$\"\"$ NEW DELHI: Idea Cellular<\/a> Thursday joined hands with Opera<\/a> Software and Quikr to offer sponsored mobile data through ‘Sponsored Web Passes’ to the No. 3 carrier's over 137 million customers in India.
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\nUnder the arrangement, Idea customers will get free 10 MB data usage for an entire day, sponsored by Quikr through Idea Web Pass on Opera Mini browser, the three companies said in a joint statement.
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\nThe tri-partnership is aimed at enabling more Indians to get online and experience internet on their mobile phones, the first such initiative in South Asia, according to the statement.
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\n“Data is going to be the next big game changer in the Indian telecom industry. However, there are certain entry-level barriers that must be overcome for mass adoption. The web pass concept has helped us surpass the barrier of cost and convenience and has led to a spike in the number of data users on our network,” Sashi Shankar, chief marketing officer at Idea Cellular, said in the statement.
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\nShankar added that the Sponsored Web Pass will help bringing more non-data users, while giving an opportunity to advertisers to gain instant connect with consumers using the mobile platform.
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\nThe joint statement said that a web pass is an alternative to monthly data plans for consumers who do not require full-time internet access. “This tool helps operators expand the reach of mobile internet to many more new users, who might otherwise be wary of spending on data plans,” Sunil Kamath, Vice President for South Asia at Opera Software, said.
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\nIdea had partnered with Opera earlier this year to offer web pass to Opera Mini users in India. The web pass provides affordable internet packages, tailor-made to enable Idea subscribers to enjoy internet access for particular timelines or websites, such as Facebook access for a day or internet access for an hour at just Re. 1.\n\n<\/body>","next_sibling":[{"msid":37692610,"title":"Airtel introduces 3G Wi-Fi dongle in Mumbai, AP","entity_type":"ARTICLE","link":"\/news\/airtel-introduces-3g-wi-fi-dongle-in-mumbai-ap\/37692610","category_name":null,"category_name_seo":false}],"related_content":[],"msid":37699067,"entity_type":"ARTICLE","title":"Idea Cellular offers sponsored data usage plans","synopsis":"Idea Cellular joined hands with Opera Software and Quikr to offer sponsored mobile data through \u2018Sponsored Web Passes\u2019.","titleseo":"idea-cellular-offers-sponsored-data-usage-plans","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"ET Bureau","artdate":"2014-07-03 15:13:02","lastupd":"2014-07-03 16:12:34","breadcrumbTags":["3G\/4G","Opera","Idea Cellular","Business Partnership","Quickr","free internet"],"secinfo":{"seolocation":"idea-cellular-offers-sponsored-data-usage-plans"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2014-07-03" data-index="article_1">

想法细胞提供赞助的数据使用计划

想法与Opera软件和Quikr细胞加入提供移动数据通过网络通过赞助的赞助。

等局

更新于2014年7月3日下午04:12坚持

新德里消息:知道细胞周四与歌剧软件和Quikr提供赞助的移动数据通过网络通过赞助的3号航母的1.37亿多位客户在印度。

在这种安排下,客户将得到免费10 MB数据使用整整一天,由Quikr通过Web传递Opera迷你浏览器,这三家公司在一份联合声明中表示。

tri-partnership旨在让更多的印度人上网和经验的互联网手机,第一个这样的倡议在南亚,根据声明。

“数据将是下一个大的改变游戏规则在印度电信行业。然而,有一些入门级的障碍必须克服大规模采用。网络传递的概念帮助我们超越的屏障成本和方便和导致激增数据用户的数量在我们的网络,”首席营销官萨西Shankar细胞,在声明中说。

Shankar说,赞助网络通过将有助于将更多的数据用户,同时给广告商的机会获得即时联系消费者使用移动平台。

联合声明说,web通过消费者的另一个月度数据计划不需要全职的互联网接入。“此工具帮助运营商移动互联网的范围扩大到更多的新用户,否则可能会谨慎支出的数据计划,”苏尼尔Kamath南亚地区副总裁Opera软件,说。

想法已与歌剧今年早些时候提供web通过Opera Mini用户在印度。web通过提供负担得起的网络包,定制,使想法用户享受互联网访问特定的时间或网站,如Facebook访问一天或在重新上网一个小时。1。