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华纳兄弟发现无限期搁置HBO Max印度版
印度内容负责人索格塔·穆克吉辞职，原计划被公司放弃。
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印度国家电信公司将为5G部署分配6200亿卢比的频谱
官员们表示，交通部的一个委员会批准了一项提案，向BSNL提供价值约2200亿卢比的700 MHz频段的10 MHz区块，以及中频段(3600 MHz至3670 MHz)的70 MHz区块，用于5G。
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华纳兄弟探索推出美国流行的SVOD订阅服务的计划HBO马克斯尽管该公司正在考虑在全球范围内削减成本，并致力于在现有市场上将Discovery+与HBO Max合并，但该公司在印度的业务仍被搁置。
此举促使HBO Max的印度内容主管索格塔·穆克吉(Saugata Mukherjee)在加入一年内辞职。
“具体是什么还不清楚华纳兄弟探索探索计划围绕HBO Max在印度推出。早些时候，计划在1-2年内推出，内容团队已经开始做一些很棒的项目。现在他们甚至不确定是否会在印度推出服务，”一位直接了解事态发展的高管表示。“我们被告知的是，它要到2024年底才能发射。在瞬息万变的OTT世界里，两年是一段很长的时间。”
穆克吉于去年11月加入HBO Max，担任内容主管，预计他将回归SonyLIV．
目前尚无法联系到他置评。
“索格塔已经决定离开公司。他是一位非常有才华的领导者，我们祝愿他在未来的事业中一切顺利。”
当被问及该公司在印度的计划时，该公司发言人回答说:“我们的目的是在2024年推出综合流媒体服务，包括在亚太地区的主要地区。”
6月初，阿琼·诺瓦尔被任命为通用汽车总经理，华纳兄弟发现南亚。在此之前，他负责HBO Max在印度的推出。
该公司的变化源于华纳兄弟(Warner Bros.)与探索通信(Discovery Communications)的合并，后者是从AT&T剥离出来的。
“这是印度内容创作者的重大失误，”一位正在印度为HBO Max开发剧集的顶级制片人说。“这是一个艰难的行业，过去9个月我们一直在努力工作。在我们这行，这是很长的时间。仅仅因为网飞公司和其他一些国际在线旅行社都未能打入印度市场，这并不意味着印度不是一个适合工作的国家。不幸的是，他们的策略每周都在变化。”
今年6月，在合并获得监管机构批准后，公司首席执行官兼总裁大卫·扎斯拉夫在全球范围内实施了一系列削减成本的措施，以节省30亿美元，这导致全球许多HBO的老员工退出。
本月早些时候，该公司在HBO和HBO Max解雇了约70名员工，占其员工总数的14%。该公司还在推出一个月内关闭了美国的CNN+流媒体服务，耗资约3亿美元。
在全球范围内，该公司进行了大规模重组，这导致了美国娱乐业的大洗牌。其中包括电影《蝙蝠女》(Batgirl)和几部电视剧的取消。
此举促使HBO Max的印度内容主管索格塔·穆克吉(Saugata Mukherjee)在加入一年内辞职。
“具体是什么还不清楚华纳兄弟探索探索计划围绕HBO Max在印度推出。早些时候，计划在1-2年内推出，内容团队已经开始做一些很棒的项目。现在他们甚至不确定是否会在印度推出服务，”一位直接了解事态发展的高管表示。“我们被告知的是，它要到2024年底才能发射。在瞬息万变的OTT世界里，两年是一段很长的时间。”
目前尚无法联系到他置评。
“索格塔已经决定离开公司。他是一位非常有才华的领导者，我们祝愿他在未来的事业中一切顺利。”
当被问及该公司在印度的计划时，该公司发言人回答说:“我们的目的是在2024年推出综合流媒体服务，包括在亚太地区的主要地区。”
6月初，阿琼·诺瓦尔被任命为通用汽车总经理，华纳兄弟发现南亚。在此之前，他负责HBO Max在印度的推出。
该公司的变化源于华纳兄弟(Warner Bros.)与探索通信(Discovery Communications)的合并，后者是从AT&T剥离出来的。
“这是印度内容创作者的重大失误，”一位正在印度为HBO Max开发剧集的顶级制片人说。“这是一个艰难的行业，过去9个月我们一直在努力工作。在我们这行，这是很长的时间。仅仅因为网飞公司和其他一些国际在线旅行社都未能打入印度市场，这并不意味着印度不是一个适合工作的国家。不幸的是，他们的策略每周都在变化。”
本月早些时候，该公司在HBO和HBO Max解雇了约70名员工，占其员工总数的14%。该公司还在推出一个月内关闭了美国的CNN+流媒体服务，耗资约3亿美元。
在全球范围内，该公司进行了大规模重组，这导致了美国娱乐业的大洗牌。其中包括电影《蝙蝠女》(Batgirl)和几部电视剧的取消。
Warner Bros Discovery<\/a> has put the plans to launch popular American subscription video-on-demand (SVOD) service HBO Max<\/a> in India on hold, even as the company is looking at cost-cutting measures globally and working on merging Discovery+ with HBO Max in the existing markets.
The move has prompted the India content head of HBO Max, Saugata Mukherjee, to quit within one year of joining.
\u201cThere is no clarity on what Warner Bros<\/a> Discovery is planning around HBO Max in India. Earlier, the plan was to launch in 1-2 years and the content team had started working on some great projects. Now they are not even sure if they will launch a service in India,\u201d said a senior executive with direct knowledge of the developments. \u201cAll we were told is that it will not launch till the end of 2024. In a fast-changing OTT world, two-years is a very long time.\u201d
The move has prompted the India content head of HBO Max, Saugata Mukherjee, to quit within one year of joining.
\u201cThere is no clarity on what Warner Bros<\/a> Discovery is planning around HBO Max in India. Earlier, the plan was to launch in 1-2 years and the content team had started working on some great projects. Now they are not even sure if they will launch a service in India,\u201d said a senior executive with direct knowledge of the developments. \u201cAll we were told is that it will not launch till the end of 2024. In a fast-changing OTT world, two-years is a very long time.\u201d
<\/div><\/div>Mukherjee, who had joined as content head of HBO Max last year in November, is expected to go back to SonyLIV<\/a>.
He remained unavailable for comment.
\u201cSaugata has decided to leave the company. He is an incredibly talented leader, and we wish him the very best in his future endeavours,\u201d a company spokesperson told ET.
When asked about the company\u2019s plans for India, a company spokesperson replied, \u201cThe intent is to launch a combined streaming service, including in key Asia-Pacific territories in 2024.\u201d
Earlier in June, Arjun Nohwar was appointed as GM, Warner<\/a> Bros Discovery for South Asia. Prior to this, he was responsible for the launch of HBO Max in India.
The changes at the company have stemmed from Warner Bros.\u2019 merger with Discovery Communications, after the former was spun off from AT&T.
\u201cIt\u2019s a major miss for the Indian content creators,\u201d said a top producer, who was developing a series for HBO Max in India. \u201cIt\u2019s a tough industry and we were working hard for the last nine months. In our business, it\u2019s a long time. Just because Netflix<\/a> and a few other international OTTs have not been able to crack the Indian market, doesn\u2019t mean that India is not a good country to work in. It's been unfortunate that their strategy changes every week.\u201d
He remained unavailable for comment.
\u201cSaugata has decided to leave the company. He is an incredibly talented leader, and we wish him the very best in his future endeavours,\u201d a company spokesperson told ET.
When asked about the company\u2019s plans for India, a company spokesperson replied, \u201cThe intent is to launch a combined streaming service, including in key Asia-Pacific territories in 2024.\u201d
Earlier in June, Arjun Nohwar was appointed as GM, Warner<\/a> Bros Discovery for South Asia. Prior to this, he was responsible for the launch of HBO Max in India.
The changes at the company have stemmed from Warner Bros.\u2019 merger with Discovery Communications, after the former was spun off from AT&T.
\u201cIt\u2019s a major miss for the Indian content creators,\u201d said a top producer, who was developing a series for HBO Max in India. \u201cIt\u2019s a tough industry and we were working hard for the last nine months. In our business, it\u2019s a long time. Just because Netflix<\/a> and a few other international OTTs have not been able to crack the Indian market, doesn\u2019t mean that India is not a good country to work in. It's been unfortunate that their strategy changes every week.\u201d
<\/div><\/div>In June, after the merger got regulatory approvals, company\u2019s CEO and president David Zaslav put in place a slew of cost cutting measures across the globe, to save $3 billion, which has resulted in the exit of many HBO old timers globally.
Earlier this month, the company laid off around 70 workers, or 14% of its workforce, at HBO and HBO Max. The company had also shut down the CNN+ streaming service in the US within a month of the launch, which cost it around $300 million.
Globally, the company has done massive restructuring, which has resulted in a shakeup of the entertainment industry in the US. These include the cancellation of the movie, \u2018Batgirl\u2019 and several shows.
<\/div><\/div>
Earlier this month, the company laid off around 70 workers, or 14% of its workforce, at HBO and HBO Max. The company had also shut down the CNN+ streaming service in the US within a month of the launch, which cost it around $300 million.
Globally, the company has done massive restructuring, which has resulted in a shakeup of the entertainment industry in the US. These include the cancellation of the movie, \u2018Batgirl\u2019 and several shows.
<\/div><\/div>
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Right now, investors aren't buying it.","seolocation":"telecomnews\/view-atts-streaming-is-in-a-valuation-dead-zone","seolocationalt":"View: AT&T's streaming is in a valuation dead zone","url_seo":"view-atts-streaming-is-in-a-valuation-dead-zone"},{"msid":"81220701","stname":"Netflix to spend $500 million more to line up original shows, movies in South Korea","artsyn":"Netflix, which had 3.8 million paid subscribers in the country at the end of 2020, has already invested nearly $700 million, feeding off the global popularity of the pop culture machine of South Korea.","seolocation":"telecomnews\/netflix-to-spend-500-million-more-to-line-up-original-shows-movies-in-south-korea","seolocationalt":"Netflix to spend $500 million more to line up original shows, movies in South Korea","url_seo":"netflix-to-spend-500-million-more-to-line-up-original-shows-movies-in-south-korea"},{"msid":"80699070","stname":"Netflix raises prices for Japanese customers","artsyn":"The company increased the price of its standard subscription, which enables two streams at the same time, by 170 yen to 1,490 yen ($14) per month, while the cost for its basic plan was raised to 990 yen from 880 yen.","seolocation":"telecomnews\/netflix-raises-prices-for-japanese-customers","seolocationalt":"Netflix raises prices for Japanese customers","url_seo":"netflix-raises-prices-for-japanese-customers"},{"msid":"78814041","stname":"AT&T takes pandemic hit, but surpasses revenue expectations","artsyn":"AT&T Inc on Thursday reported the coronavirus pandemic had taken a heavy toll on its media business, but quarterly results were offset by more new phone subscribers than expected, which executives credited to the improved quality of its wireless network.","seolocation":"telecomnews\/att-takes-pandemic-hit-but-surpasses-revenue-expectations","seolocationalt":"AT&T takes pandemic hit, but surpasses revenue expectations","url_seo":"att-takes-pandemic-hit-but-surpasses-revenue-expectations"}],"primeid":0,"storytags":{"categoryTag":{"sectionid":"49830939","sectionname":"TelecomNews","seolocation":"telecomnews","seolocationalt":"telecomnews"},"otherTags":[{"keyid":"7849400","value":"hbo max","smid":"0","keynameseo":"hbo-max","keytype":"","keycount":"totalcount","weightage":"100"},{"keyid":"13578505","value":"warner bros discovery","smid":"0","keynameseo":"warner-bros-discovery","keytype":"","keycount":"totalcount","weightage":"90"},{"keyid":"33396","value":"warner bros","smid":"0","keynameseo":"warner-bros","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"11997138","value":"warner","smid":"0","keynameseo":"warner","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"3163762","value":"sonyliv","smid":"0","keynameseo":"sonyliv","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"128682","value":"netflix","smid":"0","keynameseo":"netflix","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"3140800","value":"mvas\/apps","smid":"0","keynameseo":"(mvas\/apps)","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"14776656","value":"international ott platforms","smid":"0","keynameseo":"international-ott-platforms","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"14776655","value":"hbo max india launch","smid":"0","keynameseo":"hbo-max-india-launch","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"14667019","value":"hbo max india","smid":"0","keynameseo":"hbo-max-india","keytype":"","keycount":"totalcount","weightage":"20"},{"keyid":"28808","value":"at&t","smid":"0","keynameseo":"att","keytype":"","keycount":"totalcount","weightage":"20"}],"filterTags":[]},"formattedTags":{"companyTags":[],"otherTags":[{"name":"international ott platforms"},{"name":"warner bros discovery"},{"name":"hbo max india launch"},{"name":"hbo max india"},{"name":"warner bros"},{"name":"mvas\/apps"},{"name":"hbo max"},{"name":"sonyliv"},{"name":"netflix"},{"name":"warner"},{"name":"at&t"}],"newsCategoryTags":[{"name":"TelecomNews","seolocation":"telecomnews"}],"breadcrumbTags":["hbo max","warner bros discovery","warner bros","warner","sonyliv","netflix","mvas\/apps","international ott platforms","hbo max india launch","hbo max india","at&t"],"filterTags":[]},"breadcrumbTags":["hbo max","warner bros discovery","warner bros","warner","sonyliv","netflix","mvas\/apps","international ott platforms","hbo max india launch","hbo max india","at&t"],"Alttitle":{"minfo":""},"Altdescription":{"minfo":""},"amp_url":"\/\/www.iser-br.com\/amp\/news\/warner-bros-discovery-puts-hbo-max-india-launch-on-indefinite-hold\/93698357"}" data-news-images="null" data-newsletter-by="0" data-newsletter-date="a" data-hasbottomcarousel="" data-alldetailsopen="0" data-multipleanalyticshit="" data-deeplink="https://ettelecom.app.link?$deeplink_path=" data-socialshareformat="default">
