NEW DELHI: In terms of channel-wise performance, online channels accounted for the highest 53% on-year growth while offline channels grew by 33% on-year, especially in smaller towns and cities, and third-party e-tailer platforms registered 23% on-year growth, according to International Data Corporation (IDC<\/a>) India Monthly Smartphone Tracker<\/a> 根据IDC印度每月市级智能手机追踪,追踪出卖单位,10月份创纪录的2200万智能手机售出单位,注册一个强劲的同比增长38%,由消费者购买pre-Diwali月。 新德里:channel-wise性能而言,在线渠道占较上年同期增长53%,而最高的线下渠道同比增加了33%,特别是在较小的城市和乡镇,和第三方网络平台注册较上年同期增长23%,据国际数据公司(国际数据公司(IDC)印度)每月智能手机追踪器 NEW DELHI: In terms of channel-wise performance, online channels accounted for the highest 53% on-year growth while offline channels grew by 33% on-year, especially in smaller towns and cities, and third-party e-tailer platforms registered 23% on-year growth, according to International Data Corporation (IDC<\/a>) India Monthly Smartphone Tracker<\/a>
Vivo<\/a> led in 44 of the major 50 cities within the offline channel while Xiaomi<\/a> led in 34 of the major 50 cities within the online channel.
Notably, bigger cities preferred online channels majorly, with 57% online share in the top 5 metros. However, fewer walk-ins impacted the performance of offline channels.
According to the IDC India Monthly City-Level Smartphone Tracker, which tracks sell-out units, a record 22 million smartphone units were sold in October, registering a strong on-year growth of 38%, driven by consumer purchases during the pre-Diwali month.
Top-tier cities such as New Delhi, Mumbai, Bengaluru, Chennai, and Kolkata, held 25% of the total market share and grew more than 50% on-year in October due to e-learning initiatives.
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<\/a><\/figure>Smartphone shipments to return to growth in holiday quarter: IDC<\/a><\/h5><\/div>
<\/a><\/figure>India’s smartphone market shipped a record 21 million units in October: IDC<\/a><\/h5><\/div><\/div><\/div>
The next set of emerging markets, Jaipur, Gurgaon, Chandigarh, Lucknow, Bhopal, and Coimbatore, also grew by 50% on-year. However, the rest of the states registered slower growth (avg. ~25%), as consumers narrowed down their spending to essentials only.
The leading 50 cities of India accounted for ~55% demand nationally while evolving towns and cities (feature phone-heavy markets) present huge untapped potential, the report said.
“Half a million 5G devices were sold, with almost 80% from the top 10 cities of India. Though 5G is a driver from a technological advancement standpoint, uncertainties on spectrum availability, clear use cases, and high prices might restrict its uptake to few bigger cities initially,\" concluded Sachin Mehta, Market Analyst, Client Devices, IDC India.
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离线频道10月智能手机销量上涨33%;体内的增长:IDC
体内领导在44个主要的50个城市线下渠道小米领导在34个主要的在线渠道内的50个城市。
值得注意的是,大城市首选的在线渠道具,57%的人在网上分享地铁的前5位。然而,更少的胜利影响线下渠道的性能。
一线城市如新德里、孟买、班加罗尔、钦奈,和加尔各答,总数的25%市场份额,由于10月同比增长50%以上电子学习计划。
下一个新兴市场,斋浦尔,古尔加翁、昌迪加尔、勒克瑙,博帕尔和哥印拜陀,也同比增长了50%。然而,其余的州注册增长放缓(avg。~ 25%),随着消费者缩小消费必需品。
印度领先的50个城市占全国~ 55%需求而发展的城镇和城市(功能phone-heavy市场)存在巨大的未开发的潜力,该报告说。
“一百万5 g设备售出,近80%来自印度的十大城市。虽然5 g是一个司机从技术进步的角度看,不确定性在频谱可用性、清晰的用例,和价格高企可能会限制其吸收一些大城市开始,“结论Sachin梅塔、市场分析师、客户设备,IDC印度。
Vivo<\/a> led in 44 of the major 50 cities within the offline channel while Xiaomi<\/a> led in 34 of the major 50 cities within the online channel.
Notably, bigger cities preferred online channels majorly, with 57% online share in the top 5 metros. However, fewer walk-ins impacted the performance of offline channels.
According to the IDC India Monthly City-Level Smartphone Tracker, which tracks sell-out units, a record 22 million smartphone units were sold in October, registering a strong on-year growth of 38%, driven by consumer purchases during the pre-Diwali month.
Top-tier cities such as New Delhi, Mumbai, Bengaluru, Chennai, and Kolkata, held 25% of the total market share and grew more than 50% on-year in October due to e-learning initiatives.
<\/p>Read also<\/h4>
<\/a><\/figure>Smartphone shipments to return to growth in holiday quarter: IDC<\/a><\/h5><\/div>
<\/a><\/figure>India’s smartphone market shipped a record 21 million units in October: IDC<\/a><\/h5><\/div><\/div><\/div>
The next set of emerging markets, Jaipur, Gurgaon, Chandigarh, Lucknow, Bhopal, and Coimbatore, also grew by 50% on-year. However, the rest of the states registered slower growth (avg. ~25%), as consumers narrowed down their spending to essentials only.
The leading 50 cities of India accounted for ~55% demand nationally while evolving towns and cities (feature phone-heavy markets) present huge untapped potential, the report said.
“Half a million 5G devices were sold, with almost 80% from the top 10 cities of India. Though 5G is a driver from a technological advancement standpoint, uncertainties on spectrum availability, clear use cases, and high prices might restrict its uptake to few bigger cities initially,\" concluded Sachin Mehta, Market Analyst, Client Devices, IDC India.
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