\"<p>Sundar
Sundar Pichai, chief executive of Alphabet and Google. (Courtesy: Amrendra Jha)<\/span><\/figcaption><\/figure>For Sundar Pichai<\/a>, the chief of Alphabet and Google<\/a><\/strong>, the belief in India’s technological prowess is backed by the leap, government created public good utilities such as the United Payments Interface and Aadhaar have taken. India could be “a shining example” for creating open and connected stacks, Pichai who is on an ongoing visit to the country told ET’s Aashish Aryan, Surabhi Agarwal and Bodhisatva Ganguli in an exclusive interview. Pichai also outlined some concerns around the CCI verdicts while rooting for responsible regulation. The Madurai-born executive said that Google<\/a> is very pleased with the progress of the $10-billion digitisation fund which has invested in firms such as Jio and Airtel. He also shared his thoughts on Metaverse and how AI will play a huge role in the shaping of Google over the next 5-10 years. Excerpts:

India is right now drafting a lot of tech regulations such as the telecom Bill, new Data Bill and the overall revision of the IT Act. What would be your advice to the government?
<\/strong>
Given the scale and role that technology plays in society, governments, including in India, have the right in ensuring citizens’ security, and privacy. I think it makes sense. We see this around the world. It's important for India to think this through. We want to be responsible and constructive partner. We have been here a long time and are committed to India for the very long term. It's important to me that we are a responsible local company in the context of helping India through its
Digital India<\/a> vision.

On Monday, you talked about how you speak of India’s UPI success in other nations?
<\/strong>
I think India can be a shining example. Look at what India has accomplished with the UPI, Aadhaar and the payments stack, and you will see the value of having an open, connected stack which works. And that is what the
internet<\/a> is. Having responsible regulation which preserves all of this are some of the core elements. India will stand to benefit a lot as it will be a successful exporter in this digital economy. So, I think, it’s a balance and that's what I see in a lot of the proposals (by the Indian government). We will be a constructive partner.

You announced a $10-billion digitisation fund with a significant investment in Jio in 2020. How would you assess the investment in Jio and the overall fund?
<\/strong>
We could not be more pleased with the fund. We are continuing to make progress. We made large investments with Jio, Airtel and a few others. A part of the work we did with Jio was developing the JioPhone. We are doing that with other partners as well. Our motivation is to bring affordable access to as many people as possible. Improving 5G connectivity has been a big part of the focus of the digitisation fund. We are also focused on startups now and on startups led by women. I am excited about it. I think AI offers an opportunity for many more We want to make sure we are using the India Digitisation Fund to contribute there with a focus on sectors like agriculture and healthcare.

What do you make of the Competition Commission of India’s decisions to impose penalties on Google? There are a bunch of directions for Google, apart from the monetary penal provisions.
<\/strong>
We invest a lot in Android. But we provide it as a free operating system. And it’s used by many OEMs (original equipment manufacturers). It has powered this digital revolution, including bringing access to hundreds of millions of users. Developers have used it to scale. So, I think it is functioning well. I am definitely concerned by some of the aspects of the ruling. I think it can really set back user privacy and security. It’s important to make sure that we work hard to protect users through it all. We will very respectfully engage. There is a legal process as well and our teams are evaluating the next steps. It is important that we are able to continue to provide Android in a way that works for India well. I will be open to feedback as well and make sure we are working through it.

The complainants were anonymous. Is that a cause of concern?
<\/strong>
I want to respect the legal proceedings and the commission’s (CCI) authority. Our issue is more on the substance of making sure that Android and Play, which is a big platform and ecosystem, work well for Indian people and consumers. That’s where my concerns will be.

What are your views on the right-to-forget laws?
<\/strong>
We have stated our principles clearly. We have had appeals. But at the end of the day, we have a track record of making sure we are a constructive and responsible partner. We comply with local laws and regulations. In some countries where it is the law now, we have processes in place to comply. I view it as the right thing that played out.

There is now talk of a tech winter. Layoffs have been announced by various organisations and there seems to be more to come. How do you see the tech landscape? Is there a tech winter?
<\/strong>
There was a boom during the pandemic and then there are the post-pandemic effects. That is happening at a time of rising interest rates and macroeconomic pressures. If I take a slightly mid-to-long-term horizon, the underlying innovations in technology will continue pushing forward. We are definitely working on making sure that we are sharpening our focus through a moment like this. I think these are natural cycles that the tech industry has gone through before. It’s just a matter of time till we all work through this.

What do you think led to it? Some of the executives said that the pandemic trends they thought were here to stay did not really happen. People went back to the physical way of doing things.
<\/strong>
That’s part of it. Our systems have become too complex. Between all the macroeconomic trends, the supply chain pressures, rising interest rates, the war in Ukraine, you have had a confluence of factors. To the point you mentioned about what looked like a real shift during the pandemic, some of it is going back to normal but some of it is here to stay. The shift to digital is a very, very important trend. If you go back to the pre-pandemic era, some things have accelerated. Digital meetings, healthcare clinics, e-health visits and digital payments are all definitely here to stay.

Your workforce tends to have strong views. How stressful are those kinds of situations? How do you deal with workforces which have strong views?
<\/strong>
I have always valued input from our employees. I feel fortunate our employees feel very engaged. As a CEO, I feel it's a privilege to have employees who care deeply about the company. We do take input, but ultimately, we do work with governments, including on projects like that (Project Maven). So, I think it's important that you are clear about your principles and values. I think it's important to keep an open ear so that you are listening to feedback. Ultimately, we have to make decisions consistent with our principles, values and strategy as a company.

What is your sense of how India is doing as an advertisement market? And what are your views on governments forcing companies to share revenue with news organisations?
<\/strong>
We have always deeply cared about the value, the importance of news and journalistic content. Around the world, we are leaning in. We have built new products and are raising the role of authoritative information across our products. We will continue to do that. It's really important we do it well.

Your thoughts on metaverse? What does it look like?
<\/strong>
I do think computing will continue to evolve. We have been thinking about it (metaverse and augmented reality) for a while. You already see us build the next-generation augmented reality (AR) experiences into our services, be it multi-search Google lens or maps with an immersive view. These are all AR experiences, taking into account the real world. Obviously down the line, we will have computing form factors which will evolve beyond phones. That vision of AR we are excited about. We think about it as a platform like we have done with mobile. We are investing a lot there to get it right.

What does Web 3.0 look like? Will it change the way the
internet<\/a> looks or is it too early to predict?
<\/strong>
If I take a 10-year time frame, the web will continue to evolve. There are some aspects of technologies like blockchain which need to be solved more efficiently and at scale.

Read also<\/h4>
<\/a><\/figure>
Tech needs &#39;responsible regulation&#39;: Google CEO<\/a><\/h5><\/div>
<\/a><\/figure>
Country has set shining example with UPI, Aadhaar &amp; India stack: Sundar Pichai<\/a><\/h5><\/div><\/div><\/div>
The world is no longer boundaryless. Geopolitical situations such as the Russia-Ukraine war have fragmented the internet. How do tech companies evolve with this new reality?
<\/strong>
There are aspects of the digital world which will reflect the reality of how countries are organised. So, you will have some impact. We have been dealing with it for a long time as a company. I think we are going through a phase where some of these trends will play out much more stronger. This is why we have advocated for a free, open and connected internet. Hopefully, there are a set of countries with a shared set of values which make it a priority.

How do you see ChatGPT? Is it a threat to Google?
<\/strong>
AI is going to drive a lot of innovation. We obviously have been thinking a lot about these areas with LaMDA. We are very excited by the potential for these things. But I think we are going to be thoughtful about how we can bring together experiences that would work for people. And at the same time, we are also thinking about the APIs and the platform we can provide for enterprises as well. A lot of the work here is based on the foundational work with Transformers. We are definitely thinking deeply about these areas and we will share more progress through next year.

How do you see the future of Google? Will it largely be driven by AI in the next 5-10 years?
<\/strong>
For many years now, we have thought of the company as an AI-first company. We have been really focused on driving innovation there. The core mission of search is already getting transformed by AI and will continue to do so. The way we are making search multimodal is based on deep AI models. So, I think that direction will continue. When I think about Google for the next 5-10 years, I think AI will end up impacting not just our core products in a deep way, but through cloud, our ability to bring AI to other organisations will end up being a big part of our progress over the next five to 10 years as well.

As AI progresses and becomes more efficient, there will be engineers and researchers who will claim AI has become sentient. As an industry leader, how do you really tackle that? WIll it be a challenge?
<\/strong>
AI is a very profound technology. As AI makes strides, you will definitely see more of these conversations. Making sure that the society adapts to AI and it is beneficial to the society will take a lot of effort, not just from the company but from governments, regulators, researchers and non-profit organisations. So, it has to be a multi-stakeholder model. What gives me hope is that compared to any other technology, some of these conversations are happening early enough. We have clearly articulated a set of AI principles publicly. We are working through that framework. We still have ways to go before we make all these systems work better. But my sense is you will see more of this (AI being sentient) in conversations.
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我们想成为一个负责任的本地公司,协助数字印度愿景:Sundar Pichai

“我认为印度是一个光辉的榜样。看看印度取得的UPI Aadhaar支付栈,你会看到有一个开放的价值,连接栈工作。这就是互联网。有责任监管保存所有的核心元素。印度将受益很多,因为它将成为一个成功的出口商在这个数字经济。所以,我认为,这是一个平衡,这就是我看到的很多建议由印度政府()。Pichai表示:“我们将一个建设性的合作伙伴。

Aashish雅利安人 Surabhi阿加瓦尔 Ganguli Bodhisatva
阅读: 100年行业专业人士
读者的形象读到100年行业专业人士
< p > Sundar Pichai,字母和谷歌的首席执行官。(礼貌:Amrendra Jha) <一口> < /一口> < / p >
Sundar Pichai,字母和谷歌的首席执行官。(礼貌:Amrendra Jha)
Sundar Pichai字母和首席谷歌,相信印度的技术实力支持的飞跃,政府创建了公益事业,如美国和Aadhaar支付接口。印度可能是“一个光辉的榜样”为创建开放和连接栈,Pichai谁是在一个正在进行的访问告诉ET Aashish雅利安人,Surabhi Agarwal Ganguli Bodhisatva独家专访。Pichai也指出了一些问题在CCI裁决而支持负责任的监管。Madurai-born高管表示谷歌非常满意的进展100亿美元的数字化基金已投资公司Jio和旅馆等。他也分享他的想法Metaverse和AI将发挥巨大的作用在塑造谷歌在未来5 - 10年。摘录:

广告
现在印度是起草大量的技术法规等电信法案,法案的新数据和整体修订的法案。你的建议是什么政府?

考虑到规模和技术在社会中所扮演的角色,政府,包括在印度,有权利在确保公民的安全和隐私。我认为这是有意义的。我们看到了这个世界。印度认为这是很重要的。我们想成为负责任的和建设性的合作伙伴。我们一直在这里很长时间,长期致力于印度。它对我来说很重要,我们是一个负责任的当地公司通过其在帮助印度的背景下数字印度愿景。

周一,你说过你说印度UPI的成功在其他国家吗?

我认为印度是一个光辉的榜样。看看印度取得的UPI Aadhaar支付栈,你会看到有一个开放的价值,连接栈工作。这是什么互联网是多少。有责任监管保存所有的核心元素。印度将受益很多,因为它将成为一个成功的出口商在这个数字经济。所以,我认为,这是一个平衡,这就是我看到的很多建议由印度政府()。我们将一个建设性的合作伙伴。

广告
你宣布了一项100亿美元的数字化基金2020年Jio重大投资。你如何评估Jio和整个基金的投资吗?

我们不能更满意的基金。我们正在继续取得进展。我们与Jio进行了大量投资,旅馆和其他几个人。工作的一部分我们做JioPhone Jio正在开发。我们正在做与其他合作伙伴。能买得起我们的动机是让尽可能多的人。提高5 g连通性是一个数字化的重点基金的重要组成部分。现在我们还专注于创业,在创业公司领导的女性。我很兴奋。我认为人工智能提供了更多的机会我们要确保我们使用的是印度数字化基金贡献有一个专注于农业和医疗保健等行业。

你印度的竞争委员会的决策在谷歌惩罚吗?有很多谷歌的方向,除了货币刑法规定。

我们投资了很多在Android。但我们提供免费的操作系统。这是许多oem(原始设备制造商)。动力这个数字革命,包括将获得数以百万计的用户。开发人员用它来。所以,我认为这是正常。我肯定担心的一些方面的裁决。我认为它能阻碍用户的隐私和安全。重要的是要确保我们努力保护用户。我们将非常恭敬地实施。 There is a legal process as well and our teams are evaluating the next steps. It is important that we are able to continue to provide Android in a way that works for India well. I will be open to feedback as well and make sure we are working through it.

,起诉方是匿名的。这是引起关注吗?

我想尊重法律程序,委员会(CCI)的权威。我们的问题是更多的物质,确保Android和玩耍,这是一个大的平台和生态系统,适合印度人民和消费者。这就是我的担心。

你的意见right-to-forget法律是什么?

我们声明我们的原则。我们有上诉。但在一天结束的时候,我们有一个记录,确保我们是建设性和负责任的伙伴。我们遵守当地法律法规。在一些国家,现在就是法律,我们有流程遵守。我认为这是正确的事情了。

现在的科技的冬天。裁员已经被各种组织和宣布似乎有更多的来。你如何看待科技的风景吗?有技术的冬天吗?

在大流行期间有一个繁荣还有大流行后的效果。这是发生在利率上升和宏观经济压力。如果我稍微中长期地平线,底层的创新技术将继续推动。我们绝对是致力于确保磨我们的重点通过这样的一个时刻。我认为这些自然循环科技行业经历了。这只是一个时间问题,直到我们都通过这个工作。

你认为导致吗?一些高管表示,他们认为流行趋势在这里留下来并没有真正发生。人们回到了身体的行事方式。

这是它的一部分。我们的系统已变得过于复杂。宏观经济趋势,供应链之间的压力,利率上升,战争在乌克兰,你有一个融合的因素。到你提到什么看起来像一个真正的转变在大流行期间,一些是回到正常但已成定局。数字化的转变是一个非常重要的趋势。如果你回到大流行前时代,一些事情已经加速。数字会议、医疗诊所、e-health访问支付和数字都是绝对存在。

你的员工往往有强烈的看法。这些情况有多紧张?你是如何应对劳动力有强烈的看法?

我一直重视员工的意见。我觉得幸运的我们的员工觉得很投入。作为首席执行官,我觉得很荣幸有员工非常关心公司。我们接受输入,但最终,我们与政府合作,包括项目(项目Maven)。所以,我认为重要的是你清楚原则和价值观。我认为重要的是要保持一个开放的耳朵,这样你在听反馈。最终,我们必须做出决定与我们的原则相一致,作为一个公司价值观和战略。

你知道印度是作为广告市场做什么?和你的意见是什么政府迫使企业与新闻机构分享收入?乐动扑克

我们一直非常关心价值,新闻和新闻内容的重要性。乐动扑克在世界各地,我们倾身。我们已经构建了新产品和提高权威信息的作用在我们的产品。我们将继续这样做。我们所做的是很重要的。

在metaverse中你的想法吗?它看起来像什么?

我认为计算将继续发展。我们一直在考虑这件事(metaverse和增强现实)。你已经看到我们构建新一代增强现实(AR)体验到我们的服务,无论是multi-search谷歌镜头或地图一个身临其境的视图。这些都是基于“增大化现实”技术的经验,考虑到现实世界。显然的,我们会计算形式因素会进化到超越的手机。这一愿景的基于“增大化现实”技术的兴奋。我们考虑它作为一个平台与手机就像我们所做的。我们投资了很多。

Web 3.0是什么样子?它将改变的方式吗互联网看起来还是为时过早预测?

如果我用10年时间内,网络将继续发展。有某些方面的技术需要解决像区块链更有效率和规模。

读也


世界不再是无边界。地缘政治形势等Russia-Ukraine战争已支离破碎的互联网。科技公司如何发展这一新的现实吗?

有方面的数字世界,反映了现实的国家是如何组织的。所以,你会有一些影响。我们已经处理了很长一段时间作为一个公司。我认为我们正在经历一个阶段,这些趋势将更加强大。这就是为什么我们提倡自由、开放和互联网连接。希望,有一组一组共享的价值观的国家,使它成为一个优先级。

你如何看待ChatGPT吗?这是一个威胁到谷歌吗?

人工智能,会使大量的创新。我们显然已经思考了很多关于这些地区λ。我们非常兴奋的潜力。但我认为我们要思考我们如何汇集经验将为人们工作。同时,我们还考虑平台我们可以提供的api和企业。很多在这里工作是基于与变压器的基础工作。我们肯定对这些领域的深入思考,明年我们将分享更多的进步。

你如何看待谷歌的未来?它会在很大程度上是由人工智能在未来5 - 10年?

多年来,现在,我们认为该公司是一个爱一公司。我们一直很关注推动创新。搜索的核心使命是已经改变了人工智能,并将继续这样做。我们正在搜索多通道的方法是基于深度人工智能模型。所以,我认为方向将继续下去。当我想到谷歌未来5 - 10年,我认为人工智能将最终影响深的方式不仅仅是我们的核心产品,但通过云,我们把人工智能其他组织的能力最终将很大一部分我们的进步在未来5到10年。

随着人工智能的发展,变得更有效率,会有工程师和研究人员将人工智能已经成为的。作为行业领袖,你真的是如何处理的?会是一个挑战吗?

人工智能是一个非常深刻的技术。AI会进步,你一定会看到更多这样的对话。确保社会适应人工智能,它有利于社会需要很多努力,不仅从公司从政府、监管机构、研究人员和非营利组织。因此,它必须是一个多方利益相关者模式。给了我希望,与其他技术相比,这些谈话发生早期的一些不够。我们有明确的公开一组AI原则。我们正在通过这个框架。我们还有路要走之前让所有这些系统更好的工作。但是我感觉你将会看到更多的觉知(AI)的谈话。
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\"&lt;p&gt;Sundar
Sundar Pichai, chief executive of Alphabet and Google. (Courtesy: Amrendra Jha)<\/span><\/figcaption><\/figure>For Sundar Pichai<\/a>, the chief of Alphabet and Google<\/a><\/strong>, the belief in India’s technological prowess is backed by the leap, government created public good utilities such as the United Payments Interface and Aadhaar have taken. India could be “a shining example” for creating open and connected stacks, Pichai who is on an ongoing visit to the country told ET’s Aashish Aryan, Surabhi Agarwal and Bodhisatva Ganguli in an exclusive interview. Pichai also outlined some concerns around the CCI verdicts while rooting for responsible regulation. The Madurai-born executive said that Google<\/a> is very pleased with the progress of the $10-billion digitisation fund which has invested in firms such as Jio and Airtel. He also shared his thoughts on Metaverse and how AI will play a huge role in the shaping of Google over the next 5-10 years. Excerpts:

India is right now drafting a lot of tech regulations such as the telecom Bill, new Data Bill and the overall revision of the IT Act. What would be your advice to the government?
<\/strong>
Given the scale and role that technology plays in society, governments, including in India, have the right in ensuring citizens’ security, and privacy. I think it makes sense. We see this around the world. It's important for India to think this through. We want to be responsible and constructive partner. We have been here a long time and are committed to India for the very long term. It's important to me that we are a responsible local company in the context of helping India through its
Digital India<\/a> vision.

On Monday, you talked about how you speak of India’s UPI success in other nations?
<\/strong>
I think India can be a shining example. Look at what India has accomplished with the UPI, Aadhaar and the payments stack, and you will see the value of having an open, connected stack which works. And that is what the
internet<\/a> is. Having responsible regulation which preserves all of this are some of the core elements. India will stand to benefit a lot as it will be a successful exporter in this digital economy. So, I think, it’s a balance and that's what I see in a lot of the proposals (by the Indian government). We will be a constructive partner.

You announced a $10-billion digitisation fund with a significant investment in Jio in 2020. How would you assess the investment in Jio and the overall fund?
<\/strong>
We could not be more pleased with the fund. We are continuing to make progress. We made large investments with Jio, Airtel and a few others. A part of the work we did with Jio was developing the JioPhone. We are doing that with other partners as well. Our motivation is to bring affordable access to as many people as possible. Improving 5G connectivity has been a big part of the focus of the digitisation fund. We are also focused on startups now and on startups led by women. I am excited about it. I think AI offers an opportunity for many more We want to make sure we are using the India Digitisation Fund to contribute there with a focus on sectors like agriculture and healthcare.

What do you make of the Competition Commission of India’s decisions to impose penalties on Google? There are a bunch of directions for Google, apart from the monetary penal provisions.
<\/strong>
We invest a lot in Android. But we provide it as a free operating system. And it’s used by many OEMs (original equipment manufacturers). It has powered this digital revolution, including bringing access to hundreds of millions of users. Developers have used it to scale. So, I think it is functioning well. I am definitely concerned by some of the aspects of the ruling. I think it can really set back user privacy and security. It’s important to make sure that we work hard to protect users through it all. We will very respectfully engage. There is a legal process as well and our teams are evaluating the next steps. It is important that we are able to continue to provide Android in a way that works for India well. I will be open to feedback as well and make sure we are working through it.

The complainants were anonymous. Is that a cause of concern?
<\/strong>
I want to respect the legal proceedings and the commission’s (CCI) authority. Our issue is more on the substance of making sure that Android and Play, which is a big platform and ecosystem, work well for Indian people and consumers. That’s where my concerns will be.

What are your views on the right-to-forget laws?
<\/strong>
We have stated our principles clearly. We have had appeals. But at the end of the day, we have a track record of making sure we are a constructive and responsible partner. We comply with local laws and regulations. In some countries where it is the law now, we have processes in place to comply. I view it as the right thing that played out.

There is now talk of a tech winter. Layoffs have been announced by various organisations and there seems to be more to come. How do you see the tech landscape? Is there a tech winter?
<\/strong>
There was a boom during the pandemic and then there are the post-pandemic effects. That is happening at a time of rising interest rates and macroeconomic pressures. If I take a slightly mid-to-long-term horizon, the underlying innovations in technology will continue pushing forward. We are definitely working on making sure that we are sharpening our focus through a moment like this. I think these are natural cycles that the tech industry has gone through before. It’s just a matter of time till we all work through this.

What do you think led to it? Some of the executives said that the pandemic trends they thought were here to stay did not really happen. People went back to the physical way of doing things.
<\/strong>
That’s part of it. Our systems have become too complex. Between all the macroeconomic trends, the supply chain pressures, rising interest rates, the war in Ukraine, you have had a confluence of factors. To the point you mentioned about what looked like a real shift during the pandemic, some of it is going back to normal but some of it is here to stay. The shift to digital is a very, very important trend. If you go back to the pre-pandemic era, some things have accelerated. Digital meetings, healthcare clinics, e-health visits and digital payments are all definitely here to stay.

Your workforce tends to have strong views. How stressful are those kinds of situations? How do you deal with workforces which have strong views?
<\/strong>
I have always valued input from our employees. I feel fortunate our employees feel very engaged. As a CEO, I feel it's a privilege to have employees who care deeply about the company. We do take input, but ultimately, we do work with governments, including on projects like that (Project Maven). So, I think it's important that you are clear about your principles and values. I think it's important to keep an open ear so that you are listening to feedback. Ultimately, we have to make decisions consistent with our principles, values and strategy as a company.

What is your sense of how India is doing as an advertisement market? And what are your views on governments forcing companies to share revenue with news organisations?
<\/strong>
We have always deeply cared about the value, the importance of news and journalistic content. Around the world, we are leaning in. We have built new products and are raising the role of authoritative information across our products. We will continue to do that. It's really important we do it well.

Your thoughts on metaverse? What does it look like?
<\/strong>
I do think computing will continue to evolve. We have been thinking about it (metaverse and augmented reality) for a while. You already see us build the next-generation augmented reality (AR) experiences into our services, be it multi-search Google lens or maps with an immersive view. These are all AR experiences, taking into account the real world. Obviously down the line, we will have computing form factors which will evolve beyond phones. That vision of AR we are excited about. We think about it as a platform like we have done with mobile. We are investing a lot there to get it right.

What does Web 3.0 look like? Will it change the way the
internet<\/a> looks or is it too early to predict?
<\/strong>
If I take a 10-year time frame, the web will continue to evolve. There are some aspects of technologies like blockchain which need to be solved more efficiently and at scale.

Read also<\/h4>
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Tech needs &#39;responsible regulation&#39;: Google CEO<\/a><\/h5><\/div>
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Country has set shining example with UPI, Aadhaar &amp; India stack: Sundar Pichai<\/a><\/h5><\/div><\/div><\/div>
The world is no longer boundaryless. Geopolitical situations such as the Russia-Ukraine war have fragmented the internet. How do tech companies evolve with this new reality?
<\/strong>
There are aspects of the digital world which will reflect the reality of how countries are organised. So, you will have some impact. We have been dealing with it for a long time as a company. I think we are going through a phase where some of these trends will play out much more stronger. This is why we have advocated for a free, open and connected internet. Hopefully, there are a set of countries with a shared set of values which make it a priority.

How do you see ChatGPT? Is it a threat to Google?
<\/strong>
AI is going to drive a lot of innovation. We obviously have been thinking a lot about these areas with LaMDA. We are very excited by the potential for these things. But I think we are going to be thoughtful about how we can bring together experiences that would work for people. And at the same time, we are also thinking about the APIs and the platform we can provide for enterprises as well. A lot of the work here is based on the foundational work with Transformers. We are definitely thinking deeply about these areas and we will share more progress through next year.

How do you see the future of Google? Will it largely be driven by AI in the next 5-10 years?
<\/strong>
For many years now, we have thought of the company as an AI-first company. We have been really focused on driving innovation there. The core mission of search is already getting transformed by AI and will continue to do so. The way we are making search multimodal is based on deep AI models. So, I think that direction will continue. When I think about Google for the next 5-10 years, I think AI will end up impacting not just our core products in a deep way, but through cloud, our ability to bring AI to other organisations will end up being a big part of our progress over the next five to 10 years as well.

As AI progresses and becomes more efficient, there will be engineers and researchers who will claim AI has become sentient. As an industry leader, how do you really tackle that? WIll it be a challenge?
<\/strong>
AI is a very profound technology. As AI makes strides, you will definitely see more of these conversations. Making sure that the society adapts to AI and it is beneficial to the society will take a lot of effort, not just from the company but from governments, regulators, researchers and non-profit organisations. So, it has to be a multi-stakeholder model. What gives me hope is that compared to any other technology, some of these conversations are happening early enough. We have clearly articulated a set of AI principles publicly. We are working through that framework. We still have ways to go before we make all these systems work better. But my sense is you will see more of this (AI being sentient) in conversations.
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