NEW DELHI: Samsung<\/a> and Datawind<\/a> were locked in a battle of claims, with both claiming to be No. 1 in the tablets<\/a> market in India for the January-March quarter.
The Korean electronics major disputed recent data from market research agencies International Data Corporation (IDC<\/a>) and CyberMedia Research (CMR<\/a>) that showed that it was trailing low-cost tablet maker Datawind in India by volumes and argued that it was the leader in both volume and value terms.
\n\n\t“Samsung is the clear leader in the tablet market and we have been consistently consolidating our lead every month in the market,” a Samsung India spokesperson said.\n
Datawind retorted by pointing to the rankings released by IDC and CMR. “Our low-cost devices<\/a> which come bundled with one year of free web access remain one of the only ways for many in India to access the internet,” said Suneet Singh Tuli, president and CEO of Datawind.
\n\n\tThe comments come after a CMR report Thursday claimed that Datawind led the market with 34.2% share, with Samsung trailing with 21% during the first quarter ended March. A separate IDC report earlier said that Datawind topped the tablet market with 27.6% volume market share, with Samsung at No. 2.\n
However, Gfk<\/a> data suggests that Samsung was the leading tablet vendor in the first quarter with 38.5% volume market share, up from 37.9% share in the previous quarter, with home-bred Micromax at No. 2. The data showed that the company also led in value terms, with its share rising to 46.3% in the first quarter from 45.5% in the fourth quarter of 2015, with Apple trailing with 25.6% share. Datawind didn’t feature in the top three.
\n\n\tIDC tracks shipments or sell-ins which means handsets going from manufacturers to retailers. GfK tracks end-consumer sales or sell-throughs in 50,000-plus population markets.\n
\n\n\tAs per the Gfk data, the tablet market marginally increased to 1.8 million in 2015, from 1.77 million tablet units sold in 2014.\n
\n\n\tThis calendar year too, the Indian tablet market is expected to be stagnant, but is likely to witness changing trends such as healthy growth in commercial segment, migration to higher screen tablets and increase in adoption of 4G-based tablets, as per various market research agencies\n
\n\n\tSamsung said it has increased its focus on the commercial or enterprise segment for its tablets, and had also launched its latest India-made iris technology equipped tablet, which can be linked with India's Aadhaar system, and the company is focusing on government agencies and enterprises for the deployment of its tablets.\n
\n\n\t“We have talked to various departments on how to build this [iris-based tablet] as part of their requirements. Wherever we have gone, we have got enthusiastic response, primarily because people wanted an alternative to fingerprint technology,” Samsung India Vice President Sukesh Jain told ET.\n
\n\n\tBesides the government sector, the company’s targeting banking and telecom sectors will be among the front runners in terms of adoption for its latest products. Samsung, which counts the country’s top 500 corporates as its enterprise customers for tablet products, said that 25% of tablet sales come from its enterprise business in the country.\n
\n\n\tDatawind, on its part, said that it will continue to play the price game in a highly price sensitive market.\n
\n\n\t“Datawind firmly believes that the digital divide can be addressed through technology intervention at an affordable price point and we are focused on driving the cost downward to a level where access to technology becomes ‘universally affordable”, said Tuli.\n<\/body>","next_sibling":[{"msid":52452381,"title":"HTC revamps handset portfolio, aims 10-12% smartphone market share","entity_type":"ARTICLE","link":"\/news\/htc-revamps-handset-portfolio-aims-10-12-smartphone-market-share\/52452381","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":52451558,"entity_type":"ARTICLE","title":"Samsung, Datawind claim India tablet market leadership","synopsis":"Gfk data suggests that Samsung was the leading tablet vendor in the first quarter with 38.5% volume market share, up from 37.9% share in the previous quarter, with home-bred Micromax at No. 2.","titleseo":"telecomnews\/samsung-datawind-claim-india-tablet-market-leadership","status":"ACTIVE","authors":[{"author_name":"Danish Khan","author_link":"\/author\/479206691\/danish-khan","author_image":"https:\/\/etimg.etb2bimg.com\/authorthumb\/479206691.cms?width=100&height=100","author_additional":{"thumbsize":true,"msid":479206691,"author_name":"Danish Khan","author_seo_name":"danish-khan","designation":"Senior Assistant Editor","agency":false}}],"Alttitle":{"minfo":""},"artag":"ETTelecom","artdate":"2016-05-26 23:06:23","lastupd":"2016-05-26 23:06:23","breadcrumbTags":["Samsung","Tablets","IDC","GfK","CMR","Datawind","Devices"],"secinfo":{"seolocation":"telecomnews\/samsung-datawind-claim-india-tablet-market-leadership"}}" data-authors="[" danish khan"]" data-category-name="" data-category_id="" data-date="2016-05-26" data-index="article_1">
三星,Datawind声称印度平板电脑市场的领导
Gfk数据显示第一季度三星是领先的平板厂商体积38.5%的市场份额,从上季度的37.9%的份额,能说会道Micromax 2号。
新德里消息:三星和Datawind被锁在一个战斗的索赔,声称是1号的吗平板电脑1季度在印度市场。
韩国电子产品主要有争议的最近的数据来自市场研究机构国际数据公司(国际数据公司(IDC))和当地网络(CMR),表明它是落后于低成本平板电脑制造商Datawind卷和认为这是在印度的领导人在体积和价值。
“三星平板电脑市场无可争议的领导者,我们一直每个月巩固我们的领先优势在市场上,“印度三星发言人表示。
Datawind反驳道,指着IDC公布的排名和CMR。“我们的低成本设备绑定在一年的免费web access保持唯一的方式对许多在印度访问互联网,”辛格Suneet Tuli说,总裁兼首席执行官Datawind。
此前CMR报告周四声称Datawind led市场34.2%的份额,与三星尾随在第一季度截至3月的21%。一个单独的IDC报告说,早些时候Datawind超过27.6%体积的平板电脑市场的市场份额,与三星在2号。
然而,捷孚凯数据显示,一季度三星是领先的平板厂商体积38.5%的市场份额,从上季度的37.9%的份额,能说会道Micromax 2号。数据显示,该公司还领导价值而言,其份额从45.5%上升到第一季度的46.3%在2015年第四季度,苹果公司以25.6%的市场份额落后。Datawind没有三大功能。
IDC跟踪发货或sell-ins这意味着手机从生产商到零售商。GfK追踪消费者在50000以上人口市场销售或零售。
根据Gfk数据,平板电脑市场小幅增加到180万年的2015,在2014年从177万年的平板电脑销量。
今年,印度平板电脑市场预计将停滞不前,但可能见证变化趋势等健康成长在商业领域,迁移到更高的屏幕平板电脑和增加采用4 g平板电脑,建设按照各种市场研究机构
三星表示,增加了其专注于商业或企业市场的平板电脑,和也推出了其最新India-made虹膜技术装备的平板电脑,它可以与印度Aadhaar系统,该公司专注于政府机构和企业部署的平板电脑。
“我们与各部门就如何构建这个iris-based平板电脑作为他们的需求。无论我们走了,我们有热情的响应,主要是因为人们想要替代指纹技术,“三星印度副总统Sukesh Jain告诉等。
除了政府部门,公司针对银行和电信部门将在前面跑步者而言,采用最新产品。三星,计数的500强企业作为其企业客户对于平板电脑产品,说平板电脑销量的25%来自于企业业务。
Datawind,它说,它将继续玩价格游戏价格在一个高度敏感的市场。
“Datawind坚信可以通过技术解决数字鸿沟干预在一个负担得起的价格点,我们专注于开车成本下降一个级别访问技术变得普遍负担得起”,Tuli说。
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