evolved and the company today is in a much better shape -- both from micro and macro perspective -- from its own portfolio perspective,” Agarwal told ETMarkets.com.

He believes gaming could form a very large part of entertainment. That's what made it a very interesting space, he said. “We were a smallcap in 2018. We were told that if we were to take risk, we would have to calibrate valuations accordingly. It was an offer for sale for us. And there was no urgency for us to do that,” Agarwal recalled.

Nazara will come out with its Rs 583 crore offer for sale on March 17. Existing shareholders IIFL Special Opportunities Fund, Mitter Infotech, Good Game Investment Trust, Seedfund 2, Porush Jain and Azimuth Investments would sell shares through the offer.

Ace investor
Rakesh Jhunjhunwala<\/a>, who held 3,294,310 shares, or 11.51 per cent stake, in the company as of September 30, is not selling any share through the IPO.

Nazara offers many free-to-play games such as Chhota Bheem<\/em>, Motu Patlu<\/em> and Oggy and the Cockroaches<\/em>. In e-sports, it offers games such as World Cricket Championship 3, World Table Tennis Champions and Carrom Clash. The company generates nearly 40 per cent of its revenues from India, 40-41 per cent from North America and the balance from Africa, West Asia and South Africa.

Gamified learning, a vertical the company has focused strongly of late, today brings in 39 per cent of its revenue, while e-sports contributes 32 per cent, premium offerings 5 per cent and real money gaming 3 per cent. The remaining 21 per cent comes from legacy telco businesses.
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Nazara如何在2018年失去了机会是因祸得福吗

Nazara将推出其583卢比IPO 3月17日。拉克什Jhunjhunwala Ace投资者持有3294310股,或11.51%的股份,公司9月30日,不出售任何分享通过IPO(首次公开募股)。

Amit Mudgill
  • 更新2021年3月13日08:23点坚持
阅读: 100年行业专业人士
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新德里消息:Nazara技术期待着启动IPO早在2018年,也有必要从当年4月印度证券交易委员会的批准。

但在中型股强大的抛售和中小板股票后,印度证券交易委员会的重新分类的实现共同基金类别一夜之间改变了投资者人气。2018年1月的高点是中型股的纪录高位,小型股指数未来两年之前,他们来到最近再活着。

Nazara,中小板公司,还认为情况并不理想的IPO是风险厌恶情绪增加。

但事后证明了自己是一个“伟大的福,”回忆Nazara CEO Manish Agarwal随着游戏市场发展多方面的。

广告
从根本上来说,什么是自2018年以来真的改变了印度的欣赏和理解游戏产业在投资生态系统,阿加沃说。

“三年前,解释游戏是一个相当艰巨的任务。我们做了很多游戏教育在国内投资者在2017年和2018年生态系统。我们也详细的外国投资者对印度游戏产业的生态系统。这就是为什么Nazara正在持续跟踪。我们谈到了现实,要改变也可能有什么样的结果,”他说。

Agarwal说数字支付的基础设施和互联网大幅改变的速度和质量在此期间,在印度使多人游戏。

他说,这是由于互联网连接不良之前不可想象。导致PUBG和自由火让数以百万计的活跃用户。他指出,这些用户,支付。

“突然,印度一直被视为一个市场,将创建下载和用户,开始被视为一个付费用户市场。从一个投资者的角度来看,印度总有潜力,”阿加沃说。

阿格沃尔说,因为封锁,互联网消费增长在过去的一年,这被证明是另一个游戏产业的推动力。

“投资者意识发展和公司今天在一个更好的形状,从微观和宏观的角度来看,从自己的投资组合的角度看,“阿加瓦尔告诉ETMarkets.com。

广告
他认为游戏可以形成一个很大的娱乐的一部分。这就是使它一个非常有趣的空间,他说。“我们在2018年中小板。我们被告知,如果我们承担风险,我们将不得不相应调整估值。这是一个为我们提供出售。对我们也没有紧迫感,”阿加沃回忆道。

Nazara将推出其583卢比提供出售3月17日。现有股东IIFL特殊机会基金,米特信息技术,好的游戏投资信托,Seedfund 2, Porush Jain和方位投资将通过提供出售股票。

Ace投资者拉克什Jhunjhunwala持有3294310股,或11.51%的股份,公司9月30日,不出售任何分享通过IPO(首次公开募股)。

Nazara提供许多免费游戏等Chhota Bheem,莫土语Patlu奥奇奥奇和蟑螂。在电子竞技中,它提供了游戏,比如世界板球锦标赛,世界乒乓球冠军和台球撞击后弹回冲突。公司近40%的收入来自印度,40-41百分之来自北美和平衡来自非洲、西亚和南非。

Gamified学习,公司一直注重于强烈的垂直晚,今天带来了39%的收入,而电子竞技贡献32%,高端产品5%,真钱游戏3%,剩下的21%来自传统的电信业务。

  • 发布于2021年3月13日凌晨08:22坚持
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NEW DELHI: Nazara Technologies<\/a> was looking forward to launching its IPO way back in 2018 and had also got necessary approvals from Sebi in April that year.

But a strong selloff in midcap and smallcap stocks in the wake of the implementation of Sebi's reclassification of mutual fund categories changed investor sentiment overnight. The highs of January 2018 proved to be the record highs for midcap and smallcap indices for next two years before they came to alive again recently.

Nazara, a smallcap firm, thought the situation was not ideal for an IPO as risk aversion increased.

But in hindsight that proved to be a ‘great blessing in disguise,’ recalls Nazara CEO Manish Agarwal as the gaming market has evolved manifold since then.

Fundamentally, what has really changed since 2018 is the appreciation and understanding of the Indian gaming industry in the investing ecosystem, says Agarwal.

“Three years ago, explaining gaming was quite a difficult task. We did a lot of gaming education in 2017 and 2018 in the domestic investor ecosystem. We also detailed the foreign investor ecosystem about the Indian gaming industry. That's why Nazara is being tracked consistently. We spoke of the reality, what is going to change and also how it may pan out,” he said.

Agarwal said the infrastructure of digital payments and the speed and quality of Internet changed substantially during this period, which enabled multiplayer gaming in India.

This, he said, was unthinkable before due to poor Internet connections. That led to PUBG and Free Fire getting millions of active users. And those users, he noted, pay.

“Suddenly, India, which was always seen as a market that will create downloads and users, began to be seen as a paying user market. From an investor’s point of view, India always had the potential,” Agarwal said.

Agarwal said because of the lockdown, Internet consumption grew over the past one year, which proved to be another tailwind for the gaming industry.

“Investor awareness has evolved and the company today is in a much better shape -- both from micro and macro perspective -- from its own portfolio perspective,” Agarwal told ETMarkets.com.

He believes gaming could form a very large part of entertainment. That's what made it a very interesting space, he said. “We were a smallcap in 2018. We were told that if we were to take risk, we would have to calibrate valuations accordingly. It was an offer for sale for us. And there was no urgency for us to do that,” Agarwal recalled.

Nazara will come out with its Rs 583 crore offer for sale on March 17. Existing shareholders IIFL Special Opportunities Fund, Mitter Infotech, Good Game Investment Trust, Seedfund 2, Porush Jain and Azimuth Investments would sell shares through the offer.

Ace investor
Rakesh Jhunjhunwala<\/a>, who held 3,294,310 shares, or 11.51 per cent stake, in the company as of September 30, is not selling any share through the IPO.

Nazara offers many free-to-play games such as Chhota Bheem<\/em>, Motu Patlu<\/em> and Oggy and the Cockroaches<\/em>. In e-sports, it offers games such as World Cricket Championship 3, World Table Tennis Champions and Carrom Clash. The company generates nearly 40 per cent of its revenues from India, 40-41 per cent from North America and the balance from Africa, West Asia and South Africa.

Gamified learning, a vertical the company has focused strongly of late, today brings in 39 per cent of its revenue, while e-sports contributes 32 per cent, premium offerings 5 per cent and real money gaming 3 per cent. The remaining 21 per cent comes from legacy telco businesses.
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