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Comcast's video advertisement division, Freewheel, can help Netflix<\/a> with technology to deliver ads, while NBCUniversal's sales team can assist the streaming service provider with selling advertisements in the United States and Europe, the report added.
Google, which already has a relationship with Netflix as a provider of ad-buying tools, could pursue an exclusive deal with the company, the report said.
Alphabet and Comcast did not immediately respond to Reuters' requests for comment.
Shares in the company, which said it was in the early days of deciding how to launch a lower priced, ad-supported option and had not made any decisions, rose about 5% in afternoon trade.
Netflix said in April that inflation, the war in Ukraine and fierce competition had contributed to a loss of subscribers for the first time in more than a decade.
The company could introduce the ad-supported subscription plan by the end of the year, earlier than originally planned, according to a report.
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nbc环球,谷歌的竞争者与Netflix的广告支持计划:报告
康卡斯特的视频广告部门,随心所欲,可以帮助Netflix与技术提供广告,而nbc环球的销售团队可以帮助流媒体服务提供者在美国和欧洲销售广告,报告补充说。
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康卡斯特的视频广告部门,随心所欲,可以帮助网飞公司nbc环球的销售与技术提供广告,而团队可以协助流媒体服务提供者在美国和欧洲销售广告,报告补充说。
谷歌已经与Netflix提供广告购买工具,可以追求与公司独家交易,报告说。
字母和康卡斯特没有立即回复路透社的记者请其置评的请求。
股份公司说,这是在早期的决定如何启动一个更低的价格,广告支持选项并没有作出任何决定,在下午的交易中上升了大约5%。
Netflix今年4月表示,通货膨胀,乌克兰和战争的激烈竞争造成的损失用户首次超过十年之久。
公司可以介绍的广告支持订阅计划今年年底,比原计划提前,据报告。
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