MUMBAI: Twitter India<\/a> today said it has appointed Viral Jani<\/a> as Head of TV partnerships and will spearhead strategic collaboration with TV channels to increase their audience engagement on Twitter. Twitter印度今天表示,它已任命病毒贾尼的电视合作伙伴关系,与电视频道将矛头战略合作。 孟买:Twitter印度今天表示,它已经任命病毒贾尼的电视与电视频道合作伙伴关系和将矛头战略在Twitter上增加他们的听众参与。
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\n\"As part of his new role, Jani will work closely with the complete TV ecosystem of broadcasters, production houses and audience measurement systems to make Twitter the second screen to TV in India,\" the micro-blogging platform said in a statement.
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\nJani will lead the social TV movement in India in two ways - by bringing the best content from TV channels to Twitter's platform for live, public conversations, while enabling Twitter as an incredible video and visual-driven story-telling platform to drive tune-in and audience engagement for the TV channels, it said.
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\nGoing forward, they will try to position Twitter as the largest virtual couch for viewing TV content in India, and facilitate broadcasters to use the full suite of Twitter's products such as Twitter native video, Twitter Amplify, Vine, Periscope, SnappyTV and TV analytics.
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\nTwitter is the ultimate companion to television and we have invested considerable time and effort in partnerships with TV broadcasters worldwide to ensure they are able to amplify the live, public conversations about their shows on our platform.
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\nIn his new role, Viral will expand Twitter's leadership and footprint in the social TV market in India, prioritising TV partners that drive audience engagement and growth,\" Twitter Vice President, Media Asia Pacific and Middle East, Rishi Jaitly said.
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Jani has over 12 years of experience in the media industry and has previously worked at broadcasting group Times Television Network<\/a>, where he was instrumental in building a strong social media presence for their channels - Times Now, Zoom and ET Now.
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Prior to joining the Times Television Network<\/a>, Jani handled assignments for some of the biggest media houses in India like NDTV, Disney, Viacom<\/a> and Mindshare. \n<\/p><\/body>","next_sibling":[{"msid":48556755,"title":"Facebook's Mark Zuckerberg world's richest individual under 35: Wealth-X","entity_type":"ARTICLE","link":"\/news\/facebooks-mark-zuckerberg-worlds-richest-individual-under-35-wealth-x\/48556755","category_name":null,"category_name_seo":false}],"related_content":[],"msid":48559461,"entity_type":"ARTICLE","title":"Twitter India appoints Viral Jani as Head of TV partnerships","synopsis":"Twitter India today said it has appointed Viral Jani as Head of TV partnerships and will spearhead strategic collaboration with TV channels.","titleseo":"twitter-india-appoints-viral-jani-as-head-of-tv-partnerships","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"PTI","artdate":"2015-08-20 20:22:08","lastupd":"2015-08-20 20:22:26","breadcrumbTags":["Internet","Viacom","Times Television Network","Twitter India","Viral Jani"],"secinfo":{"seolocation":"twitter-india-appoints-viral-jani-as-head-of-tv-partnerships"}}" data-authors="[" "]" data-category-name="" data-category_id="" data-date="2015-08-20" data-index="article_1">
Twitter印度任命病毒贾尼的电视合作伙伴关系
“作为他的新角色的一部分,贾尼将与完整的广播电视生态系统密切合作,制作公司和观众测量系统使Twitter第二个屏幕电视在印度,”微博平台在一份声明中说。
贾尼将印度的社交电视运动在两个方面——通过将Twitter的最好的电视频道的内容平台生活、公共对话,而使Twitter作为一个不可思议的视频和visual-driven故事平台驱动收看电视频道和观众参与,它说。
展望未来,他们将试图位置Twitter作为最大的虚拟沙发上观看电视内容在印度,和促进广播使用Twitter的全套的产品,如Twitter本地视频,Twitter放大,葡萄树、潜望镜,SnappyTV和电视分析。
Twitter是终极的同伴电视和我们已经投入了相当多的时间和精力在全球与电视台合作,以确保他们能够放大生活,公众对他们的节目我们的对话平台。
在他的新角色,病毒将扩大Twitter的社交电视市场的领导和足迹在印度,将电视合作伙伴推动观众参与和增长,”Twitter副总裁媒体亚太和中东地区,圣人Jaitly说。
贾尼在媒体行业有超过12年的经验,曾在广播组次电视网络,他帮助建立了强大的社交媒体在他们的渠道——时间现在,放大,现在等。
加入之前次电视网络,贾尼作业处理等一些最大的媒体公司在印度NDTV,迪斯尼,维亚康姆和思想。
MUMBAI: Twitter India<\/a> today said it has appointed Viral Jani<\/a> as Head of TV partnerships and will spearhead strategic collaboration with TV channels to increase their audience engagement on Twitter.
\n
\n\"As part of his new role, Jani will work closely with the complete TV ecosystem of broadcasters, production houses and audience measurement systems to make Twitter the second screen to TV in India,\" the micro-blogging platform said in a statement.
\n
\nJani will lead the social TV movement in India in two ways - by bringing the best content from TV channels to Twitter's platform for live, public conversations, while enabling Twitter as an incredible video and visual-driven story-telling platform to drive tune-in and audience engagement for the TV channels, it said.
\n
\nGoing forward, they will try to position Twitter as the largest virtual couch for viewing TV content in India, and facilitate broadcasters to use the full suite of Twitter's products such as Twitter native video, Twitter Amplify, Vine, Periscope, SnappyTV and TV analytics.
\n
\nTwitter is the ultimate companion to television and we have invested considerable time and effort in partnerships with TV broadcasters worldwide to ensure they are able to amplify the live, public conversations about their shows on our platform.
\n
\nIn his new role, Viral will expand Twitter's leadership and footprint in the social TV market in India, prioritising TV partners that drive audience engagement and growth,\" Twitter Vice President, Media Asia Pacific and Middle East, Rishi Jaitly said.
\n
Jani has over 12 years of experience in the media industry and has previously worked at broadcasting group Times Television Network<\/a>, where he was instrumental in building a strong social media presence for their channels - Times Now, Zoom and ET Now.
\n
Prior to joining the Times Television Network<\/a>, Jani handled assignments for some of the biggest media houses in India like NDTV, Disney, Viacom<\/a> and Mindshare. \n<\/p><\/body>","next_sibling":[{"msid":48556755,"title":"Facebook's Mark Zuckerberg world's richest individual under 35: Wealth-X","entity_type":"ARTICLE","link":"\/news\/facebooks-mark-zuckerberg-worlds-richest-individual-under-35-wealth-x\/48556755","category_name":null,"category_name_seo":false}],"related_content":[],"msid":48559461,"entity_type":"ARTICLE","title":"Twitter India appoints Viral Jani as Head of TV partnerships","synopsis":"Twitter India today said it has appointed Viral Jani as Head of TV partnerships and will spearhead strategic collaboration with TV channels.","titleseo":"twitter-india-appoints-viral-jani-as-head-of-tv-partnerships","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"PTI","artdate":"2015-08-20 20:22:08","lastupd":"2015-08-20 20:22:26","breadcrumbTags":["Internet","Viacom","Times Television Network","Twitter India","Viral Jani"],"secinfo":{"seolocation":"twitter-india-appoints-viral-jani-as-head-of-tv-partnerships"}}" data-news_link="//www.iser-br.com/news/twitter-india-appoints-viral-jani-as-head-of-tv-partnerships/48559461">
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