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SINGAPORE: Netflix<\/a> Inc unveiled a plan on Thursday to make 17 more original productions in Asia including Thai and Chinese language shows, as the U.S. firm seeks to attract new international users through more local content<\/a>.
The plan, which includes nine productions in India and five anime series, should help ease concern that the video streaming pioneer is running out of space to expand in developed markets.
Netflix reported bumper quarterly earnings last month as it exceeded forecasts in both the U.S. and international markets, with the bulk of new subscribers coming from outside the United States where the company has been investing aggressively.
\"More than half of Asian content hours viewed on Netflix this year are viewed outside the region,\" Ted Sarandos<\/a>, Netflix's chief content officer, said when unveiling the plan at the firm's content showcase event in Singapore.
\"So we have confidence that our upcoming slate of Asian productions will find fans in their home countries and abroad.\"
Netflix has earmarked $8 billion for content this year, and had spent $6.9 billion as at the end of its third quarter.
On Thursday, the company said the new productions will include anime series such as Trese, based on a Philippine graphic novel of the same name, and Pacific Rim, an adventure story about two siblings searching for their missing parents.
Netflix will make two Thai language originals including Shimmers, a drama series about five teenagers at an isolated school in northern Thailand. It will also broadcast<\/a> Triad Princess, a Chinese-language original from Taiwan in which the protagonist seeks independence in defiance of her Triad father.
The new titles build on Netflix's recent forays into Asian productions, including India's Sacred Games, Japanese anime series DEVILMAN crybaby, and variety comedy BUSTED! in South Korea.
In Asia, led by India, Netflix has won fans among a young, tech-savvy middle class. Chief Executive Reed Hastings<\/a> has said India could deliver the service's next 100 million subscribers.
The company will announce details of nine projects from the country on Friday.
Netflix scored a hit in India with Mumbai-based crime thriller Sacred Games. However, the Bollywood studio that produced the show disbanded last month after sexual harassment allegations against one of its partners, Vikas Bahl, and the show's lead writer, Varun Grover. Both men have denied the allegations.
Netflix later backed the series for a second season.
The firm had 137 million subscribers to its movie and TV streaming service worldwide as of September-end. It began releasing original English-language programming nearly six years ago and has since expanded into other languages.
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Netflix步骤原始亚洲内容钩国际观众
Netflix Inc .)周四公布一项计划,让17在亚洲更多原创作品包括泰国和中文显示,美国公司试图吸引新国际用户完成更多的本地内容。
新加坡:网飞公司. n:行情)周四公布一项计划,使17在亚洲更多原创作品包括泰国和中文显示,美国公司试图吸引新国际用户完成更多的地方内容。
计划,其中包括9个产品在印度和五个动漫系列,应该有助于缓解担心视频流先锋的空间扩大在发达市场。
Netflix保险杠季度收益报告上个月它超过了在美国和国际市场预测,新用户的大部分来自美国以外的公司一直积极地投资。
“超过一半的亚洲内容小时观看Netflix今年该地区以外,“供应商Ted SarandosNetflix的首席内容说,当推出该计划在新加坡公司的内容展示活动。
“我们有信心,我们即将举行的亚洲产品会发现球迷在本国和国外。”
Netflix今年已拨款80亿美元用于内容,并花了69亿美元作为其第三季度结束时。
周四,该公司表示,新产品将包括动漫系列Trese等基于菲律宾图形的同名小说,和环太平洋地区,一场冒险故事两兄弟姐妹寻找他们失踪的父母。
Netflix将使两个泰国语言原件包括闪闪发光,一个电视剧五青少年在泰国北部的一个孤立的学校。它还将广播三位一体的公主,一个来自台湾的中文原创主人公寻求独立无视她的三合会的父亲。
新书构建在最近的Netflix的进军亚洲的作品,其中包括印度的神圣的游戏,日本动漫系列DEVILMAN爱哭的人,和各种喜剧了!在韩国。
在亚洲,由印度,Netflix已经赢得了球迷在一个年轻的,精通技术的中产阶级。首席执行官Reed Hastings表示,印度可以下1亿用户提供服务的。
该公司将宣布国家周五9个项目的细节。
Netflix得分在印度孟买犯罪惊悚片神圣的游戏。然而,宝莱坞工作室产生性骚扰指控后显示上个月解散它的合作伙伴之一,Vikas巴尔和显示的主要作家,Varun Grover。两人都否认了这些指控。
Netflix后支持系列的第二季。
公司拥有1.37亿订户September-end全球电影和电视流媒体服务。开始释放原始英文编程近六年前,已经扩展到其他语言。
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