独家

Realme准备进军智能电视、物联网;计划在这个节日期间销售400万到500万部手机

中国智能手机制造商Realme计划通过各种价格区间的产品大力拓展智能电视业务,以期在明年跻身印度前三大智能电视制造商之列。

Realme准备进军智能电视、物联网;计划在这个节日期间销售400万到500万部手机
新德里:中国智能手机制造商Realme是否计划大力扩张智能电视希望明年能跻身印度前三大智能电视制造商。

该公司还计划大幅扩展其消费者物联网业务(物联网该公司将在2021年推出音频、家庭自动化和生活方式等不同类别的多达100种产品。

“电视业务已经在扩大。今年我们的型号和库存有限,但我们将推出各种价位的新电视系列和屏幕尺寸。我们的目标是成为前三大智能电视品牌之一,”Realme印度首席执行官说Madhav Sheth他最近被任命负责Realme的欧洲和美国业务。

Realme已经提高了其在印度的智能电视定价,此前政府决定从10月1日起对电视机制造的关键部件——开放式电池重新征收5%的关税。

从10月1日开始,中央政府对进口显示器组件、触摸屏/盖板玻璃组件征收10%的基本关税,尽管行业要求将征税推迟一年,因为这些组件还不是印度制造的。

谢思说,Realme还没有提高印度智能手机的价格,未来几个月将对此进行审查。

Sheth表示,该公司的目标是在2021年从非智能手机业务中获得15%的收入,高于2020年预计的7-8%的总收入。

“我们想要销售1500万台联网电脑设备而今年的销量约为800万部。”

Counterpoint副总监塔伦·帕塔克表示,明年消费者物联网市场的数量可能会增长39%,价值增长22%,这是手机原始设备制造商瞄准的细分市场,作为其整体生态系统战略的一部分,并为其产品和服务带来粘性。

Pathak表示:“Realme迄今为止在TWS领域表现良好,并在新品类领域进行了扩张。真正的区别在于合作伙伴关系和智能手机购买(包括服务)的附加率提高。”

Realme预计今年将销售2000万部智能手机,低于此前设定的2500万部的目标。Sheth表示,新冠肺炎导致的问题影响了该公司今年的目标。

“仍然有一个被压抑的需求尚未得到满足。节日期间需求将会增加。”他补充说,Realme的目标是在10月15日至11月15日或节日期间销售400 - 500万部智能手机。

根据对比研究在2020年6月的季度,Realme在印度智能手机出货量中占11%的份额,落后于印度小米(29%),三星(26%)和Vivo(17%)。

Realme在大诺伊达的制造工厂目前的产能超过80%。Sheth说,公司希望在目前的产能水平上满足节日需求。“我们不会进口任何型号的手机。”


关注并与我们联系脸谱网LinkedinYoutube
Samsung had launched its first foldable smartphone in February this year, and made the phone available in India October 1 in India Rs 1,64,999. <\/b>The device comes with a 7.10-inch along with 7.30-inch Dynamic AMOLED display and is powered by a 2.8GHz Qualcomm Snapdragon 855 processor. It has a 12 GB RAM bundled with a 512 GB internal storage. The new foldable device has a 12.0 MP + 16.0 MP + 12.0 MP, triple camera setup on the back and a 10.0 MP + 8.0 MP double camera setup on the front. The device comes with a 4380mAh battery and supports fast charge. The device runs on Android Pie as mentioned by the company. The phone\u2019s 5G version is already available in South Korea, which has commercially launched 5G services.<\/p>

Source:<\/b> https:\/\/www.samsung.com\/in\/smartphones\/galaxy-fold-sm-f900\/SM-F900FZKDINS\/<\/a><\/p>","title":"Samsung Galaxy Fold","titleseo":"samsung-galaxy-fold","slideseolocationalt":"slide-shows\/9-foldable-smartphones-you-need-to-know-about\/samsung-galaxy-fold","prominentcolor":"","imgtype":"1"},"slideshows":[{"msid":"72225466","mstype":0,"denmarkslideshow":1,"strimg":"","thumbid":"72225695","secname":"9 foldable smartphones you need to know about","secnameseo":"9-foldable-smartphones-you-need-to-know-about","msname":"Samsung Galaxy Fold","artdate":1574685254,"caption":"","msnameseo":"samsung-galaxy-fold","secmsname":"9 foldable smartphones you need to know about","secmsnameseo":"9-foldable-smartphones-you-need-to-know-about","seolocationalt":"9-foldable-smartphones-you-need-to-know-about\/samsung-galaxy-fold"}],"filters":[],"url":"\/\/www.iser-br.com\/news\/realme-prepares-for-aggressive-smart-tv-iot-play-plans-to-sell-4-5-mn-handsets-this-festive-season\/78533448","content":"

\"Realme<\/figure>NEW DELHI: Chinese smartphone maker Realme<\/a> is planning to aggressively expand its smart TV<\/a> business with products across price ranges to get into the top three smart TV makers in India by next year.

The company is also aiming to significantly expand its consumer Internet of Things (
IoT<\/a>) business with the launch of as many as 100 products across various categories such as audio, home automation and lifestyle in 2021.

\"TV business is already being expanded. We had limited models and inventory this year, but we will have new TV ranges and screen size across price points. We aim to be among top three smart TV brands,\" Realme India Chief Executive Officer
Madhav Sheth<\/a> told ET. He was recently given the charge of Realme's Europe and US operations.