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The broadcaster said in a statement it clocked a total of 870 crore minutes of consumption on TV for the opening match between Gujarat Titans and Chennai Super Kings on March 31. Fourteen core viewers tuned in for the live broadcast on the opening day, which included the opening ceremony with 13 crore viewers.
“The massive growth in viewing time is testament to the success of our campaign, focus on building virtues of Star Sports<\/a>’ broadcast, continuing dominance of linear Television as the preferred platform for uninterrupted viewing of live Cricket and most of all, the deep relationship we share with Cricket fans,” said Sanjog Gupta, Head – Sports, Disney Star.
Disney Star said citing BARC data it saw a sharp 29% growth in TVR compared to the previous IPL<\/a> edition.
IPL's tv and digital streaming rights were picked up by two separate companies for the first time this year.
Viacom is offering free streaming of IPL 2023 on its OTT JioCinema<\/a>, after Reliance<\/a> picked the lion's share of IPL broadcasting rights (for 2023-2027) for a total of Rs 23,758 crore. Disney Star bagged the TV rights for the Indian subcontinent, paying Rs 23,575 crore. This is for the first time that two companies are broadcasting the matches in India and other regions on separate platforms.
Earlier, Disney Hotstar used to stream the matches.
Viacom18<\/a> said last week that over 6 crore unique viewers tuned-in for the Gujarat Titans vs Chennai Super Kings fixture which achieved a peak concurrency of over 1.6 crore on JioCinema. The total match views on Day 1 on JioCinema touched 50 crore, it added.
Disney Star said over 20 crore viewers watched the build-up programming for TATA IPL<\/a> 2023 even before the tournament began on Friday.
\"With the tournament expected to provide many thrilling moments, twists, and turns, Star Sports is optimistic that the ‘Shor’ (cheer) will continue as fans enjoy the action on television. With a host of exclusive surround programming and technology innovations, the broadcaster is setting a new precedent in how the marquee tournament is watched,\" it added.
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迪斯尼明星看到消费激增47%联赛的第一场比赛
广播公司在一份声明中说它达到870卢比的分钟的电视消费之间的首场比赛古吉拉特邦巨头和钦奈超级国王3月31日。14个核心观众收看直播开幕式那天,包括开幕式有13卢比的观众。
广播公司在一份声明中说它达到870卢比的分钟的电视消费之间的首场比赛古吉拉特邦巨头和钦奈超级国王3月31日。14个核心观众收看直播开幕式那天,包括开幕式有13卢比的观众。
“巨大的增长在观看时间证明我们的竞选活动的成功,专注于建筑的优点恒星的运动的广播,继续主导地位的线性连续观看电视的首选平台板球和生活最重要的是,我们与深度关系板球球迷,“Sanjog Gupta说,体育,迪斯尼明星。
迪斯尼明星说引用巴克数据看到TVR相比大幅增长29%IPL版。
IPL的电视和数字流媒体权利是由两个独立的公司今年第一次。
维亚康姆是提供免费的流媒体的IPL奥特2023JioCinema后,依赖选择最多的联赛转播权(2023 - 2027年)23758卢比。迪斯尼明星袋装印度次大陆的电视转播权支付23575卢比。这是两家公司第一次广播比赛在印度和其他地区在不同的平台上。
早些时候,迪斯尼Hotstar用于流匹配。
Viacom18上周表示,超过6卢比的古吉拉特邦的唯一观众好赶时髦的巨头和钦奈超级国王夹具,达到峰值并发JioCinema超过1.6卢比。总匹配意见JioCinema感动50卢比的第一天,它补充说。
迪斯尼明星说超过20卢比的观众观看了积累编程塔塔IPL周五2023年甚至在比赛开始之前。
”比赛将提供许多激动人心的时刻,曲折,,,体育明星是乐观的,“肖”(欢呼)将继续为球迷享受比赛的电视转播。主机的独家环绕编程和技术创新,广播是设置一个新的判例选框比赛看,“这补充道。
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