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\"\" NEW DELHI: Chinese telecom gear maker Huawei<\/a>’s brand value surged 18% to $5,835 million in 2016, according to the Interbrand<\/a>’s 2016 Best Global Brands report.
\n
\nIts (Huawei) brand value, approximated at $5,835 million, increased by 18% compared to a year ago, the Interbrand's annual finding revealed.
\n
\nThe company ranked 72 in the Interbrand’s 2016 Best Global Brands report, which is 16 slots up from its 88 th position in 2015.
\n
\nThis is the second consecutive year Huawei has risen on Interbrand’s list since the company became the first mainland Chinese brand to be recognized as a Best Global Brand in 2014, the company said in a statement.
\n
Huawei’s increasing brand influence, according to it, is mirrored by its steady revenue growth, driven in part by the company’s consumer business. Between 2011 and 2015, Huawei achieved CAGR<\/a> of 18%, with the group revenue of $60.8 billion in 2015.
\n
\nIts consumer business alone contributed $19.36 billion, up 72.9% from 2014 driven by smartphone shipment of 108 million units worldwide in 2015, demonstrating a 44% growth year-on-year.
\n
\n“Our improved Interbrand ranking validates Huawei’s strategy of focusing on delivering groundbreaking technologies to meet our customers’ needs and desires,” Glory Zhang, Chief Marketing Officer of Huawei Consumer Business Group said.
\n
\nThe company said that it maintains a careful balance of being a bold innovator as well as a rising challenger in the global market, and have seen successful out of its focus on R&D, product quality and consumer satisfaction.
\n
\nHuawei, according to the company’s statement, has become one of the top device brands in nearly 30 countries and growth in shipment forecasts through 2021 is also reinforcing the company’s position as a leading global smartphone brand.
\n
\n\"A commitment to staying customer-centric and creating value for customers forms the foundation of Huawei's brand. Huawei adheres to the principle of open collaboration and shared success, accelerating the development of an intelligent digital society,” Kevin Zhang, President, Huawei Corporate Marketing said.
\n
The Chinese equipment and devices<\/a> company, according to Zhang wants to build a better connected world with ICT<\/a> as its cornerstone, particularly cloud, software-defined networks, the Internet of Things and artificial intelligence.
\n
\nHuawei spends more than 10% of its annual sales revenue to research and development (R&D) activities, and operates 16 research facilities worldwide.<\/body>","next_sibling":[{"msid":54713447,"title":"Telenor launches affordable 4G services in Gaya, Bihar","entity_type":"ARTICLE","link":"\/news\/telenor-launches-affordable-4g-services-in-gaya-bihar\/54713447","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":54713507,"entity_type":"ARTICLE","title":"Huawei brand value grows 18% in 2016: Study","synopsis":"Huawei\u2019s brand value surged 18% to $5,835 million in 2016, according to the Interbrand\u2019s 2016 Best Global Brands report.","titleseo":"telecomnews\/huawei-brand-value-grows-18-in-2016-study","status":"ACTIVE","authors":[{"author_name":"Muntazir Abbas","author_link":"\/author\/479234376\/muntazir-abbas","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479234376.cms?width=100&height=100&hid=268","author_additional":{"thumbsize":true,"msid":479234376,"author_name":"Muntazir Abbas","author_seo_name":"muntazir-abbas","designation":"Editor","agency":false}}],"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2016-10-06 13:47:33","lastupd":"2016-10-06 13:50:13","breadcrumbTags":["ICT","CAGR","Huawei","Interbrand","Devices"],"secinfo":{"seolocation":"telecomnews\/huawei-brand-value-grows-18-in-2016-study"}}" data-authors="[" muntazir abbas"]" data-category-name="" data-category_id="" data-date="2016-10-06" data-index="article_1">

华为2016年品牌价值增长18%:研究

华为的品牌价值在58.35亿年上涨18%,至2016美元,根据2016年国际品牌集团的报告最好的全球品牌。

Muntazir阿巴斯
  • 2016年10月6日更新,01:50点坚持
新德里:中国电信设备制造商华为的品牌价值在58.35亿年上涨18%,至2016美元,根据国际品牌集团2016最好的全球品牌的报告。

(华为)品牌价值,估计为58.35亿美元,与一年前相比增长了18%,国际品牌集团的年度找到了。

公司排名72 Interbrand的最好的全球品牌2016年的报告,这是16槽从2015年88的位置。

这是连续第二年以来华为上涨Interbrand的名单上该公司成为第一个中国大陆品牌被认为是最佳的全球品牌在2014年,该公司在一份声明中说。

华为的增加品牌影响力,根据它,反映出其稳定的收入增长,部分由公司的消费者业务。从2011年到2015年,华为实现CAGR的18%,该集团在2015年营收为608亿美元。

其消费者业务贡献了193.6亿美元,比2014年增长了72.9%的2015年全球智能手机出货1.08亿台,同比增长44%。

“我们改进Interbrand排名证明华为的战略重点提供突破性的技术来满足客户的需求和欲望,”张荣耀,华为消费者业务集团的首席营销官说。

该公司表示,它维护一个小心平衡的大胆创新者以及崛起的挑战者在全球市场,并已成功的专注于研发,产品的质量和消费者的满意度。

华为,根据该公司的声明,已经成为近30个国家的顶级设备品牌和装运的增长预测到2021年也加强了公司作为全球领先的智能手机品牌的地位。

“承诺保持以客户为中心,为客户创造价值的基础形式华为的品牌。华为坚持开放合作的原则,共享成功,加速智能数字社会的发展,“总裁凯文·张,华为公司营销说。

中国的设备和设备公司根据张想建设一个更美好的世界连接信息通信技术作为基石,尤其是云、软件定义网络、物联网以及人工智能。

华为在其年度销售收入的10%以上,研究与开发(R&D)活动和运营着全球16个研究机构。
  • 发布于2016年10月6日下午01:47坚持
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\"\" NEW DELHI: Chinese telecom gear maker Huawei<\/a>’s brand value surged 18% to $5,835 million in 2016, according to the Interbrand<\/a>’s 2016 Best Global Brands report.
\n
\nIts (Huawei) brand value, approximated at $5,835 million, increased by 18% compared to a year ago, the Interbrand's annual finding revealed.
\n
\nThe company ranked 72 in the Interbrand’s 2016 Best Global Brands report, which is 16 slots up from its 88 th position in 2015.
\n
\nThis is the second consecutive year Huawei has risen on Interbrand’s list since the company became the first mainland Chinese brand to be recognized as a Best Global Brand in 2014, the company said in a statement.
\n
Huawei’s increasing brand influence, according to it, is mirrored by its steady revenue growth, driven in part by the company’s consumer business. Between 2011 and 2015, Huawei achieved CAGR<\/a> of 18%, with the group revenue of $60.8 billion in 2015.
\n
\nIts consumer business alone contributed $19.36 billion, up 72.9% from 2014 driven by smartphone shipment of 108 million units worldwide in 2015, demonstrating a 44% growth year-on-year.
\n
\n“Our improved Interbrand ranking validates Huawei’s strategy of focusing on delivering groundbreaking technologies to meet our customers’ needs and desires,” Glory Zhang, Chief Marketing Officer of Huawei Consumer Business Group said.
\n
\nThe company said that it maintains a careful balance of being a bold innovator as well as a rising challenger in the global market, and have seen successful out of its focus on R&D, product quality and consumer satisfaction.
\n
\nHuawei, according to the company’s statement, has become one of the top device brands in nearly 30 countries and growth in shipment forecasts through 2021 is also reinforcing the company’s position as a leading global smartphone brand.
\n
\n\"A commitment to staying customer-centric and creating value for customers forms the foundation of Huawei's brand. Huawei adheres to the principle of open collaboration and shared success, accelerating the development of an intelligent digital society,” Kevin Zhang, President, Huawei Corporate Marketing said.
\n
The Chinese equipment and devices<\/a> company, according to Zhang wants to build a better connected world with ICT<\/a> as its cornerstone, particularly cloud, software-defined networks, the Internet of Things and artificial intelligence.
\n
\nHuawei spends more than 10% of its annual sales revenue to research and development (R&D) activities, and operates 16 research facilities worldwide.<\/body>","next_sibling":[{"msid":54713447,"title":"Telenor launches affordable 4G services in Gaya, Bihar","entity_type":"ARTICLE","link":"\/news\/telenor-launches-affordable-4g-services-in-gaya-bihar\/54713447","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":54713507,"entity_type":"ARTICLE","title":"Huawei brand value grows 18% in 2016: Study","synopsis":"Huawei\u2019s brand value surged 18% to $5,835 million in 2016, according to the Interbrand\u2019s 2016 Best Global Brands report.","titleseo":"telecomnews\/huawei-brand-value-grows-18-in-2016-study","status":"ACTIVE","authors":[{"author_name":"Muntazir Abbas","author_link":"\/author\/479234376\/muntazir-abbas","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479234376.cms?width=100&height=100&hid=268","author_additional":{"thumbsize":true,"msid":479234376,"author_name":"Muntazir Abbas","author_seo_name":"muntazir-abbas","designation":"Editor","agency":false}}],"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2016-10-06 13:47:33","lastupd":"2016-10-06 13:50:13","breadcrumbTags":["ICT","CAGR","Huawei","Interbrand","Devices"],"secinfo":{"seolocation":"telecomnews\/huawei-brand-value-grows-18-in-2016-study"}}" data-news_link="//www.iser-br.com/news/huawei-brand-value-grows-18-in-2016-study/54713507">