\"\"
<\/span><\/figcaption><\/figure> NEW DELHI: Xiaomi<\/a> Friday said that it has spun off its POCO<\/a> sub-brand as an independent entity and that it will now run as a standalone brand independent of the company.

The company now has three handset brands -
Redmi<\/a>, Mi<\/a> and Poco.

POCO as a result of the company's restructuring now will operate as a separate smartphone brand with its own team and go to market strategy, said the handset maker.

Xiaomi had launched POCO as a sub brand in 2018 with its first offering--POCO F1 that, according to the player, has performed well in the market.

This announcement comes after the smartphone player recently said that it is planning to go big on its premium \"Mi\" line up in India this year and that the portfolio will see a continued set of launches through 2020.

\"What started as a sub-brand in POCO has grown into its own identity in a short span of time. POCO F1 is an extremely popular phone across user groups, and remains a top contender in its category even in 2020. We feel the time is right to let POCO operate on its own now, which is why we’re excited to announce that POCO will spin off as an independent brand, \" Manu Jain, Xiaomi India Vice President and Managing Director said.
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小米旋转少是一个独立的智能手机品牌

小米星期五说,剥离其稍子品牌作为一个独立的实体,它现在将运行独立的公司作为一个独立的品牌。

  • 发表在2020年1月17日,02:58点坚持
阅读: 100年行业专业人士
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新德里消息:小米上周五说它剥离子品牌作为一个独立的实体,它现在将运行独立的公司作为一个独立的品牌。

公司现在有三个手机品牌-红米,心肌梗死和少。

少现在由于公司的重组将会作为一个独立的智能手机品牌运作,有自己的团队和市场策略,手机制造商说。

小米略作为子品牌在2018年推出了它的第一个提供——略F1,根据球员,已经在市场上表现良好。

这个声明之前,智能手机玩家最近表示,它正计划去大溢价“Mi”排队在印度今年的投资组合将看到一套持续发射到2020年。

广告
“什么开始作为子品牌少已经成长为自己的身份在一个短的时间。少F1是一个非常受欢迎的手机在用户组,甚至仍然是一个顶级竞争者的2020年。我们觉得现在是时候让少操作自己的现在,这就是为什么我们兴奋地宣布,稍会剥离作为一个独立品牌,“Manu Jain,小米印度副总裁兼董事总经理说。
  • 发表在2020年1月17日,02:58点坚持
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\"\"
<\/span><\/figcaption><\/figure> NEW DELHI: Xiaomi<\/a> Friday said that it has spun off its POCO<\/a> sub-brand as an independent entity and that it will now run as a standalone brand independent of the company.

The company now has three handset brands -
Redmi<\/a>, Mi<\/a> and Poco.

POCO as a result of the company's restructuring now will operate as a separate smartphone brand with its own team and go to market strategy, said the handset maker.

Xiaomi had launched POCO as a sub brand in 2018 with its first offering--POCO F1 that, according to the player, has performed well in the market.

This announcement comes after the smartphone player recently said that it is planning to go big on its premium \"Mi\" line up in India this year and that the portfolio will see a continued set of launches through 2020.

\"What started as a sub-brand in POCO has grown into its own identity in a short span of time. POCO F1 is an extremely popular phone across user groups, and remains a top contender in its category even in 2020. We feel the time is right to let POCO operate on its own now, which is why we’re excited to announce that POCO will spin off as an independent brand, \" Manu Jain, Xiaomi India Vice President and Managing Director said.
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