\n\tIn a bizarre incident, a man started a 'pizza war' between two rival British phone companies by playing them against each other to vie for his subscription and won himself a year-long free pizza supply.<\/p>\n
The 'hijack' of the marketing campaigns began when mobile company 'O2<\/a>' offered its Twitter followers free pizzas delivered to their office.<\/p>\n \n\tAll people had to do was reply to O2's message with their location and a hashtag, and a handful of lucky winners would get their hands on the pizza.<\/p>\n \n\tDan May decided to give it a go but the promised pizza never arrived.<\/p>\n \n\tDisappointed, he Tweeted O2 again, threatening to switch to rival phone provider 'Three' unless they made good on their pizza promise.<\/p>\n \n\tThree noticed his tweet, and picked up O2's slack, delivering a pile of pizzas and a hefty amount of ice cream to his office on the same day.<\/p>\n \n\tNot to be outdone, O2 went for the nuclear option -- offering May free pizza for the rest of the year, the Independent reported.<\/p>\n His pitting of the two mobile giants against each other was well-timed with a deal to merge Three and O2, which came after Hong Kong telecoms conglomerate Hutchison agreed to buy O2 from Telefonica<\/a> for 10.5 billion pounds, will go before European competition watchdogs next month.<\/p>\n \n\tBut till then they were rival firms.<\/p>\n \n\tAn O2 spokesman was quoted as saying, \"We often like to surprise and delight customers and we're pleased that we were able to put a smile on @dpmay's face by giving him free pizza until the end of the year.\" <\/p>\n\n<\/body>","next_sibling":[{"msid":48480102,"title":"Wait and watch before taking a plunge into telecom stocks: Ajay Bodke","entity_type":"ARTICLE","link":"\/news\/industry\/wait-and-watch-before-taking-a-plunge-into-telecom-stocks-ajay-bodke\/48480102","category_name":null,"category_name_seo":"industry"}],"related_content":[],"msid":48480894,"entity_type":"ARTICLE","title":"UK man starts telecom cos 'pizza war', wins free pizzas","synopsis":"Dan May decided to give it a go but the promised pizza never arrived.","titleseo":"industry\/uk-man-starts-telecom-cos-pizza-war-wins-free-pizzas","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"PTI","artdate":"2015-08-14 14:10:18","lastupd":"2015-08-14 14:11:26","breadcrumbTags":["industry","international","O2","Telefonica"],"secinfo":{"seolocation":"industry\/uk-man-starts-telecom-cos-pizza-war-wins-free-pizzas"}}" data-authors="[" "]" data-category-name="Industry" data-category_id="18" data-date="2015-08-14" data-index="article_1">
在一个怪异的事件,一个人开始了披萨战争的两个对手之间的英国电话公司,他们互相争夺他的订阅和赢得了自己长达一年的供应免费的披萨。 “劫持”营销活动始于移动公司的O2“Twitter上提供免费的披萨送到他们的办公室。 所有人所要做的就是回复O2的信息与他们的位置和标签,和少数幸运的获奖者会得到他们的手在披萨。 丹决定给它一个可以但承诺的披萨从未到来。 失望,他又推O2,威胁要切换到竞争对手运营商“三”,除非他们实现了他们的披萨的诺言。 三个注意到他的微博,拿起O2的松弛,送一堆比萨饼和很大的冰淇淋在同一天到他的办公室。 不甘示弱,O2核选项——提供免费披萨在剩下的一年,独立的报道。 他犹如两个移动巨头之间的相互的交易合并三个和O2,之后香港电信企业集团和记黄埔同意购买O2西班牙电话公司为105亿英镑,将会在下个月在欧洲竞争监管机构。 但直到那时他们竞争对手公司。 O2的一位发言人说,“我们经常喜欢惊喜和愉悦客户,我们高兴地看到,我们能够把@dpmay脸上的笑容给他免费的披萨,直到今年年底。”
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