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STOCKHOLM\/BARCELONA: The Mobile World Congress<\/a> (MWC<\/a>), telecoms industry<\/a>'s biggest annual gathering, is hoping to attract about 50,000 attendees in the Spanish city of Barcelona, making it one of the biggest physical events since the start of the pandemic.
Online conferences have become the norm for the past two years, boosting the valuations of conferencing companies such as Zoom and Hopin, but as the pandemic recedes the appetite for doing business in person is slowing recovering.
This year top executives from Nokia<\/a>, Ericsson<\/a>, Amazon and Cisco<\/a> have confirmed their attendance at the conference after a gap of two years.
While a handful of companies such as Lenovo are attending virtually, most other big names including Samsung and Huawei will be showcasing new products at the venue.
\"I am desperate to connect with people in real life again,\" said Allison Kirkby, CEO of Telia. \"Innovation only happens when people come together.\"
MWC was one of the first events to be cancelled in 2020 as COVID-19 started to sweep across the world. Normally held in February, in 2021 it was switched to June and a cut-size version.
While the expected attendance for this year is less than half the 109,000 registered for 2019, it compares with roughly 20,000 attendees last year. Technology show CES managed https:\/\/www.reuters.com\/technology\/ces-now-end-sooner-than-planned-omicron-concerns-2021-12-31 40,000 participants in December.
\"We have 1,500 exhibitors confirmed, 1,000 speakers, and out of the seven halls that we will engage, we have an 85% occupancy ratio,\" Mats Granryd, director general of conference organiser GSMA said.
The event will run from February 28 to March 3.
While daily coronavirus cases in Spain are still over 40,000, the country has been rolling back restrictions following a high rate of vaccination, including lifting a mandate for people to wear masks outdoors from Thursday.
Many companies are sending out invitations for product launches, dinner meetings and other events spread across Barcelona.
A vaccine certificate is enough this year to attend MWC, while last year an attendee had to get tested at the gates of the venue to gain entry. There will be no-one at the venue this year reminding attendees to stick to social distancing.
The event usually provides a significant boost to Barcelona's economy, with GSMA estimating it brought $500 million to the city in 2019.
\"We are very optimistic and confident that this conference will really reactivate Barcelona's international<\/a> and fairs activity,\" the city's deputy mayor Jaume Collboni told Reuters.
\"We are telling the world that we are back.\"
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斯德哥尔摩/巴塞罗那:全球移动大会(发出邀请函),电信行业最大的年会,希望吸引大约50000名与会者在西班牙的巴塞罗那,使它最大的一个物理事件开始以来的大流行。
在线会议已经成为标准在过去的两年里,提高会议等公司的估值变焦和Hopin,但随着大流行消退的欲望在人做生意复苏放缓。
今年的高管诺基亚,爱立信、亚马逊和思科确认出席的会议后两年。
而联想等少数几家公司几乎都参加,其他知名人士包括三星和华为将在会场展示新产品。
“我渴望再次与人们在现实生活中,“埃里森·科克说,特拉华公司所有的首席执行官。“创新只有当人聚在一起。”
最有可能是第一个事件被取消2020年COVID-19开始席卷世界。通常在2月举行,在2021年,它被转换为6月和基本尺寸版本。
虽然预计今年出席2019年不到一半的109000注册,相比之下,去年约20000人参加。技术显示CES管理https://www.reuters.com/technology/ces -现在-结束- -到-计划-ο-问题- 2021 - 12 - 12月31日40000名参与者。
“我们有1500家参展商确认,1000人,7的大厅,我们将进行,我们有85%的入住率比,“垫Granryd,主任会议组织者GSMA说。
活动将于2月28日至3月3日运行。
虽然每天冠状病毒病例在西班牙仍超过40000,中国一直在回滚高疫苗接种后的限制,其中包括取消授权从周四在户外戴着面具的人。
产品发布许多公司发出邀请,晚餐会议和其他活动分布在巴塞罗那。
疫苗证书足够今年参加发出邀请函,而去年的出席者得测试场所的大门进入。今年将在会场没有人提醒与会者坚持社会距离。
事件通常巴塞罗那的经济提供了一个极大的鼓舞,GSMA估计在2019年为这个城市带来了5亿美元。
“我们非常乐观,相信这次会议将真正激活巴塞罗那的国际和展会活动,“城市的副市长Jaume Collboni告诉路透。
“我们告诉世界,我们回来了。”
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