\"\"MUMBAI: Maxx Mobile<\/a> is targeting a six-fold increase in revenue<\/a> this fiscal year, as the local mobile-phone maker lines up a large number of product launches after climbing out of deep financial troubles that it had found itself in a little over a year ago.

\n\n\tThe company booked a loss of Rs 160 crore in the year ended on March 31, 2013, as it overstocked spare parts and phones that became redundant because of changing technology, and spent too much on marketing. The company has since turned around – it has already repaid 85% of the funds it borrowed from eight banks – and is estimated to have posted a consolidated profit of Rs 7 crore in the year through March 2014.\n

\n\n\tAccording to Ajjay Agarwal, its chairman and managing director, the worst is now over for the company. “We have changed our distribution strategy, and instead of doing it directly we are now going through a mega stockist for the North and East,” Agarwal said.\n

\n\n\t“Now we have FDI (foreign direct investment) in the company,” Agarwal said. He did not share the current shareholding pattern of the unlisted company, but said a strategic investor has taken a stake in Maxx.\n

\n\n\tAgarwal expects the company to post around Rs 3,600 crore of revenue in the current fiscal year from Rs 600 crore last year. Much of the revenue growth is expected to come from the products it plans to launch this year – as many as 250 mobile phone models, including 150 Android-based smartphones.\n

\n\n\tMaxx, which has its manufacturing plant at Haridwar, Uttarakhand, isn’t working on any long-term plans, because Agarwal says his current focus is on enhancing production and making prices more attractive.\n

\n\n\tThe company is talking to apps makers to preload their applications on Maxx phones under revenue-share deals.\n

\n\n\tPolitically, Agarwal supports Narendra Modi, BJP’s candidate for Prime Minister. The primary reason for this is the Gujarat chief minister’s pro-business approach, especially the single-window clearance system that Modi has implemented in his state, says Agarwal.\n<\/body>","next_sibling":[{"msid":34049677,"title":"HTC eyes India\npush to return to profits","entity_type":"ARTICLE","link":"\/news\/devices\/htc-eyes-india-push-to-return-to-profits\/34049677","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":34051618,"entity_type":"ARTICLE","title":"Maxx Mobile aims 6-fold jump in revenue","synopsis":"Maxx Mobile is targeting a six-fold increase in revenue this fiscal year, as the local mobile-phone maker lines up a large number of product launches after climbing out of deep financial troubles that it had found itself in a little over a year ago.","titleseo":"devices\/maxx-mobile-aims-6-fold-jump-in-revenue","status":"ACTIVE","authors":[{"author_name":"Deepali Gupta","author_link":"\/author\/479212148\/deepali-gupta","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479212148.cms?width=100&height=100","author_additional":{"thumbsize":false,"msid":479212148,"author_name":"Deepali Gupta","author_seo_name":"deepali-gupta","designation":"Correspondent","agency":false}}],"Alttitle":{"minfo":""},"artag":false,"artdate":"2014-04-21 18:17:03","lastupd":"2014-04-21 18:19:10","breadcrumbTags":["Devices","outlook","Smartphone","Revenue","Maxx mobile"],"secinfo":{"seolocation":"devices\/maxx-mobile-aims-6-fold-jump-in-revenue"}}" data-authors="[" deepali gupta"]" data-category-name="Devices" data-category_id="12" data-date="2014-04-21" data-index="article_1">

Maxx移动3年来收入增长目标

Maxx移动目标在本财政年度的收入,增加了六倍,当地的手机制造商行大量的产品发布后爬出深刻的金融问题,它已发现自己在一年多以前。

迪帕莉。古普塔
  • 更新于2014年4月21日下午06:19坚持
孟买:Maxx的移动目标是增加6倍吗收入本财政年度,作为当地移动电话制造商行大量的产品发布后爬出深刻的金融问题,它已发现自己在一年多以前。

公司订了160卢比的损失截至今年3月31日,2013年,因为它的配件和手机成为冗余,因为变化的技术,和花了太多营销。公司已经转过身来,它已经偿还85%的资金,从银行借了八个,估计7卢比的公布合并利润年到2014年3月。

广告
Ajjay Agarwal称,公司董事长兼董事总经理为公司最坏的已经过去。“我们已经改变我们的分销策略,而不是直接做我们现在经历的北部和东部的大型批发商,”阿加沃说。

“现在我们有了FDI(外国直接投资)公司,”阿加沃说。他没有分享当前的未上市公司的股权模式,但表示战略投资者入股Maxx的。

阿加瓦尔预计该公司发布大约3600卢比的收入在当前财政年度从去年的600卢比。大部分的收入增长将来自计划今年推出的产品——多达250手机模型,其中包括150基于android系统的智能手机。

Maxx、制造厂在迹,北阿坎德邦,不是在任何长期计划,因为Agarwal说他目前的重点是加强生产和价格更有吸引力。

公司与软件厂商预加载他们的应用程序在Maxx电话收入的交易。

在政治上,阿加瓦尔纳兰德拉·莫迪,支持人民党总理候选人。主要原因是古吉拉特邦首席部长的亲商的方法,特别是单窗口莫迪间隙系统,实现了在他的状态,阿加沃说。
  • 发布于2014年4月21日下午06:17坚持
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\"\"MUMBAI: Maxx Mobile<\/a> is targeting a six-fold increase in revenue<\/a> this fiscal year, as the local mobile-phone maker lines up a large number of product launches after climbing out of deep financial troubles that it had found itself in a little over a year ago.

\n\n\tThe company booked a loss of Rs 160 crore in the year ended on March 31, 2013, as it overstocked spare parts and phones that became redundant because of changing technology, and spent too much on marketing. The company has since turned around – it has already repaid 85% of the funds it borrowed from eight banks – and is estimated to have posted a consolidated profit of Rs 7 crore in the year through March 2014.\n

\n\n\tAccording to Ajjay Agarwal, its chairman and managing director, the worst is now over for the company. “We have changed our distribution strategy, and instead of doing it directly we are now going through a mega stockist for the North and East,” Agarwal said.\n

\n\n\t“Now we have FDI (foreign direct investment) in the company,” Agarwal said. He did not share the current shareholding pattern of the unlisted company, but said a strategic investor has taken a stake in Maxx.\n

\n\n\tAgarwal expects the company to post around Rs 3,600 crore of revenue in the current fiscal year from Rs 600 crore last year. Much of the revenue growth is expected to come from the products it plans to launch this year – as many as 250 mobile phone models, including 150 Android-based smartphones.\n

\n\n\tMaxx, which has its manufacturing plant at Haridwar, Uttarakhand, isn’t working on any long-term plans, because Agarwal says his current focus is on enhancing production and making prices more attractive.\n

\n\n\tThe company is talking to apps makers to preload their applications on Maxx phones under revenue-share deals.\n

\n\n\tPolitically, Agarwal supports Narendra Modi, BJP’s candidate for Prime Minister. The primary reason for this is the Gujarat chief minister’s pro-business approach, especially the single-window clearance system that Modi has implemented in his state, says Agarwal.\n<\/body>","next_sibling":[{"msid":34049677,"title":"HTC eyes India\npush to return to profits","entity_type":"ARTICLE","link":"\/news\/devices\/htc-eyes-india-push-to-return-to-profits\/34049677","category_name":null,"category_name_seo":"devices"}],"related_content":[],"msid":34051618,"entity_type":"ARTICLE","title":"Maxx Mobile aims 6-fold jump in revenue","synopsis":"Maxx Mobile is targeting a six-fold increase in revenue this fiscal year, as the local mobile-phone maker lines up a large number of product launches after climbing out of deep financial troubles that it had found itself in a little over a year ago.","titleseo":"devices\/maxx-mobile-aims-6-fold-jump-in-revenue","status":"ACTIVE","authors":[{"author_name":"Deepali Gupta","author_link":"\/author\/479212148\/deepali-gupta","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479212148.cms?width=100&height=100","author_additional":{"thumbsize":false,"msid":479212148,"author_name":"Deepali Gupta","author_seo_name":"deepali-gupta","designation":"Correspondent","agency":false}}],"Alttitle":{"minfo":""},"artag":false,"artdate":"2014-04-21 18:17:03","lastupd":"2014-04-21 18:19:10","breadcrumbTags":["Devices","outlook","Smartphone","Revenue","Maxx mobile"],"secinfo":{"seolocation":"devices\/maxx-mobile-aims-6-fold-jump-in-revenue"}}" data-news_link="//www.iser-br.com/news/devices/maxx-mobile-aims-6-fold-jump-in-revenue/34051618">