The Gurgaon-based startup claims to have helped over 500 brands, including the likes of Cetaphil, Meesho and MamaEarth, to drive growth with influencer-led initiatives. The platform transacts with thousands of creators including celebrities and nano influencers generating over 1,00,000 content pieces.
In the seed funding round in January 2022, it had raised $1 million from angel investors such as Peeyush Bansal (founder of Lenskart<\/a>), Anupam Mittal<\/a> (CEO of People group), and celebrities like Olympian Neeraj Chopra, and comedian Zakir Khan<\/a>, amongst others.
One Impression, founded by the brother duo Apaksh Gupta and Jivesh Gupta<\/a> in 2018, will utilise the money to expand its offerings, accelerate product development, and grow its presence in international markets starting with Southeast Asia and the UAE, the startup said in a statement.
Krafton is a South Korean collective of independent game development studios. The company consists of PubG Studios<\/a>, Bluehole Studio<\/a>, Striking Distance Studios, Rising Wings, Dreamotion, Unknown Worlds<\/a> and 5Minlab.
<\/body>","next_sibling":[{"msid":98645348,"title":"UK's National Cyber Security Centre reviewing TikTok risks, minister says","entity_type":"ARTICLE","link":"\/news\/mvas-apps\/uks-national-cyber-security-centre-reviewing-tiktok-risks-minister-says\/98645348","category_name":null,"category_name_seo":"mvas-apps"}],"related_content":[{"msid":"98653344","title":"oneimpression","entity_type":"IMAGES","seopath":"business\/startups\/companies\/influencer-marketing-platform-one-impression-raises-10-million-from-krafton-others\/oneimpression","category_name":"Influencer marketing platform One Impression raises $10 million from Krafton, others","synopsis":false,"thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-46968\/98653344.cms?width=150&height=112","link":"\/image\/business\/startups\/companies\/influencer-marketing-platform-one-impression-raises-10-million-from-krafton-others\/oneimpression\/98653344"}],"msid":98658571,"entity_type":"ARTICLE","title":"Influencer marketing platform One Impression raises $10 million from Krafton, others","synopsis":"The Gurgaon-based startup claims to have helped over 500 brands, including the likes of Cetaphil, Meesho and MamaEarth, to drive growth with influencer-led initiatives. The platform transacts with thousands of creators including celebrities and nano influencers generating over 1,00,000 content pieces.","titleseo":"mvas-apps\/influencer-marketing-platform-one-impression-raises-10-million-from-krafton-others","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"PTI","artdate":"2023-03-15 15:20:12","lastupd":"2023-03-15 15:26:41","breadcrumbTags":["One Impression","Krafton","unknown worlds","jivesh gupta","anupam mittal","zakir khan","bluehole studio","pubg studios","Lenskart","mvas\/apps"],"secinfo":{"seolocation":"mvas-apps\/influencer-marketing-platform-one-impression-raises-10-million-from-krafton-others"}}" data-news_link="//www.iser-br.com/news/mvas-apps/influencer-marketing-platform-one-impression-raises-10-million-from-krafton-others/98658571">