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Details of the incentive offer were first reported by newsletter Marketing Brew.
Twitter billed the offer as the \"biggest advertiser incentive ever on Twitter,\" according to the email reviewed by Reuters.
US advertisers who book $500,000 in incremental spending will qualify to have their spending matched with a \"100% value add,\" up to a $1 million cap, the email said.
Musk<\/a>'s first month as Twitter's owner has included a slashing of staff including employees who work on content moderation and incidents of spammers impersonating major public companies, which has spooked the advertising industry.
Many companies from General Mills Inc to luxury automaker Audi of America stopped or paused advertising on Twitter since the acquisition, and Musk said in November that the company had seen a \"massive\" drop in revenue.
Ad sales account for about 90% of Twitter's revenue.
Twitter did not immediately respond to a Reuters request for comment.
Advertisers in Britain and Japan who book $250,000 in incremental spending would receive a 100% match, while brands in all other regions that spend $50,000 would receive the match, according to the email.
Earlier in October, Musk said he wanted Twitter to be \"the most respected advertising platform\" and not a \"free-for-all hellscape\", in a bid to gain the trust of ad buyers ahead of the close of his deal.
<\/em>
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Twitter提供了广告商激励营销人员离开后平台
我们广告商书500000美元的增量支出将符合他们的支出与“增值100%,高达100万美元的上限,一封电子邮件发送到arvertisers说。
首次报道了激励的细节提供通讯营销酿造。乐动扑克
Twitter宣传提供“在Twitter上最大的广告商激励”,根据路透社的电子邮件了。
我们广告商书500000美元的增量支出将符合他们的支出与“增值100%,高达100万美元的上限,电子邮件说。
麝香的第一个月,Twitter的所有者包括削减员工包括员工工作内容节制和垃圾邮件发送者冒充事件主要上市公司,吓坏了广告业。
许多公司从美国通用磨坊公司豪华汽车制造商奥迪自收购Twitter上的停止或暂停广告,和麝香11月表示,该公司已经出现了“大规模”收入的下降。
广告销售约占90%的Twitter的收入。
Twitter没有立即回应记者的路透社记者的置评请求。
广告商在英国和日本的书250000美元的增量支出将获得100%的匹配,而品牌在其他地区,花费50000美元将获得匹配,根据电子邮件。
10月早些时候,麝香说他希望Twitter“最受尊敬的广告平台”,而不是“免费hellscape”,为了获得买家的信任广告结束之前,他的交易。
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