![\"<p>Telia](\"\/Themes\/Release\/images\/responsive\/ettelecom-default.jpg\")
The Scottish restructuring specialist, who took charge at Telia<\/a> this year and previously ran Tele2, has acted swiftly to shed overseas assets and refocus Telia as a Nordic regional player.
At Tele2, Kirkby pulled off the sale of its struggling Dutch subsidiary to Germany's Deutsche Telekom<\/a> in a so-called four-to-three deal that passed muster with EU competition regulators.
Similar consolidation in Sweden was unlikely, she told the Morgan Stanley<\/a> Technology, Media and Telecom Conference on Thursday, because the weakest market player is stronger than was the case with Tele2 in the Netherlands.
\"I see limited opportunity for further consolidation in Sweden at the retail end,\" Kirkby said.
The risk in any merger would be the imposition of remedies requiring the creation of a new fourth player to preserve competition: \"Better the devil you know,\" she added.
With many European telecoms operators reporting stagnant mobile service revenues, one of the few ways for the industry<\/a> to lift margins is to seek consolidation.
Turning to Denmark, Kirkby said there were \"far too many brands and players\" but there, too, she saw little potential for a four-to-three deal involving Telia's local unit whose market position she described as \"our weakest\".
Kirkby said the wider telecoms space in Denmark, including new entrants into fibre-optic networks, was more dynamic. \"I am looking at how do I take advantage of the many moving parts and how that will play out in the coming years,\" she said.
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小四比三的合并在瑞典电信市场机会:特拉华公司所有
几乎是不可能的合并,这将减少移动运营商在瑞典从四个三,根据市场领导者的特拉华公司所有的新CEO埃里森——谁做了一个类似协议在荷兰在前面的工作。
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苏格兰重组专家,谁负责特拉华公司所有今年,之前Tele2,行动迅速摆脱海外资产,重新调整Telia作为北欧地区的球员。
在Tele2,科克撤下其苦苦挣扎的荷兰子公司出售给德国德国电信在所谓的四比三的协议,通过欧盟竞争监管机构的检阅。
类似的整合在瑞典不太可能,她告诉摩根士丹利(Morgan Stanley)科技、媒体和电信会议周四,因为最弱的市场玩家比Tele2在荷兰的情况。
“我看到有限的机会进一步整合在零售终端在瑞典,”科克说。
风险在任何合并补救措施的实施需要创建一个新的第四球员保持竞争:“更好的魔鬼,你知道,”她补充道。
与许多欧洲电信运营商报告移动服务收入停滞不前,为数不多的的方法行业提升利润率是寻求整合。
转向丹麦,科克表示,有“太多的品牌和球员”,但在那里,太,她看到小潜力四比三的交易涉及的特拉华公司所有的本地单位的市场地位,她形容为“我们的弱”。
科克说,更广泛的电信空间在丹麦,包括新进入者进入光纤网络,更有活力。“我看我怎么利用许多运动部件和如何将在未来几年,”她说。
