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\"\"
<\/span><\/figcaption><\/figure>New Delhi: As more and more people, especially the millennials and Generation Z, watch videos on social media, both Meta<\/a> (now formerly Facebook<\/a>) and Snapchat<\/a> have indicated that the future of social media looks more like Chinese short-video<\/a> making app TikTok<\/a>.

In an earnings call, Snap CEO Evan Spiegel said that less time is being spent watching Stories from friends on Snapchat.

Instead, Snapchat users are increasingly moving to watch videos on Spotlight<\/a>, a TikTok feature and Snapchat rival.

\"This is a continuation of the trend we have observed throughout the pandemic, and friend story posting and viewing per daily active user have not returned to pre-pandemic levels,\" Spiegel told the analysts late on Thursday.

\"While we are hopeful our community will in time return to the friends story behaviours that we observed prior to the pandemic, we are focused on innovating on our content offerings to better serve our community today,\" he added.

Earlier, Meta CEO Mark Zuckerberg said that TikTok is growing fast.

\"People have a lot of choices for how they want to spend their time, and apps like TikTok are growing very quickly,\" he said during Meta's earnings call this week.

The global consumer spending in TikTok has only continued to grow. Users spent approximately $2.3 billion last year in the mobile app, which includes the iOS version of its Chinese localisation Douyin.

This figure represents 77 per cent year-over-year growth from $1.3 billion in 2020, reports Sensor Tower<\/a>.

Consumer spending in ByteDance's short video platform reached $824.4 million in Q4 2021, more than double the $382.4 million generated during the same period in 2020.

Although China remains TikTok's largest market in terms of consumer spending, its share has diminished significantly.

In Q4 2021, 57 per cent of spending came from Chinese users, whereas China's App Store<\/a> represented 85 per cent of in-app spending in Q4 2020.

The US maintained its rank as the number two revenue-generator for TikTok, with its share in spending growing Y\/Y.

In June 2020, the Indian government banned the popular short-form video app TikTok along with several other Chinese apps amid border tensions with China.<\/body>","next_sibling":[{"msid":89340991,"title":"CyborgIntell raises $1.19 million from SenseAI, Pentathlon Ventures","entity_type":"ARTICLE","link":"\/news\/cyborgintell-raises-1-19-million-from-senseai-pentathlon-ventures\/89340991","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":89341949,"entity_type":"ARTICLE","title":"TikTok is future of social media, agree Meta, Snapchat","synopsis":"As more and more people, especially the millennials and Generation Z, watch videos on social media, both Meta (now formerly Facebook) and Snapchat have indicated that the future of social media looks more like Chinese short-video making app TikTok.","titleseo":"telecomnews\/tiktok-is-future-of-social-media-agree-meta-snapchat","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"IANS","artdate":"2022-02-04 13:10:05","lastupd":"2022-02-04 13:12:08","breadcrumbTags":["tiktok","snapchat","meta","mvas\/apps","sensor tower","app store","Spotlight","short-video","reels","Facebook"],"secinfo":{"seolocation":"telecomnews\/tiktok-is-future-of-social-media-agree-meta-snapchat"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2022-02-04" data-index="article_1">

TikTok是社交媒体的未来,同意元,Snapchat

随着越来越多的人,尤其是千禧一代和Z一代,社交媒体上观看视频,元(现在以前Facebook)和Snapchat表示,社交媒体的未来看起来更像中国TikTok短片制作应用。

  • 2022年2月4日更新是01:12点
新德里:随着越来越多的人,特别是千禧一代和Z一代,社交媒体上观看视频,元(现在的以前脸谱网),Snapchat表明社交媒体的未来看起来更像中国人吗简短的视频使应用程序TikTok。

在财报电话会议,临时CEO埃文明镜说,更少的时间花在看故事Snapchat来自朋友。

相反,Snapchat越来越移动用户观看视频关注的焦点TikTok特性和Snapchat对手。

“这是一个延续我们观察到整个大流行的趋势,和朋友的故事每每日活跃用户发布和查看没有回到大流行前的水平,“明镜告诉分析师周四尾盘。

广告
”,我们希望我们的社区将会回到这个故事的朋友行为,我们观察到在大流行之前,我们专注于创新内容今天更好地服务我们的社区,”他补充道。

早些时候,元首席执行官马克•扎克伯格说,TikTok正在快速增长。

“人们有很多选择他们想要如何使用自己的时间,和应用程序像TikTok增长很快,”他这周元的财报电话会议中说。

全球消费支出TikTok只有持续增长。用户去年花了大约23亿美元的手机应用程序,其中包括中国本地化Douyin iOS版本的。

这个数字代表着从13亿年的2020美元,同比增长77%感应塔。

ByteDance的短视频平台的消费支出在2021年第四季度达到了8.244亿美元,3.824亿美元的两倍多产生2020年同期。

尽管中国仍然TikTok最大的市场在消费方面,其市场份额大幅下降。

在2021年第四季度,57%的开支来自中国用户,而中国的应用程序商店代表应用内支出在2020年第四季度的85%。

美国维护其地位作为TikTok第二大收入来源,支出份额增长Y / Y。

广告
2020年6月,印度政府禁止流行的短视频应用TikTok连同其他几个中国应用在边境与中国的紧张关系。
  • 发布于2022年2月4日01:10点坚持
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\"\"
<\/span><\/figcaption><\/figure>New Delhi: As more and more people, especially the millennials and Generation Z, watch videos on social media, both Meta<\/a> (now formerly Facebook<\/a>) and Snapchat<\/a> have indicated that the future of social media looks more like Chinese short-video<\/a> making app TikTok<\/a>.

In an earnings call, Snap CEO Evan Spiegel said that less time is being spent watching Stories from friends on Snapchat.

Instead, Snapchat users are increasingly moving to watch videos on Spotlight<\/a>, a TikTok feature and Snapchat rival.

\"This is a continuation of the trend we have observed throughout the pandemic, and friend story posting and viewing per daily active user have not returned to pre-pandemic levels,\" Spiegel told the analysts late on Thursday.

\"While we are hopeful our community will in time return to the friends story behaviours that we observed prior to the pandemic, we are focused on innovating on our content offerings to better serve our community today,\" he added.

Earlier, Meta CEO Mark Zuckerberg said that TikTok is growing fast.

\"People have a lot of choices for how they want to spend their time, and apps like TikTok are growing very quickly,\" he said during Meta's earnings call this week.

The global consumer spending in TikTok has only continued to grow. Users spent approximately $2.3 billion last year in the mobile app, which includes the iOS version of its Chinese localisation Douyin.

This figure represents 77 per cent year-over-year growth from $1.3 billion in 2020, reports Sensor Tower<\/a>.

Consumer spending in ByteDance's short video platform reached $824.4 million in Q4 2021, more than double the $382.4 million generated during the same period in 2020.

Although China remains TikTok's largest market in terms of consumer spending, its share has diminished significantly.

In Q4 2021, 57 per cent of spending came from Chinese users, whereas China's App Store<\/a> represented 85 per cent of in-app spending in Q4 2020.

The US maintained its rank as the number two revenue-generator for TikTok, with its share in spending growing Y\/Y.

In June 2020, the Indian government banned the popular short-form video app TikTok along with several other Chinese apps amid border tensions with China.<\/body>","next_sibling":[{"msid":89340991,"title":"CyborgIntell raises $1.19 million from SenseAI, Pentathlon Ventures","entity_type":"ARTICLE","link":"\/news\/cyborgintell-raises-1-19-million-from-senseai-pentathlon-ventures\/89340991","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[],"msid":89341949,"entity_type":"ARTICLE","title":"TikTok is future of social media, agree Meta, Snapchat","synopsis":"As more and more people, especially the millennials and Generation Z, watch videos on social media, both Meta (now formerly Facebook) and Snapchat have indicated that the future of social media looks more like Chinese short-video making app TikTok.","titleseo":"telecomnews\/tiktok-is-future-of-social-media-agree-meta-snapchat","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"IANS","artdate":"2022-02-04 13:10:05","lastupd":"2022-02-04 13:12:08","breadcrumbTags":["tiktok","snapchat","meta","mvas\/apps","sensor tower","app store","Spotlight","short-video","reels","Facebook"],"secinfo":{"seolocation":"telecomnews\/tiktok-is-future-of-social-media-agree-meta-snapchat"}}" data-news_link="//www.iser-br.com/news/tiktok-is-future-of-social-media-agree-meta-snapchat/89341949">