A group of U.S. states led by Texas have filed an amended complaint against Alphabet Inc's Google<\/a> accusing the tech giant of using coercive tactics and breaking antitrust<\/a> laws in its efforts to boost its already dominant advertising business.

The updated allegations are the latest in an onslaught of regulatory scrutiny of Google over its practices. The tech company faces several lawsuits, including one by the Justice Department for monopolistic practices.

Earlier this week, Google lost an appeal against a $2.8 billion European Union antitrust decision.

The amended U.S. lawsuit, filed in a federal court in New York late Friday, accuses Google of using monopolistic and coercive tactics with advertisers in its efforts to dominate and drive out competition in online advertising.

The lawsuit also highlights Google's use of a secret program dubbed \"Project Bernanke\" in 2013 that used bidding
data<\/a> to give its own ad-buying an advantage. For example, in a 2015 iteration of the program, Google allegedly dropped the second-highest bids from publishers' auctions, accumulated money into a pool and then spent that money to inflate only the bids belonging advertisers who used the company's Google Ads<\/a>. They otherwise would have likely lost the auctions, the states alleged.

Neither Alphabet nor the Texas Attorney General's office responded immediately to requests for comment on the lawsuit.
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美国文件更新对字母的谷歌反垄断诉讼

修改美国诉讼,申请在周五晚些时候在纽约联邦法院,指控谷歌与广告商使用垄断和强制策略努力控制和在线广告的竞争。

  • 更新于2021年11月15日上午10:29坚持

为首的一群美国德克萨斯州已经提交一个修改投诉字母(aapl . o:行情)的谷歌指责这家科技巨头使用强制手段和打破反垄断法律在其努力提高已经占主导地位的广告业务。

更新后的指控是最新的监管审查谷歌冲击的实践。科技公司面临着一些诉讼,其中包括司法部门的垄断行为。

本周早些时候,谷歌失去了一个28亿美元的欧盟反垄断的决定提起上诉。

修改美国诉讼,申请在周五晚些时候在纽约联邦法院,指控谷歌与广告商使用垄断和强制策略努力控制和在线广告的竞争。

广告
诉讼还强调了谷歌的使用一个秘密的计划被称为“伯南克项目”在2013年招标使用数据给自己的广告购买一个优势。举个例子,在2015年的一次迭代的项目,据称谷歌把第二高的出价从出版商的拍卖,积累资金池,然后花了这些钱只膨胀的投标公司的广告客户使用谷歌广告。否则他们可能会失去了拍卖,美国所谓的。

无论是字母还是德州总检察长办公室在诉讼立即回应记者的置评请求。

  • 发布于2021年11月15日凌晨28坚持
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A group of U.S. states led by Texas have filed an amended complaint against Alphabet Inc's Google<\/a> accusing the tech giant of using coercive tactics and breaking antitrust<\/a> laws in its efforts to boost its already dominant advertising business.

The updated allegations are the latest in an onslaught of regulatory scrutiny of Google over its practices. The tech company faces several lawsuits, including one by the Justice Department for monopolistic practices.

Earlier this week, Google lost an appeal against a $2.8 billion European Union antitrust decision.

The amended U.S. lawsuit, filed in a federal court in New York late Friday, accuses Google of using monopolistic and coercive tactics with advertisers in its efforts to dominate and drive out competition in online advertising.

The lawsuit also highlights Google's use of a secret program dubbed \"Project Bernanke\" in 2013 that used bidding
data<\/a> to give its own ad-buying an advantage. For example, in a 2015 iteration of the program, Google allegedly dropped the second-highest bids from publishers' auctions, accumulated money into a pool and then spent that money to inflate only the bids belonging advertisers who used the company's Google Ads<\/a>. They otherwise would have likely lost the auctions, the states alleged.

Neither Alphabet nor the Texas Attorney General's office responded immediately to requests for comment on the lawsuit.
<\/p><\/body>","next_sibling":[{"msid":87709172,"title":"Apple TV+ hopes to build on rivals' success with first Korean series","entity_type":"ARTICLE","link":"\/news\/apple-tv-hopes-to-build-on-rivals-success-with-first-korean-series\/87709172","category_name":null,"category_name_seo":"telecomnews"}],"related_content":[{"msid":"87708070","title":"US states file updated antitrust complaint against Alphabet's Google","entity_type":"IMAGES","seopath":"news\/international\/business\/us-states-file-updated-antitrust-complaint-against-alphabets-google","category_name":"US states file updated antitrust complaint against Alphabet's Google","synopsis":"The lawsuit highlights Google's use of a secret program dubbed \"Project Bernanke\" in 2013 that used bidding data to give its own ad-buying an advantage.","thumb":"https:\/\/etimg.etb2bimg.com\/thumb\/img-size-34714\/87708070.cms?width=150&height=112","link":"\/image\/international\/business\/us-states-file-updated-antitrust-complaint-against-alphabets-google\/87708070"}],"msid":87709486,"entity_type":"ARTICLE","title":"US states file updated antitrust complaint against Alphabet's Google","synopsis":"The amended U.S. lawsuit, filed in a federal court in New York late Friday, accuses Google of using monopolistic and coercive tactics with advertisers in its efforts to dominate and drive out competition in online advertising.","titleseo":"telecomnews\/us-states-file-updated-antitrust-complaint-against-alphabets-google","status":"ACTIVE","authors":[],"Alttitle":{"minfo":""},"artag":"Reuters","artdate":"2021-11-15 10:28:32","lastupd":"2021-11-15 10:29:22","breadcrumbTags":["google antitrust probe","google","antitrust","google ads","privacy","data","Internet","International"],"secinfo":{"seolocation":"telecomnews\/us-states-file-updated-antitrust-complaint-against-alphabets-google"}}" data-news_link="//www.iser-br.com/news/us-states-file-updated-antitrust-complaint-against-alphabets-google/87709486">