Decreasing cost of technologies powering batteries<\/a> such as lithium<\/a> ion and lithium polymers, and emergence of smartphones as one-stop device for all consumer needs have increased OEM<\/a>’s focus on smartphone batteries.
Share of smartphones with battery sizes of 4,000 mAh (milliamp Hour) and above increased from 17% in the Jan-March 2018 quarter to 40% in the quarter ended March 2019, as per an analysis by CyberMedia Research (CMR).
Analysts say a 3,500-4,000 mAh battery at full charge help smartphones last 10-12 hours on heavy use including a bit of gaming, streaming, and more.
Smartphone users are giving up on overnight charging habits and carrying power banks, indicating the ground covered by brands in innovating with batteries, Faisal Kawoosa, founder, techARC, said.
“Our initial estimates point to this trend [battery sizes] intensifying further with 70-75% of the smartphones shipped in 2020 to sport battery capacities of 4000 mAh and higher,” Manish Rawat, analyst, Industry Intelligence Group, CMR, said.
Further, most battery innovations are currently happening in the Rs 7,000- Rs 25,000 segment, and not just reserved for the premium category, he adds.
For instance, the Realme 5, launched on Tuesday, comes equipped with a massive 5,000 mAh battery and a VOOC 3.0 fast charging technology, and comes at a price point of Rs 12,000. The device claims to offer “718 hours of stand-by time” and Realme reports selling over 1,20,000 units on Tuesday in a matter of few hours.
With cost of battery at approximate 5% of the total cost of smartphones, analysts say Chinese and Korean makers are leading the battery innovation charge and working on the next-big tech that can vastly improve battery lives. The upcoming Vivo Z1 Pro too is powered by a 5,000 mAh battery. Nipun Marya, director-brand strategy, Vivo India, said consumers’ close connection with their smartphones is increasing Vivo’s research and investment in improving battery capacities without compromising on the sleek designs.
Industry research shows smartphone camera, battery life, and internal memory are the top criteria consumers analyse today in a new buy.
In addition to higher battery capacities, brands are incorporating fast-charging tech such as dash charging, VOOC and SuperVOOC in their models, with share of such devices<\/a> rising 16% in the quarter ended March 2019 from the year-ago period.
Analysts say a significant technology shift is also currently underway from lithium-ion to lithium-polymer batteries, which provide quick charge and also retain more charge.
“Going forward, smartphones will sport graphene batteries that charge swiftly, and will mark a quantum leap from the fast charging technologies and the current default of lithium-ion batteries,” Rawat said expecting 5,000 and 6,000 mAh batteries to be common soon.
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