\"<p>In
In India, most telcos support eSIM. Vodafone Idea launched eSIM support for postpaid subscribers on supported handsets in a few circles. Similarly, Reliance Jio and Bharti Airtel also offer eSIM for some devices.<\/span><\/figcaption><\/figure><\/strong>One of the noteworthy innovations of recent times is the embedded SIM card or eSIM<\/a>, which significantly impacts both the telcos and device manufacturers.

Apart from mobile, eSIM can be directly integrated into several devices that typically don’t have a SIM card, like laptops, vehicles or smartwatches, among others. Moreover, it is also likely to open new and significant opportunities in the Internet of Things (IoT) segment. As a result, it can be a revenue-generating and customer-retention opportunity for telecom service providers.

GSMA<\/a> predicts that more than two billion eSIM devices will be shipped by 2025, thus encouraging the industry<\/a> to adopt the technology. Introduced by Apple for the first time, the global eSIM market is likely to be worth around $4.7 billion in 2023 and grow to $16.3 billion by 2027, according to Juniper Research.

“eSIM is a significant opportunity across the value chain and especially telcos. It has become an important tool or technology to catalyze telco digital transformation journey. Since the pandemic, the need for digitization has accelerated right from SIM acquisition to provisioning for new lines or additional lines for IoT devices,” says Neil Shah, Partner at Counterpoint Research.

An eSIM cannot be removed from a device and is directly welded into the device when it is manufactured. So in simple terms, a user needn’t physically remove the SIM card from the device to change the profile. However, with the Remote SIM Provisioning (RSP) technology, the user’s profile can be downloaded directly on the device.

Apple recently announced that iPhone 14, its latest iPhone model, which will only have eSIM (in the US) and will not have a physical SIM card tray at all. Further, more than 260 MNO\/MVNOs support eSIM and more than 30 service providers now support eSIM. So, there is increasing adoption of eSIMs, and the next few years will see a growing ecosystem of this concept.

The eSIM Advantage<\/strong>

The eSIM completely changes the onboarding process for the users. With SIM embedded in the device, it significantly simplifies the onboarding and allows the users to move from one operator to the other without ever visiting the store to procure a new SIM card or even waiting for the SIM card to be physically delivered.

Further, it is much easier to switch networks, temporarily or permanently, for the end user. Up to five virtual SIM cards can be stored on one SIM at a time.

“The eSIM right from enablement to management at telcos is enabling a seamless acquisition to provisioning process in a customer’s journey. This has helped some operators to go fully digital and save millions of dollars for this entire process as well as shorten the customer acquisition time while boosting the subscription experience, helping them differentiate and retain customers,” explains Shah of Counterpoint Research.

In India, most telcos support eSIM.
Vodafone Idea<\/a> launched eSIM support for postpaid subscribers on supported handsets in a few circles. Similarly, Reliance Jio<\/a> and Bharti Airtel<\/a> also offer eSIM for some devices. However, as of now, only high-end devices are supported by eSIM. Telecom Regulatory Authority of India<\/a> (TRAI) recently released a consultation paper on ‘Embedded Sim (e-Sim) for M2M (machine-to-machine) Communications.”

eSIM presents a significant opportunity for the telcos. The service providers can play a more significant role in the IoT market with eSIMs. Further, it allows them to quickly onboard more connected devices on their networks and also offer multi-device plans and data plans to their subscribers, which can lead to revenue growth. Most importantly, it enables service providers to improve their customer experience. The potential subscribers no longer have to visit the store to procure a new SIM.

There is a strong likelihood that the widespread adoption of eSIMs will significantly alter the distribution strategy of the telcos. Right now, the service providers have a vast distribution network with several stores in all geographies to help people buy a connection, onboard a new customer, recharge or for any other issue they might be facing. Typically, telcos in India have standalone stores as well as a network of retailers. With no need to actually buy a SIM, the need for an extensive distribution network comes down significantly. Typically, the telcos need to make a significant investment in setting up the distribution network as well as the commission it pays to the retailers.

However, since eSIM is currently supported only on high-end devices, the rural distribution strategy of the telcos is not likely to be unaffected. This also means that the quantum of benefit to the industry may be questionable because eSIMs support very few devices. “My opinion is that it is not a big benefit to the telcos because, as of now, eSIM is limited to very few devices in India. Over the next few years, the number of devices with eSIM may become significant and then it may lead to significant cost advantage to the telcos,” says Ashwinder Sethi, Principal at Analysys Mason.

Read also<\/h4>
<\/a><\/figure>
Over 14 bn eSIM devices to be shipped by 2030, smartphones to lead<\/a><\/h5><\/div>
<\/a><\/figure>
81% consumers favor eSIM-only smartphones in future: Amdocs survey<\/a><\/h5><\/div>
<\/a><\/figure>
eSIM market to worth over $4 bn globally in 2023: Report<\/a><\/h5><\/div>
<\/a><\/figure>
Airtel Africa picks Nokia’s iSIM technology to drive digitalisation efforts<\/a><\/h5><\/div><\/div><\/div>
The Challenges<\/strong>

On the challenges side, the telcos feel eSIM may lead to churn because it makes it extremely easy to move from one network to another. However, experts disagree. “Though some traditional operators have fear of churn, but eSIM actually has more advantages for operators to save costs, monetize, differentiate and boost customer experience,” says Neil.

Even so, there are a few challenges. The main challenge is an urgent need to revamp the legacy OSS\/BSS systems and processes. But this, anyway, has to be part of telcos’ plans because of 5G, which also demands modernization of the OSS and BSS systems. Further, the telcos started conducting KYC processes online during the pandemic.

“The only challenge currently is the mindset and, in some cases, integration of eSIM platforms to their legacy BSS\/OSS systems and sometimes upfront costs of acquiring those eSIM platforms. But with more than 25 players offering platforms, the cost of these platforms has come down significantly and many operators have already moved to the cloud and API-driven world for their core network…it has become more of a plug-and-play for several service providers,” says Shah of Counterpoint.

eSIMs may also change the business models. There is a legitimate fear that mobile device manufacturers can directly start selling connectivity packages to the end consumer. This means that they will own the customer relationship, further eroding the telcos’ brand and role in the customer's mind. It can also intensify competition between the telcos because it would be extremely easy for a consumer to move from one telco network to another and that is hardly desirable, considering India is a hypercompetitive market. Whatever be the business models, eSIMs are likely to disrupt the market.
<\/body>","next_sibling":[{"msid":63409871,"title":"ETIMC: Governments need to encourage investment in ICT to aid digital transformation, says Huawei India CEO <\/b><\/b>","entity_type":"ARTICLE","link":"\/news\/industry\/etimc-governments-need-to-encourage-investment-in-ict-to-aid-digital-transformation-says-huawei-india-ceo\/63409871","category_name":null,"category_name_seo":"industry"}],"related_content":[],"msid":98619321,"entity_type":"ARTICLE","title":"In-depth: What does eSIM opportunity mean for the telcos?","synopsis":"The eSIM completely changes the onboarding process for the users. With SIM embedded in the device, it significantly simplifies the onboarding and allows the users to move from one operator to the other without ever visiting the store to procure a new SIM card or even waiting for the SIM card to be physically delivered.","titleseo":"industry\/in-depth-what-does-esim-opportunity-mean-for-the-telcos","status":"ACTIVE","authors":[{"author_name":"Gagandeep Kaur","author_link":"\/author\/479260223\/gagandeep-kaur","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479260223.cms?width=100&height=100&hostid=268","author_additional":false}],"analytics":{"comments":0,"views":7104,"shares":0,"engagementtimems":16253000},"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2023-03-14 07:56:08","lastupd":"2023-03-15 13:08:15","breadcrumbTags":["eSIM","reliance jio","telecom news","Prime","ETTSpecial","Bharti Airtel","Vodafone Idea","telecom regulatory authority of india","GSMA","Industry"],"secinfo":{"seolocation":"industry\/in-depth-what-does-esim-opportunity-mean-for-the-telcos"}}" data-authors="[" gagandeep kaur"]" data-category-name="Industry" data-category_id="18" data-date="2023-03-14" data-index="article_1">

深入:电信公司eSIM机会是什么意思?

eSIM完全改变用户的新员工培训过程。与SIM嵌入式设备,它大大简化了新员工培训,并允许用户从一个运营商移动到另一个也没去商店采购新的SIM卡甚至等待身体的SIM卡。

Gagandeep考尔
  • 更新2023年3月15日01:08点坚持
阅读: 100年行业专业人士
读者的形象读到100年行业专业人士
< p >在印度,大多数eSIM电信公司支持。沃达丰想法推出eSIM支持邮资已付的用户支持手机上几圈。同样,信实Jio和Bharti Airtel也提供eSIM设备。< / p >
在印度,大多数eSIM电信公司支持。沃达丰想法推出eSIM支持邮资已付的用户支持手机上几圈。同样,依赖Jio和Bharti Airtel也提供eSIM一些设备。
最近的一个引人注目的创新是嵌入的SIM卡eSIM,这大大影响电信运营商和设备制造商。

除了手机,eSIM可以直接集成到几个设备,通常没有SIM卡,如笔记本电脑、车辆或smartwatches等等。此外,它也可能在物联网打开新的和重要的机会(物联网)。因此,它可以是一个盈利和客户保留机会电信服务提供商。

广告
GSMA预计超过二十亿eSIM设备将被运送到2025年,从而鼓励行业采用这种技术。由苹果首次引入全球eSIM市场可能是价值约47亿美元,2023年增长到163亿美元,到2027年,根据Juniper研究。

“eSIM是一个重大的机会在整个价值链,特别是电信公司。它已成为一个重要的工具或技术来促进电信数字转换的旅程。大流行以来,数字化的必要性的供应从SIM收购加速新行或额外的线为物联网设备,”尼尔·沙阿说,合伙人对比研究。

eSIM不能直接从一个设备,焊接设备制造时。因此,简而言之,用户不必身体从设备移除SIM卡改变形象。然而,与远程SIM供应(负责)技术,用户的概要文件可以直接下载到设备上。

苹果iPhone最近宣布,14日,其最新版的iPhone模型,将只有eSIM(在美国),不会有一个物理SIM卡托盘。此外,超过260 MNO / mvno支持eSIM eSIM现在30多个服务提供者支持。有越来越多的采用eSIMs,未来几年将会看到越来越多的生态系统这一概念。

广告
eSIM优势

eSIM完全改变用户的新员工培训过程。与SIM嵌入式设备,它大大简化了新员工培训,并允许用户从一个运营商移动到另一个也没去商店采购新的SIM卡甚至等待身体的SIM卡。

进一步,它是更容易开关网络,暂时或永久,为最终用户。五个虚拟SIM卡可以存储在一个SIM卡。

电信公司“eSIM从实施管理是使无缝采集配置过程中客户的旅程。这已经帮助一些运营商全数字和节省数百万美元的整个过程以及缩短顾客时间增加订阅的经验,帮助他们区分和留住客户,”解释了沙的对比研究。

在印度,大多数eSIM电信公司支持。沃达丰的想法推出eSIM支持邮资已付的用户支持手机上几圈。同样的,依赖JioBharti Airtel也提供eSIM一些设备。然而,到目前为止,仅由eSIM高端设备。印度电信管理部门(火车)最近公布了一份咨询报告“嵌入式Sim (e-Sim) M2M机器对机器通信。”

eSIM电信公司提出了一个重要机会。服务提供者可以扮演更重要的角色在物联网市场eSIMs。进一步,它允许他们迅速在他们的网络连接设备,还提供用户无需多设备计划和数据计划,从而导致收入增长。最重要的是,它使服务提供商改善客户体验。潜在的用户不再需要去商店购买一个新的SIM卡。

有一种强烈的可能性eSIMs的广泛应用将大大改变电信公司的分销渠道策略。现在,服务提供者拥有一个庞大的分销网络和几个商店在所有区域来帮助人们购买连接,在一个新的客户,充电或其他任何他们可能面临的问题。通常情况下,电信公司在印度独立存储的网络零售商。不需要买SIM卡,需要一个广泛的分销网络显著下降。通常,电信公司需要做出重大投资建立分销网络以及委员会的零售商是值得的。

然而,由于eSIM目前只支持在高端设备,农村电信公司的分销渠道策略不可能不受影响。这也意味着量子受益的行业可能会有问题,因为eSIMs支持很少的设备。“我的观点是,它不是一个很大的好处,电信公司,因为到目前为止,eSIM仅限于在印度很少的设备。在接下来的几年里,eSIM可能成为重要的设备,然后它可能导致显著的成本优势电信公司,“Ashwinder Sethi Analysys Mason负责人说。

读也


的挑战

在挑战方面,电信公司感觉eSIM可能导致生产,因为它使它非常容易从一个网络转移到另一个。然而,专家不同意。“虽然一些传统运营商生产的恐惧,但实际上eSIM为运营商节约成本有更多的优势,赚钱,区分和提升客户体验,”尼尔说。

尽管如此,有一些挑战。主要的挑战是迫切需要改革遗留OSS / BSS系统和过程。无论如何,但是这是电信公司的计划因为5克,也要求现代化的OSS和BSS系统。此外,电信公司开始进行流感大流行期间KYC过程在线。

“目前唯一的挑战就是心态,在某些情况下,eSIM平台的集成遗留BSS / OSS系统有时获取这些eSIM平台的前期成本。但超过25个球员提供了平台,这些平台的成本大幅下降,许多运营商已经搬到云,由api驱动的世界他们的核心网络…它已经变成了一种即插即用几个服务提供商,“对位的沙阿说。

eSIMs也可能改变商业模式。有一个合理的恐惧,担心移动设备制造商可以直接开始销售连接包给最终消费者。这意味着他们将自己的客户关系,进一步削弱电信公司的品牌在顾客的心智和角色。它还可以加强电信运营商之间的竞争,因为它将是非常容易让消费者从一个电信网络转移到另一个,这是不可取的,考虑到印度是一个充满竞争的市场。什么是商业模式,eSIMs可能会扰乱市场。
  • 发布于2023年3月14日07:56点坚持
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\"&lt;p&gt;In
In India, most telcos support eSIM. Vodafone Idea launched eSIM support for postpaid subscribers on supported handsets in a few circles. Similarly, Reliance Jio and Bharti Airtel also offer eSIM for some devices.<\/span><\/figcaption><\/figure><\/strong>One of the noteworthy innovations of recent times is the embedded SIM card or eSIM<\/a>, which significantly impacts both the telcos and device manufacturers.

Apart from mobile, eSIM can be directly integrated into several devices that typically don’t have a SIM card, like laptops, vehicles or smartwatches, among others. Moreover, it is also likely to open new and significant opportunities in the Internet of Things (IoT) segment. As a result, it can be a revenue-generating and customer-retention opportunity for telecom service providers.

GSMA<\/a> predicts that more than two billion eSIM devices will be shipped by 2025, thus encouraging the industry<\/a> to adopt the technology. Introduced by Apple for the first time, the global eSIM market is likely to be worth around $4.7 billion in 2023 and grow to $16.3 billion by 2027, according to Juniper Research.

“eSIM is a significant opportunity across the value chain and especially telcos. It has become an important tool or technology to catalyze telco digital transformation journey. Since the pandemic, the need for digitization has accelerated right from SIM acquisition to provisioning for new lines or additional lines for IoT devices,” says Neil Shah, Partner at Counterpoint Research.

An eSIM cannot be removed from a device and is directly welded into the device when it is manufactured. So in simple terms, a user needn’t physically remove the SIM card from the device to change the profile. However, with the Remote SIM Provisioning (RSP) technology, the user’s profile can be downloaded directly on the device.

Apple recently announced that iPhone 14, its latest iPhone model, which will only have eSIM (in the US) and will not have a physical SIM card tray at all. Further, more than 260 MNO\/MVNOs support eSIM and more than 30 service providers now support eSIM. So, there is increasing adoption of eSIMs, and the next few years will see a growing ecosystem of this concept.

The eSIM Advantage<\/strong>

The eSIM completely changes the onboarding process for the users. With SIM embedded in the device, it significantly simplifies the onboarding and allows the users to move from one operator to the other without ever visiting the store to procure a new SIM card or even waiting for the SIM card to be physically delivered.

Further, it is much easier to switch networks, temporarily or permanently, for the end user. Up to five virtual SIM cards can be stored on one SIM at a time.

“The eSIM right from enablement to management at telcos is enabling a seamless acquisition to provisioning process in a customer’s journey. This has helped some operators to go fully digital and save millions of dollars for this entire process as well as shorten the customer acquisition time while boosting the subscription experience, helping them differentiate and retain customers,” explains Shah of Counterpoint Research.

In India, most telcos support eSIM.
Vodafone Idea<\/a> launched eSIM support for postpaid subscribers on supported handsets in a few circles. Similarly, Reliance Jio<\/a> and Bharti Airtel<\/a> also offer eSIM for some devices. However, as of now, only high-end devices are supported by eSIM. Telecom Regulatory Authority of India<\/a> (TRAI) recently released a consultation paper on ‘Embedded Sim (e-Sim) for M2M (machine-to-machine) Communications.”

eSIM presents a significant opportunity for the telcos. The service providers can play a more significant role in the IoT market with eSIMs. Further, it allows them to quickly onboard more connected devices on their networks and also offer multi-device plans and data plans to their subscribers, which can lead to revenue growth. Most importantly, it enables service providers to improve their customer experience. The potential subscribers no longer have to visit the store to procure a new SIM.

There is a strong likelihood that the widespread adoption of eSIMs will significantly alter the distribution strategy of the telcos. Right now, the service providers have a vast distribution network with several stores in all geographies to help people buy a connection, onboard a new customer, recharge or for any other issue they might be facing. Typically, telcos in India have standalone stores as well as a network of retailers. With no need to actually buy a SIM, the need for an extensive distribution network comes down significantly. Typically, the telcos need to make a significant investment in setting up the distribution network as well as the commission it pays to the retailers.

However, since eSIM is currently supported only on high-end devices, the rural distribution strategy of the telcos is not likely to be unaffected. This also means that the quantum of benefit to the industry may be questionable because eSIMs support very few devices. “My opinion is that it is not a big benefit to the telcos because, as of now, eSIM is limited to very few devices in India. Over the next few years, the number of devices with eSIM may become significant and then it may lead to significant cost advantage to the telcos,” says Ashwinder Sethi, Principal at Analysys Mason.

Read also<\/h4>
<\/a><\/figure>
Over 14 bn eSIM devices to be shipped by 2030, smartphones to lead<\/a><\/h5><\/div>
<\/a><\/figure>
81% consumers favor eSIM-only smartphones in future: Amdocs survey<\/a><\/h5><\/div>
<\/a><\/figure>
eSIM market to worth over $4 bn globally in 2023: Report<\/a><\/h5><\/div>
<\/a><\/figure>
Airtel Africa picks Nokia’s iSIM technology to drive digitalisation efforts<\/a><\/h5><\/div><\/div><\/div>
The Challenges<\/strong>

On the challenges side, the telcos feel eSIM may lead to churn because it makes it extremely easy to move from one network to another. However, experts disagree. “Though some traditional operators have fear of churn, but eSIM actually has more advantages for operators to save costs, monetize, differentiate and boost customer experience,” says Neil.

Even so, there are a few challenges. The main challenge is an urgent need to revamp the legacy OSS\/BSS systems and processes. But this, anyway, has to be part of telcos’ plans because of 5G, which also demands modernization of the OSS and BSS systems. Further, the telcos started conducting KYC processes online during the pandemic.

“The only challenge currently is the mindset and, in some cases, integration of eSIM platforms to their legacy BSS\/OSS systems and sometimes upfront costs of acquiring those eSIM platforms. But with more than 25 players offering platforms, the cost of these platforms has come down significantly and many operators have already moved to the cloud and API-driven world for their core network…it has become more of a plug-and-play for several service providers,” says Shah of Counterpoint.

eSIMs may also change the business models. There is a legitimate fear that mobile device manufacturers can directly start selling connectivity packages to the end consumer. This means that they will own the customer relationship, further eroding the telcos’ brand and role in the customer's mind. It can also intensify competition between the telcos because it would be extremely easy for a consumer to move from one telco network to another and that is hardly desirable, considering India is a hypercompetitive market. Whatever be the business models, eSIMs are likely to disrupt the market.
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