While the overall market dropped down by 31% on-quarter, there was a strong year-on-year growth with shipments up by 72%.
“Regional lockdowns, during April and May, in response to the second pandemic wave contributed to the decline. However, shipments bounced back in June. Xiaomi<\/a> replaced Samsung<\/a> at the top in terms of overall shipments for the second time in the last 3 years,” said Shipra Sinha, Analyst-Industry Intelligence Group, CMR.
Xiaomi led the market in Q2 with a 29% share, followed by Samsung (17%), and Vivo<\/a> (15%).
Realme stood in the fourth position with a 15% share and its shipments grew by 142% on-year, while Oppo with a 10% share saw its shipments grow by 120% on-year.
Realme also led the 5G smartphone segment with a 24% market share followed by OnePlus<\/a> at 21%.
Apple logged a 138% on-year growth in shipments and a 70% share in the super-premium smartphone segment (Rs 50,000-1,00,000).
Driven by the strong consumer demand, 4G smartphones accounted for 87% market share.
In contrast, the 5G smartphone shipments accounted for 13% of the overall smartphone shipments in Q2 2021.
Lastly, the feature phone segment increased 44% on-year due to the low base effect. The 2G feature phone segment grew 27% on-year, with Itel<\/a> (25%), Lava (20%) and Samsung (17%) capturing the top three spots.
For the entire year, CMR estimates a potential 5-8% on-year growth in smartphone shipments.
“We remain cautiously optimistic about the smartphone market<\/a> in H2 2021. We expect smartphone shipments to be robust, driven by the early festive sales, attractive offers, and continued consumer demand for smartphones as a major life enabler amidst the pandemic. The fragile supply chain and a potential third COVID wave are variables at play that may hurt the market recovery,” added Anand Priya Singh, Analyst- Industry Intelligence Group, CMR.
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