\"\"KOLKATA: Mobile operators like Bharti Airtel<\/a> and Vodafone India<\/a> diversifying into the payments banking business could significantly lower their subscriber churn as those opting for mobile money services are unlikely to leave in a hurry. Besides, the telcos could make extra Rs 1,200-1,500 crore each in revenue over three years, say analysts.
\n
\nThe payments banking route “would also boost customer stickiness for telcos and pose a barrier to churn since existing customers, also opening accounts in telco-backed payment banks, would need very compelling reasons to migrate to a different operator in future,” said Prashant Singhal, global telecommunications leader at consultancy EY.
\n
\nArresting subscriber churn is critical for incumbent telcos in such a competitive market as India, which is expected to see another round of bloodletting post the entry of Reliance Jio Infocomm later this year, say analysts.
\n
\nHowever, revenue addition would be minimal.
\n
In a report, ratings agency
Crisil<\/a> said even five years after launch, the contribution of payment banks to a telco’s overall revenues is likely to remain at less than 1 per cent.
\n
\nThe main focus for payment banks, it said, would be leveraging technology to the maximum to ensure its distribution and acquisition costs are low, especially since 42 per cent of India’s population remains unbanked.
\n
\nSinghal believes that telcos entering the payments bank business are also likely to boost financial inclusion as mobile money deals are progressively slated to replace cash transactions for diverse micro payments undertaken by small and medium businesses, typically, doing businessto-business (B2B) and business-toconsumer (B2C) transactions.
\n
\nHe said this is since small and medium businesses opting for the mobile payments route will now have an “opportunity to deposit cash in telco-led payments bank accounts, use it to make micro payments and also earn interest”.
\n
Late Wednesday, the Reserve
Bank of India<\/a> (RBI) gave Bharti Airtel<\/a>, Vodafone India, Reliance Industries<\/a> and eight other applicants ‘in-principle’ approval to establish payments banks.
\n
\nPayments banks can, typically, accept deposits, convey remittances and make payments to recipients, making them ideal for migrant workers who often need to send cash home. They, however, cannot do any lending.
\n
Sector analysts and
industry<\/a> experts are quick to reaffirm that entry into the financial space can deal a big boost to telco mobile money transactions. More so, since the market leaders like Bhari Airtel and Vodafone are already familiar with the mobile money business model, which has triggered a sharp spurt in revenues in key African markets such as Kenya.
\n
\n“The value of transactions through m-wallet has more than tripled in the last two years to over Rs 27 billion in the last fiscal (ended March 2014), indicating the huge business potential,” Crisil said.
\n
\n“Setting up a payments bank also makes strategic sense for telecom operators as it would help them improve the ‘connect’ with customers, and also, over a period of time, obtain a greater share of their wallet,” it added.
\n
\nIt said while telcos could capture around 15 per cent of the domestic remittances market in five years, luring deposits is another ball game altogether because they will have to invest in brand building and gain the trust of depositors.
\n
\n“As a result, we forecast payments banks will have a minuscule share of less than 0.5 per cent of the current and savings account (CASA) deposits of the Indian banking system five years after launch,” the report added.
\n
Bank of America Merrill Lynch<\/a> believes payment banks will not undermine the business of private commercial banks but could corner market share of less nimble government banks. “We think payment banks will not be a threat to private banks but will be able to garner share largely at the expense of government banks that aren’t as proactive as many private banks that are also taking rapid strides in the mobile banking space”. \n<\/body>","next_sibling":[{"msid":48562100,"title":"Vodafone launches dedicated helpline for senior citizens","entity_type":"ARTICLE","link":"\/news\/industry\/vodafone-launches-dedicated-helpline-for-senior-citizens\/48562100","category_name":null,"category_name_seo":"industry"}],"related_content":[],"msid":48569214,"entity_type":"ARTICLE","title":"How payment banking may help telcos like Airtel, Vodafone reduce subscriber churn","synopsis":"Arresting churn is critical for telcos in India, which is expected to see another round of bloodletting post the entry of Reliance Jio.","titleseo":"industry\/how-payment-banking-may-help-telcos-like-airtel-vodafone-reduce-subscriber-churn","status":"ACTIVE","authors":[{"author_name":"Kalyan Parbat","author_link":"\/author\/4437\/kalyan-parbat","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/4437.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":4437,"author_name":"Kalyan Parbat","author_seo_name":"kalyan-parbat","designation":"Assistant Telecom Editor at the Level of Senior Assistant Editor","agency":false}}],"Alttitle":{"minfo":""},"artag":"ET Bureau","artdate":"2015-08-21 08:47:29","lastupd":"2015-08-21 08:48:50","breadcrumbTags":["industry","Airtel","Bharti Airtel","Crisil","Reliance Industries","Bank of India","Bank of America Merrill Lynch","Vodafone India"],"secinfo":{"seolocation":"industry\/how-payment-banking-may-help-telcos-like-airtel-vodafone-reduce-subscriber-churn"}}" data-authors="[" kalyan parbat"]" data-category-name="Industry" data-category_id="18" data-date="2015-08-21" data-index="article_1">

付款银行可以帮助电信公司怎样Airtel,沃达丰减少用户流失

电信公司在印度逮捕生产是至关重要的,预计新一轮的放血后信实Jio的条目。

Kalyan尔巴特
  • 更新2015年8月21日08:48点坚持
加尔各答:移动运营商Bharti Airtel沃达丰印度多样化的付款银行业务可以显著降低用户流失的选择移动货币服务不太可能匆忙离开。此外,电信公司能赚取额外收入1200 - 1500卢比每三年多,分析师说。

支付银行路线”也将提高客户粘性电信公司和构成障碍从现有客户,还在telco-backed付款银行开设账户,需要非常令人信服的理由迁移到另一个运营商的未来,“Prashant Singhal说,全球电信负责人咨询等等。

逮捕流失率是至关重要的对现任印度电信公司在这样一个竞争激烈的市场,预计新一轮的放血后的依赖Jio Infocomm今年晚些时候,分析师说。

然而,收入增加会最小。

在一份报告中,评级机构Crisil的表示,即便是五年之后,付款银行的贡献一个电信的整体收入可能会保持在低于1%。

付款银行的主要焦点,将利用技术最大程度的确保其分布和收购成本很低,特别是印度42%的人口仍然没有。

Singhal认为,电信公司进入银行支付业务也可能提振金融包容移动货币交易逐步将取代现金交易不同的微支付由中小型企业,一般来说,做businessto-business (B2B)和business-toconsumer (B2C)的交易。

他说这是由于中小企业选择移动支付的路线现在将有一个“机会在telco-led存款现金支付银行账户,使用它也使微支付和获得利益”。

周三晚间,储备印度银行(RBI)给Bharti附近的旅馆,沃达丰印度,信实工业公司和其他八个申请人原则上批准建立支付银行。

支付银行,通常情况下,接受存款,向接受者传递汇款和支付,使它们适合农民工通常需要发送现金回家。然而,他们不能做任何贷款。

行业分析师和行业专家们迅速重申,进入金融空间可以极大地推动电信移动货币交易。更是如此,因为市场领导者Bhari Airtel和沃达丰已经熟悉的移动支付商业模式,引发了尖锐的冲刺在肯尼亚等关键非洲市场的收入。

“交易的价值通过m-wallet已经超过在过去的两年里增加了两倍,Rs 270亿上个财年(截至2014年3月),表明巨大的商业潜力,”Crisil的说。

“建立一个支付银行也使得电信运营商战略意义,因为它将帮助他们改善与客户的“连接”,而且,在一段时间内,获得更大份额的钱包,”它补充道。

说,虽然电信公司可以捕获大约15%的国内汇款市场在过去5年中,吸引存款完全是另一个球的游戏,因为他们将不得不投资品牌建设和增加储户的信任。

”因此,我们预计付款银行将有一个微小的份额不到0.5%的当前和储蓄账户(CASA)印度银行体系的存款五年后发射,”报告补充说。

美国银行美林(Merrill Lynch)相信付款银行不会破坏私人商业银行的业务但角落不灵活的政府银行的市场份额。“我们认为付款银行不会威胁到私人银行,但能够获得份额为代价很大程度上政府的银行不一样积极的私人银行也采取移动银行的快速进步空间”。
  • 发布于2015年8月21日08:47点坚持
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\"\"KOLKATA: Mobile operators like Bharti Airtel<\/a> and Vodafone India<\/a> diversifying into the payments banking business could significantly lower their subscriber churn as those opting for mobile money services are unlikely to leave in a hurry. Besides, the telcos could make extra Rs 1,200-1,500 crore each in revenue over three years, say analysts.
\n
\nThe payments banking route “would also boost customer stickiness for telcos and pose a barrier to churn since existing customers, also opening accounts in telco-backed payment banks, would need very compelling reasons to migrate to a different operator in future,” said Prashant Singhal, global telecommunications leader at consultancy EY.
\n
\nArresting subscriber churn is critical for incumbent telcos in such a competitive market as India, which is expected to see another round of bloodletting post the entry of Reliance Jio Infocomm later this year, say analysts.
\n
\nHowever, revenue addition would be minimal.
\n
In a report, ratings agency
Crisil<\/a> said even five years after launch, the contribution of payment banks to a telco’s overall revenues is likely to remain at less than 1 per cent.
\n
\nThe main focus for payment banks, it said, would be leveraging technology to the maximum to ensure its distribution and acquisition costs are low, especially since 42 per cent of India’s population remains unbanked.
\n
\nSinghal believes that telcos entering the payments bank business are also likely to boost financial inclusion as mobile money deals are progressively slated to replace cash transactions for diverse micro payments undertaken by small and medium businesses, typically, doing businessto-business (B2B) and business-toconsumer (B2C) transactions.
\n
\nHe said this is since small and medium businesses opting for the mobile payments route will now have an “opportunity to deposit cash in telco-led payments bank accounts, use it to make micro payments and also earn interest”.
\n
Late Wednesday, the Reserve
Bank of India<\/a> (RBI) gave Bharti Airtel<\/a>, Vodafone India, Reliance Industries<\/a> and eight other applicants ‘in-principle’ approval to establish payments banks.
\n
\nPayments banks can, typically, accept deposits, convey remittances and make payments to recipients, making them ideal for migrant workers who often need to send cash home. They, however, cannot do any lending.
\n
Sector analysts and
industry<\/a> experts are quick to reaffirm that entry into the financial space can deal a big boost to telco mobile money transactions. More so, since the market leaders like Bhari Airtel and Vodafone are already familiar with the mobile money business model, which has triggered a sharp spurt in revenues in key African markets such as Kenya.
\n
\n“The value of transactions through m-wallet has more than tripled in the last two years to over Rs 27 billion in the last fiscal (ended March 2014), indicating the huge business potential,” Crisil said.
\n
\n“Setting up a payments bank also makes strategic sense for telecom operators as it would help them improve the ‘connect’ with customers, and also, over a period of time, obtain a greater share of their wallet,” it added.
\n
\nIt said while telcos could capture around 15 per cent of the domestic remittances market in five years, luring deposits is another ball game altogether because they will have to invest in brand building and gain the trust of depositors.
\n
\n“As a result, we forecast payments banks will have a minuscule share of less than 0.5 per cent of the current and savings account (CASA) deposits of the Indian banking system five years after launch,” the report added.
\n
Bank of America Merrill Lynch<\/a> believes payment banks will not undermine the business of private commercial banks but could corner market share of less nimble government banks. “We think payment banks will not be a threat to private banks but will be able to garner share largely at the expense of government banks that aren’t as proactive as many private banks that are also taking rapid strides in the mobile banking space”. \n<\/body>","next_sibling":[{"msid":48562100,"title":"Vodafone launches dedicated helpline for senior citizens","entity_type":"ARTICLE","link":"\/news\/industry\/vodafone-launches-dedicated-helpline-for-senior-citizens\/48562100","category_name":null,"category_name_seo":"industry"}],"related_content":[],"msid":48569214,"entity_type":"ARTICLE","title":"How payment banking may help telcos like Airtel, Vodafone reduce subscriber churn","synopsis":"Arresting churn is critical for telcos in India, which is expected to see another round of bloodletting post the entry of Reliance Jio.","titleseo":"industry\/how-payment-banking-may-help-telcos-like-airtel-vodafone-reduce-subscriber-churn","status":"ACTIVE","authors":[{"author_name":"Kalyan Parbat","author_link":"\/author\/4437\/kalyan-parbat","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/4437.cms?width=100&height=100&hostid=268","author_additional":{"thumbsize":true,"msid":4437,"author_name":"Kalyan Parbat","author_seo_name":"kalyan-parbat","designation":"Assistant Telecom Editor at the Level of Senior Assistant Editor","agency":false}}],"Alttitle":{"minfo":""},"artag":"ET Bureau","artdate":"2015-08-21 08:47:29","lastupd":"2015-08-21 08:48:50","breadcrumbTags":["industry","Airtel","Bharti Airtel","Crisil","Reliance Industries","Bank of India","Bank of America Merrill Lynch","Vodafone India"],"secinfo":{"seolocation":"industry\/how-payment-banking-may-help-telcos-like-airtel-vodafone-reduce-subscriber-churn"}}" data-news_link="//www.iser-br.com/news/industry/how-payment-banking-may-help-telcos-like-airtel-vodafone-reduce-subscriber-churn/48569214">